{"id":51472,"date":"2022-03-22T04:00:54","date_gmt":"2022-03-22T11:00:54","guid":{"rendered":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/?p=51472"},"modified":"2024-06-12T21:27:49","modified_gmt":"2024-06-13T04:27:49","slug":"the-role-of-communications-in-campus-safety","status":"publish","type":"post","link":"\/us\/en\/blog\/the-role-of-communications-in-campus-safety\/","title":{"rendered":"The role of communications in campus safety"},"content":{"rendered":"<p><strong>Highlights:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Campus safety is critically important, but strategies for compliant communications to bolster campus safety are sometimes overlooked.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A combination of multiple communication methods helps to ensure a safe campus.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A well-designed cloud-based communications platform can provide timely information to all stakeholders regarding critical campus security issues.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Ensuring the safety of students, faculty, staff, and visitors is a critical function for schools. A lot of time goes into reviewing protocols, developing procedures, hiring and training security staff, and many other facets of campus safety.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Often, compliant communications get overlooked in safety planning. It is imperative that all stakeholders receive the information they need regarding safe practices to promote cooperation and security for everyone involved.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/p>\n<div class=\"rc-post-content-cta rc-post-content-cta_yellow\">\n<div class=\"rc-post-content-cta-columns\">\n<div class=\"bottom-cta-img\">\n\t\t\t\t<img decoding=\"async\" width=\"930\" height=\"700\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2022\/01\/education-2022.png\" class=\"responsive-image\" alt=\"\" \/>\t\t\t<\/div>\n<div class=\"bottom-cta-copy\">\n<div class=\"headline-copy\" style=\"text-align:left;\"><\/span><b>8 education trends to watch in 2023<\/b><span style=\"font-weight: 400;\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"rc-post-content-cta-footer\">\n<div class=\"bottom-cta-logo-container\">\n<div class=\"bottom-cta-logo\"><span aria-hidden=\"true\"><svg width=\"154\" height=\"34\" viewBox=\"0 0 154 34\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-logo-944269909\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t<title id=\"cta-ring-logo-944269909\">Ring Central Logo<\/title>\t\n\t\t\t\t\t\t\t<path d=\"M154 3.89618H150.386V26.9657H154V3.89618Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M141.313 11.6299C137.976 11.6299 135.388 13.2501 134.95 16.5546H138.504C138.754 15.3082 139.675 14.5591 141.313 14.5591C143.214 14.5591 144.086 15.6499 144.086 17.3647V18.1444H140.438C137.078 18.1444 134.593 19.6411 134.593 22.697C134.593 25.7529 136.619 27.3411 139.55 27.3411C141.826 27.3411 143.323 26.3721 144.133 24.8145H144.288V26.9529H147.716V17.4802C147.702 13.8276 145.833 11.6299 141.313 11.6299ZM140.58 24.5675C139.177 24.5675 138.303 23.8809 138.303 22.7339C138.303 21.4233 139.238 20.7383 140.921 20.7383H144.069L144.086 20.9549C144.088 23.2232 142.777 24.5675 140.58 24.5675Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M128.187 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\/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.6302 16.6477V16.5017C13.8424 15.8905 15.339 14.4051 15.339 11.0684C15.339 7.64031 12.782 5.14423 8.04169 5.14423H0V26.9657H3.73931V18.3H8.29354C10.4143 18.3 11.4746 19.3604 11.4746 21.4811V26.9817H15.2139V21.4811C15.2139 18.3946 13.9033 17.1482 11.6302 16.6477ZM7.84117 14.9329H3.73931V8.51618H7.83956C9.86562 8.51618 11.4233 9.35998 11.4233 11.7277C11.4233 14.0955 9.85119 14.9329 7.84117 14.9329Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M19.7329 9.60219C20.2077 9.60219 20.6729 9.46262 21.0676 9.19794C21.4638 8.93485 21.7718 8.55948 21.9531 8.11994C22.1359 7.68039 22.1824 7.19754 22.091 6.73233C21.998 6.26552 21.7702 5.83721 21.4333 5.50194C21.0964 5.16506 20.6697 4.93727 20.2029 4.84423C19.7361 4.75119 19.2532 4.79931 18.8153 4.98219C18.3758 5.16506 18.002 5.47306 17.7373 5.86769C17.4742 6.26231 17.333 6.72752 17.3347 7.20235C17.3298 7.67879 17.4694 8.144 17.7325 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height=\"24\" viewBox=\"0 0 24 24\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-arrow-944269909\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t<title id=\"cta-ring-arrow-944269909\">Ring Central Logo<\/title>\t\n\t\t\t\t\t<path d=\"M0 11.5C0 11.2239 0.223858 11 0.5 11H21.6797C21.9559 11 22.1797 11.2239 22.1797 11.5V12.5C22.1797 12.7761 21.9559 13 21.6797 13H0.5C0.223858 13 0 12.7761 0 12.5V11.5Z\" ><\/path>\n\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M21.1718 12.0001L15.8086 6.63691C15.6134 6.44165 15.6134 6.12506 15.8086 5.9298L16.5157 5.22269C16.711 5.02743 17.0276 5.02743 17.2228 5.22269L23.6467 11.6465C23.8419 11.8418 23.8419 12.1584 23.6467 12.3536L17.2228 18.7775C17.0276 18.9727 16.711 18.9727 16.5157 18.7775L15.8086 18.0704C15.6134 17.8751 15.6134 17.5585 15.8086 17.3633L21.1718 12.0001Z\" ><\/path>\n\t\t\t\t<\/svg><\/span><\/a>\n\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t<\/span><\/p>\n<h2><b>The role of communications in campus safety<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The following is a look at the role of communications in campus safety, along with strategies and insights on how to optimize communication on your campus.