Retail in the digital world comes down to unifying your internal digital business tools and internal collaboration practices. Learn more about providing an omnichannel experience to your customers and creating a more centralised communications service.
How can your eCommerce website compete with big-name brands? Global eCommerce sales are estimated to reach over £3.5 billion by next year. In 2019, nearly two-thirds of American adults ordered … Read more “5 Must-Have Customer Service Elements for Online Businesses”
This blog post comes courtesy of Miya Knights, Head of Industry Insight, Eagle Eye Solutions Ltd. Having asked and read research of those who have asked consumers what is most … Read more “How Customer Experience Can Compete with Price”
This blog post comes courtesy of Miya Knights, Head of Industry Insight, Eagle Eye Solutions Ltd. ‘Omnichannel’ customers, who shop both online and instore, were found to be worth 10% … Read more “Why a Seamless Retail Experience Matters”
Loyalty is far from dead. But the mechanics of customer loyalty schemes designed to promote and reward frequency have to evolve and meet digitally empowered consumer expectations of value and … Read more “What does loyalty look like today?”
Consumers – and retailers – are nervous. With prime minister Boris Johnson now pushing hard on October 31’s Brexit deadline the uncertainty that still surrounds exactly how Britain will leave … Read more “Why Brexit uncertainty means it’s more important than ever for retailers to focus on customer communication”
We’ve come a long way since the first online sales, whether via terminal-based services in the 1980s or browser-based ecommerce transactions in the 1990s. But some would say retail has … Read more “How to Build Winning Stores in a Digital World”
This is the question my co-author Miya Knights and I get asked most since publishing our book earlier this year. First, let’s address the myth that Amazon is a retailer. … Read more “How Can Retailers Compete with Amazon?”
During fashion week in London’s Soho district this past February, Lego opened a pop-up store with nothing in it. Well, nothing except for a pedestal displaying a QR code. When … Read more “Prospering With Pop-Up Stores”
Personalisation pays. Boston Consulting Group found brands creating personalised experiences are seeing revenue increase two-to-three times faster than those that don’t. Gartner predicts a 15% profit boost by 2020 for … Read more “Retailers Get Personal With Consumers – And It’s Paying Off”