Case Studies

You Can Have Your Cake and Profit From It, Too.

Spencer Schmerling needed a system that would unify his business and scale with him as his business grows. He found that RingCentral saves him lots of money, too.

Spencer, Stevens & Associates is a rapidly growing small business specializing in the recruitment of loan officers for the mortgage industry, and management and executive level employees for various industries. That growth led Spencer Schmerling, founder, to examine a more robust telephone system to support his growing business needs.

Schmerling wanted a company-wide, scalable solution that would work for his growing company of eight internal employees and five contractors. His last phone system gave him a virtual number but didn’t include any airtime or any of Ring Central's outbound capabilities. He knew he needed more. He researched several online telecommunications providers and was set to go with one when “a friend said ‘Before you do that, check out RingCentral,’” said Schmerling. “I compared RingCentral with the other company, and I was just taken with how much more RingCentral offered.”

Schmerling has had online telephone services before and RingCentral impressed him from the beginning. “The voice quality is absolutely crystal clear,” he says. “But what really blew me away was the tech support. It is phenomenal. Right away, I had an idea for a new feature that would work for my business, I went to my online account, clicked ‘Feedback’ and typed in my idea. Two hours later, RingCentral’s VP of Customer Support called me and said ‘we’re working on it and until then, here’s a work around.’ It was amazing.”

Getting started was easy, Schmerling says. “I had some questions, of course. I called tech support. They were so gracious with their time and they walked me through all of my issues. I would ask one question, and from the context of the question, they showed me more along those lines that would help my business.

I was up and operating within an hour, fully functional within a day. Within a couple of hours of using it, I was completely sold. I’ll never go back to traditional services. Never!”

Schmerling initially enrolled in the RingCentral Online Business Power plan, but quickly upgraded to the Business Premium plan for the minutes and extensions it offers. He has 18 extensions operating now and will need many more soon as his business continues to grow. With the ability to add, change and program extensions in a matter of minutes, his RingCentral business telephone system has the flexibility and scalability he needs. “I’ve had hundred thousand dollar PBXs,” he said. “They bled me dry. RingCentral has everything I need to help my business grow.”

Looking into the future, “RingCentral is definitely going to save me some serious money,” he says, “That’s a really nice thing.” But perhaps most important is that with all its employees on one system, and with the quality of the sound and the richness of features that RingCentral provides, Spencer, Stevens & Associates has a professional image equal to the nature of its work. “We’re a virtual company,” Schmerling concludes, “but we present a very professional image using RingCentral.”