<\/span><\/p>\n<h3><b>Topics for communication<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">There are a number of key safety topics that schools must address with protocols or procedures. While some of these areas require communication primarily among safety and security team members, most also require information-sharing with the campus community.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Common safety topics to address include:<\/span><\/p>\n<p><b>Crime:<\/b><span style=\"font-weight: 400;\"> Schools must legally disclose (<\/span><a href=\"https:\/\/clerycenter.org\/policy\/the-clery-act\/\"><span style=\"font-weight: 400;\">Clery Act<\/span><\/a><span style=\"font-weight: 400;\">) criminal activity to the community, and with <a href=\"https:\/\/www.snappywords.com\/knowledge\/breaking-the-silence-a-comprehensive-guide-to-sexual-assault-in-college\">sexual assault<\/a> or violent crimes, fast disclosure is required due to the immediate threat posed.<\/span><\/p>\n<p><b>Active shooters:<\/b><span style=\"font-weight: 400;\"> All schools need established procedures for handling active shooters (or similar immediate threats), including communicating the threat to the campus community.<\/span><\/p>\n<p><b>Blood and contaminants:<\/b><span style=\"font-weight: 400;\"> An area of safety that is often neglected is proper training and communication about cleanup of blood and contaminants. Safe handling centers on proper training and provision of equipment and supplies. Schools often have certain employees who receive special training and facilitate processes.<\/span><\/p>\n<p><b>Personal and vehicle safety:<\/b><span style=\"font-weight: 400;\"> Schools need a plan for assisting community members who have concerns about coming and going late at night or at times when on-campus traffic is limited. Additionally, most schools assist people who have routine car issues like a dead battery or keys locked inside.<\/span><\/p>\n<p><b>COVID\/Pandemic procedures:<\/b><span style=\"font-weight: 400;\"> Though it may seem temporary, COVID procedures have been in practice for nearly 3 years for many schools and are likely to remain in place for some time. The pandemic has caused schools to consider processes for managing unexpected health outbreaks.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-51474\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2022\/03\/students.jpeg\" alt=\"two students wearing masks walking down the steps in front of an academic institution during the COVID pandemic\" width=\"930\" height=\"1395\" \/><\/p>\n<h3><b>Methods of communication<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">All of the aforementioned safety topics require communication with various members of the campus community for successful and consistent implementation. Utilizing multiple methods to share information is the best approach to get the message to the people who need it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The following are effective methods for communicating about campus safety:<\/span><\/p>\n<h4><b>Signage and posters<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Outdoor signage and interior posters are among common communication tactics to distribute safety information. For instance, schools usually have signs up in parking lots alerting students to numbers to call if they need assistance (such as with personal safety concerns or vehicle issues).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Inside buildings, posters outlining safety procedures in the case of tornadoes, fires, or other natural disasters are typically hung in multiple locations. Having posters in each classroom indicating specific instructions for occupants of that room during disasters is a best practice. Some schools now also have posters with steps for active shooter responses, such as those identified in <\/span><a href=\"https:\/\/www.alicetraining.com\/\"><span style=\"font-weight: 400;\">ALICE Training<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h4><b>In-class messages<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Many of the posters and other peripheral safety messages go unnoticed by students and other community members. It is helpful for instructors to point out the location of safety information, and to go through key procedures with students on the first day of class.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Colleges also normally have syllabus templates for instructors that include critical campus safety information.<\/span><\/p>\n<h4><b>Training programs and seminars<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Training programs, seminars, and meetings are also good opportunities for dedicated time to communicate safety information with key stakeholders. Schools can include safety training as part of orientation programs and have regular sessions on key topics with students and others early each semester or school year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many schools also require faculty and staff (sometimes based on federal or state law) to complete required training for topics like sexual harassment or mandatory reporter circumstances. These trainings happen in-person and virtually.