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TheEscapeGame.com

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How The Escape Game upgraded to a world-class contact center


The Escape Game
Region

Americas

Company size

400–4,999

Industry

Sports & Entertainment


Products used

RingCX

Key metrics

50%

cost savings since switching contact center operations to RingCX

16%

increase in call-answer rate (and a 7% boost in bookings) using RingCX

30,000

calls answered monthly by the Guest Care team using RingCX

Overview

The Escape Game struggled with a legacy contact center system that suffered from frequent downtime, unpredictable usage-based pricing, and delayed support. By migrating to RingCX and leveraging integrations within the RingCentral App Gallery, the company stabilized its national Guest Care operations and gained deep visibility into team performance. This shift allowed them to maintain their high standards for guest experience while significantly increasing revenue, reducing operational overhead, and even cutting their contact center costs by 50%.

Since we migrated to RingCX, our rate of calls answered is up 16%, bookings are up 7%, and we’re operating 100% more efficiently.

Daniel Daher

Senior Director of Marketing

About our customer

The Escape Game has hosted over 10 million guests in 50+ iconic US locations, including The Mall of America and International Drive. Renowned for hand-crafting adventures in its own "Adventure Factory," the company is a trusted industry leader commissioned by major brands like Disney, Amazon Studios, and NBC/Universal to build custom immersive experiences.

The challenge: Unreliable systems and scaling friction

As The Escape Game expanded its footprint by 10 new locations annually, their existing contact center software buckled under the pressure of continually increasing call volume. Unreliable vendor support underscored the need for The Escape Game to find a more modern, centralized, and scalable contact center solution.

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The solution and ROI: A world-class guest care solution powered by AI

In order to address the limitations of their previous software, The Escape Game moved to a more flexible, cloud-native contact center environment. By moving away from rigid, legacy tools and embracing integrated intelligence, they empower their Guest Care team to be more helpful and responsive to every caller.

RingCX AI Agent Assist ongoing call.

What’s next for The Escape Game

The Escape Game plans to continue its rapid growth while utilizing RingCX to facilitate better teamwork and more efficient staff training. By leveraging the reporting "sandbox" to find information on any metric, the company is set to refine its unique Guest Care KPIs further. This partnership ensures that a brand built on the craftsmanship of physical puzzles continues to lead the industry through the adoption of sophisticated digital communication.

To learn more about our customer, visit The Escape Game.

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