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A man installs wood flooring, carefully laying down planks in a well-lit room.

How Keller Interiors scales national flooring business with AI routing

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Keller Interiors
Region

Americas

Company size

100–399

Industry

Construction


Products used

RingEX
AI Agents

Key metrics

3 points

Gained in customer satisfaction in four months

87%

Reduced call-wait time

Overview

As a primary installation partner for Lowe's Home Improvement, Keller Interiors struggled to manage growing call volumes that suffered from significant manual bottlenecks. By implementing AI Receptionist (AIR) with RingEX, they transitioned to an automated system that routes callers based on precise location and inquiry type. This shift has eliminated manual friction and reduced call-wait time by 87%, ensuring every customer reaches the right hub instantly while providing a scalable foundation for their continued expansion and service excellence.

AI Receptionist is absolutely worth the investment. The fact that I don't have to manage a person and pay a salary means we can keep our expenses low while maximizing efficiency.

Beth Owens

Chief of Staff

About our customer

Keller Interiors has served as a primary flooring installation provider for Lowe’s Home Improvement since 1994. The company now operates 33 locations across 15 states, managing a high-performance logistics network for a diverse range of large scale retail and commercial customers.

The challenge: Manual bottlenecks and call volume surges

Keller Interiors' rapid growth met a significant hurdle when a single number for inbound calls created a daily routing nightmare. A sudden loss of their legacy texting feature, paired with rising rates of missed and misrouted calls, created a service bottleneck. This friction forced frustrated callers into a loop of hanging up and redialing—a 'logistics logjam' that strained system capacity and jeopardized the customer experience.

The solution and ROI: From manual friction to precise connections

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By pairing AI Receptionist (AIR) with RingEX, Keller Interiors created a communication environment where conversational AI acts as the frontline, accurately directing every inquiry before connecting with a staff member.

This synergy ensures that customers and Lowe's store partners are instantly connected to the specific regional coordinator who understands their local project requirements and installation schedules.

These RingCentral solutions deliver the following results:

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What’s next for Keller Interiors

As the company continues to grow, they are looking into other ways RingCentral can help automate their customer engagement and workflows. This evolution ensures that their high standard of service remains consistent regardless of how large their national footprint grows. Keller Interiors continues to honor their 31-year history of quality craftsmanship by adopting the modern technology necessary to lead the flooring industry into the future.

To learn more about our customer, visit Keller Interiors.

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