Five Key Factors in a Successful Move to Cloud Unified Communications

Share this Post on:


Whether you’re prepared or not, unified communications are gradually making the move to the cloud. Today, cloud solutions are moving out of the early adopter phase and into the mainstream communication environment, particularly as brands look for ways to embrace better business agility, cost savings, and flexibility.

Find out how RingCentral can help you keep your communication costs down

Learn more

Of course, just like with any significant organisational change in your company, it’s important to make sure that you have the right plan in place to facilitate success with your new cloud system. Here, we’ll look at five factors companies need to consider when making a successful move towards cloud UC.

1.    Choosing the right partner

Choosing the right unified communication solutions partner

The first thing that any organisation needs in their move to cloud business solutions is a partner that’s going to empower them to achieve their distinct business goals. Think about whether you’d be better served by a company that specialises in working with smaller brands and start-ups, or whether you need enterprise-wide transformation.

Succeeding in the world of UC cloud solutions isn't about embracing the latest feature sets as soon as they come out, it's about finding the resources that are best suited to serve your team. Click To Tweet

Look for a partner that has an incredible reputation serving businesses just like yours and opt for someone with plenty of customer support options. The provider you work with should be able to demonstrate the value of the UC strategies you’re using and help you to feel confident about your future.

2.    Thinking long-term

No two companies are alike, which means that transitioning to the cloud for business will be a different experience for every brand. Before you begin your transformation, think about what you hope to achieve by moving to the cloud and set goals for the long term, and the short term. For instance, do you want to reduce capital expenditure, achieve better employee engagement, or become more secure?

Thinking long term for transitioning to cloud UC

While you’re thinking long-term, remember to plan for the growth of your brand. While you might only need a handful of UC tools today, your requirements could change as your company evolves. Ideally, you’ll need to partner with someone who makes it easier to scale your business.

3.    Getting team members involved

Find the cloud solutions best suited for your team

Succeeding in the world of UC cloud solutions isn’t about embracing the latest feature sets as soon as they come out, it’s about finding the resources that are best suited to serve your team. With that in mind, it makes sense to get some input from business users who are going to be working with the UC tools you’re implementing every day. Find out what they need to make their jobs easier and ask whether they’ll need any help to simplify the move to the cloud.

See also  The Best Unified Communications Features to Look for

The more input you get from your team members, the more you’ll be able to make an informed decision about your cloud transition. You may even discover that you want to keep some tools on-premises with a hybrid UC plan.

4.    Avoiding one-size-fits-all

One of the biggest mistakes that companies make when it comes to implementing cloud solutions, is that they try to make the same strategy work for every employee. However, the truth is that the different teams and segments in your organisation will need to take different approaches to the UC cloud. [inlinetweet prefix=”” tweeter=”” suffix=””]Alter permissions and packages according to the specific needs of each group in your industry. This will not only help to make sure that you don’t overwhelm staff with tools they don’t need, but it could also keep your budget on track too.[/inlinetweet]

5.    Providing tailored training sessions

Training sessions for unified communications solution

Finally, remember that moving to the cloud for business can be a complex experience for some employees, particularly those that have grown accustomed to traditional on-premises resources and hardware. With that in mind, you may need to give some of your staff additional help so that you can make sure that they’re ready to embrace the tools and systems you’re implementing.

Listen to your employees and find out what kind of help they need most from you, then issue customised training sessions to empower and educate your team.


Sunny Dhami is the Senior Director, EMEA Product Marketing & GTM for RingCentral, the leader in cloud communication solutions and is responsible for driving and delivering the messaging strategy, GTM and positioning across the EMEA business and strategic partners. Sunny has a passion to create differentiation and value for the customer and to share this through messaging and positioning, during his time at RingCentral he has successfully led major product launches across EMEA and APAC.

Sunny has extensive Marketing experience across SaaS, Telecommunications and Technology sectors within companies such as Vodafone, Reed Elsevier, Calor Gas and SapientNitro. Dhami is a student of Marketing having earned his BA in Business Management and following this up with an MA in Advertising and Marketing.

In his spare time Sunny enjoys learning about tech, playing sports and travelling.

Leave a Reply

Your email address will not be published.