As your company grows in both size and number of locations, tried-and-true communication methods such as the phone simply aren’t enough. You need to formulate a long-term strategy that embraces the latest technologies to enhance communications across your entire organization.
Many companies have discovered that today’s advanced unified communications as a service (UCaaS) solutions can help. By seamlessly bringing together cloud business phone systems with powerful online meeting and collaboration tools, UCaaS provides a clear pathway to more powerful and productive communications for all.
This may seem perfectly logical and even exciting to IT folk out of the gate. But if your company is considering implementing a UCaaS solution, how do you help team members understand the benefits so they’ll embrace the technology and actually use these tools in their day-to-day work lives? Watch the on-demand webinar Driving UCaaS Adoption Across Your Organization to learn:
- The impact of UCaaS technology on productivity
- How accessibility and tool fatigue can impact adoption
- Selecting the right UCaaS tools for your company
- How to kick off and maintain a training program that drives adoption and change
- Get early adopters to rally your team
The other week I presented on how to drive UCaaS adoption across an organization. Something that really stood out to me was how challenging it can be for IT teams to move a product from the suggested use phase to it actually being a part of your daily effort. The key really is in turning early adopters into your evangelists.
Early adopters are always thinking ahead and not only do they have a natural excitement for product innovation, but they can foresee the value of a new technology. They think of “what if” in positive and progressive terms. Sure, they know there are risks and challenges involved with a new technology, but they are willing to face some challenges to reach the desired goal of being part of a new paradigm. The following are some notable traits related to early adopters:
- Early adopters compose nearly 15% of the buying population.
- Early adopters are connectors, which is someone who has a rich network of contacts and tends to stay in touch with them.
- Early adopters provide free, word-of-mouth advertising.
Watch the webinar Driving UCaaS Adoption Across Your Organization to get more familiar with UCaaS technology. Invite those early adopters you know so together you can begin rallying your team to transition to the future of business communications.
Originally published Jun 01, 2016, updated Aug 11, 2020