{"id":53847,"date":"2023-01-09T10:40:57","date_gmt":"2023-01-09T18:40:57","guid":{"rendered":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/?p=53847"},"modified":"2024-11-04T09:49:13","modified_gmt":"2024-11-04T17:49:13","slug":"business-trends-2023","status":"publish","type":"post","link":"\/us\/en\/blog\/business-trends-2023\/","title":{"rendered":"The top 12 business trends to watch in 2023"},"content":{"rendered":"

It’s that time of year: to look ahead to what the business trends of 2023 will be!\u00a0<\/span><\/p>\n

We’ve gathered some of the hottest trends for industry, the workplace, and customer service together here for your convenience. So let’s dive right in.<\/span><\/p>\n

Here are our picks for the top 12 business trends to watch in 2023:<\/p>\n

    \n
  1. Hybrid work becomes the standard<\/a><\/li>\n
  2. SMS (texting) engages new audiences\u00a0<\/a><\/li>\n
  3. AI becomes critical to customer experience\u00a0<\/a><\/li>\n
  4. The rise of the super-app<\/a><\/li>\n
  5. An increased focus on sustainability<\/a><\/li>\n
  6. Data-driven decisions make the difference<\/a><\/li>\n
  7. Secure communications are more important than ever\u00a0<\/a><\/li>\n
  8. Cloud communications mature to gold standard<\/a><\/li>\n
  9. UCaaS and seamless integration rule\u00a0<\/a><\/li>\n
  10. Employee collaboration goes digital\u00a0<\/a><\/li>\n
  11. Chat and self service transform customer experience\u00a0<\/a><\/li>\n
  12. Streamlining the employee experience<\/a><\/li>\n<\/ol>\n

    <\/a>Business trend #1: Hybrid work<\/a> becomes the standard model\u00a0<\/span><\/h2>\n

    \"\"<\/p>\n

    The trend of hybrid work is here to stay. Employees want flexible work arrangements, including both fully remote work<\/a> and hybrid work arrangements<\/a>. The line between remote workers and in-office employees is blurring, with more companies looking for ways to integrate flexible work arrangements into their culture due to an overwhelming demand from workers.<\/span><\/p>\n

    \u201cThe demand alone is enough for businesses\u2014especially those that have roles that don’t require the context of an office environment\u2014to seriously consider offering either fully remote or hybrid work going forward. \u201c \u2014<\/i><\/b>Gallup<\/i><\/b><\/a><\/p>\n

    To be on-trend, businesses need a communications platform that enables seamless internal collaboration and communication among employees regardless of where they may be working, as well as robust external communications with customers.\u00a0<\/span><\/p>\n

    <\/a>Business trend #2: SMS (text messaging)<\/a> engages new audiences<\/span><\/h2>\n

    \"business<\/p>\n

    Per<\/span> SMSComparision<\/span><\/a>, data shows that 98% of adults in the US have a cell phone with messaging services and that \u201c95% of SMS messages are read and responded to within 3 minutes.\u201d<\/span><\/p>\n

    Opportunity is knocking. If you\u2019re not including SMS messaging in your marketing strategy, you should be! The average person checks their phone 150 times a day. This means that there are 31,000 opportunities to connect with your customers every day! With the usage of texting on the rise and phone ownership only expected to increase, it’s important that you understand how SMS is not just for texting anymore. SMS marketing is used for a variety of purposes, including customer engagement, push notifications, and event promotion.<\/span><\/p>\n

    <\/a>Business trend #3: AI becomes critical to customer experience<\/a>\u00a0<\/span><\/h2>\n

    \"Customer<\/p>\n

    Speaking of improving customer experience, AI has the potential to transform customer service<\/a> by making it more personal, efficient, and effective. AI-powered self-service technologies can reduce the number of costly human interactions. In addition, AI will help make customer service more proactive and predictive.<\/span><\/p>\n

    The use cases for AI tech in contact centers are vast and varied. The most common applications include:<\/span><\/p>\n