<\/span><\/p>\n<h4><b>Direct mail<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Sending letters to student and employee homes is an effective way to follow up or provide an alternative way to get key safety messages through. Sending mailers to student homes allows for parents to potentially become part of the conversation as well. They can then discuss safety with their kids and help review and reinforce the message from home.<\/span><\/p>\n<h4><b>Email newsletters and updates<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Email is a common channel through which schools disseminate information on a variety of topics. Thus, it provides a platform for communication with the entire campus community that is commonly accessed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can include safety information in general campus email newsletters or have periodic safety newsletters. In addition, or alternatively, send regular (weekly, bi-weekly, monthly) email announcements dedicated to particular topics.<\/span><\/p>\n<h4><b>School website\/blog<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Your school website and blog are key channels visited by current and prospective members of your campus community. A web page dedicated to safety information and procedures is a must. You can provide access to procedures on each key topic. You might also have training procedures specific to people in roles where they engage in the safety process, such as building captains.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A blog is a great place to get creative and go more in-depth on safety procedures and their importance. You can cover a lot more ground over time in a safety blog, and each article is a piece of content that you can share with community members over time.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-51475\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2022\/03\/security.jpeg\" alt=\"an image of the word &quot;Security&quot; typed into a web browser\" width=\"930\" height=\"620\" \/><\/p>\n<h4><b>Mobile app\/text messaging<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Many schools have mobile apps that allow for convenient 24\/7 access to various types of information. A mobile app works best when it provides information and resources that are easy to access and use in short segments.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A dedicated safety section in your app is a good starting point to present information and resources that are always available. You can also have chat tools that enable community members to quickly submit questions or concerns regarding safety.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Text messaging is another great way to rapidly send out urgent or critical information. Some schools strongly encourage community members to sign up for real-time emergency notifications, for instance. In addition to efficiency, texts have high open\/read rates.<\/span><\/p>\n<h2><b>Let RingCentral help you keep your campus secure<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The scope of campus safety communication is large. Effective communication requires a consistent, ongoing, multi-pronged approach.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">RingCentral offers advanced cloud-based communications solutions dedicated to the education sector. RingCentral allows you to manage and coordinate communication strategies and interactions efficiently across multiple channels, including telephony, chat, real-time text messaging, and more. Even better, it does so in the most secure way possible through dynamic end-to-end encryption.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Find out how <\/span><a href=\"https:\/\/www.ringcentral.com\/office\/industry-solutions\/education-cloud-phone-systems.html\"><span style=\"font-weight: 400;\">RingCentral for Education<\/span><\/a><span style=\"font-weight: 400;\"> can help your school optimize campus safety today.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Highlights: Campus safety is critically important, but strategies for compliant communications to bolster campus safety are sometimes overlooked. A combination of multiple communication methods helps to ensure a safe campus. A well-designed cloud-based communications platform can provide timely information to all stakeholders regarding critical campus security issues. Ensuring the safety of students, faculty, staff, and &#8230;<\/p>\n","protected":false},"author":1020,"featured_media":51473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18755],"tags":[43244],"class_list":["post-51472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-education","tag-compliant-communications"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The role of communications in campus safety | RingCentral Blog<\/title>\n<meta name=\"description\" content=\"Campus safety is a critical topic for schools. 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