{"id":51223,"date":"2022-03-10T08:00:49","date_gmt":"2022-03-10T16:00:49","guid":{"rendered":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/?p=51223"},"modified":"2025-03-13T06:19:50","modified_gmt":"2025-03-13T13:19:50","slug":"how-to-choose-the-right-communications-tool","status":"publish","type":"post","link":"\/us\/en\/blog\/how-to-choose-the-right-communications-tool\/","title":{"rendered":"How to choose the right communications tool"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">There are many communications tools for small businesses, but choosing the right one for your particular business takes some thought. Some tools handle one specific function, such as email, phone, messaging, or videoconferencing. Others might include numerous functions all in one app. It\u2019s a lot to consider.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Communications tools can cost a pretty penny, so it\u2019s important that you get the most out of your investment. Here\u2019s a list of what to look for when considering a new communications tool. <\/span><\/p>\n<hr \/>\n<p><span style=\"font-weight: 400;\">\ud83d\udd0d\u00a0 Are you thinking about purchasing a new communications tool and unsure how to get started? Here&#8217;s a checklist to help you pick the right one for your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/p>\n<div class=\"download-form-widget standart-download-form\" data-url=\"https:\/\/netstorage.ringcentral.com\/checklist\/communication_tools.pdf\" data-id=\"69d1a26aed307\" id=\"69d1a26aed307\">\n\t\t<button tabindex=\"on\"  on=\"tap:69d1a26aed307.toggleClass(class='open')\" class=\"open-modal-download-action download-form-button\" type=\"submit\">\u2705  Get the checklist<\/button><\/p>\n<div class=\"download-form-modal\">\n<div class=\"download-form-modal-body\">\n<div class=\"download-form-modal-content\">\n<div class=\"download-form-modal-title\">\ud83d\udc40 \u200a Get this free checklist to pick the right communications tool for your business. <\/div>\n<form class=\"download-form SMB\" method=\"post\">\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Full Name\" aria-required=\"true\" aria-invalid=\"false\" type=\"text\" name=\"fullname\" placeholder=\"Full Name\" data-dl-events-hover=\"true\" data-dl-element=\"text\" data-dl-additional-info=\"download form\">\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Email (please enter a work email address)\" aria-required=\"true\" aria-invalid=\"false\" type=\"email\" autocomplete=\"on\" name=\"email\" placeholder=\"Email (please enter a work email address)\" data-dl-events-hover=\"true\" data-dl-element=\"email\" data-dl-additional-info=\"download form\">\n\t\t\t\t\t\t<\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"popup_form\" value=\"1\">\n\t\t\t\t\t\t<\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"Lead_Entry_Source__c\" value=\"RC Blog\" class=\"download-form-input\"\/>\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<button class=\"download-form-submit\" type=\"submit\" data-dl-element=\"button\" data-no-auto-dl=\"true\" data-dl-additional-info=\"download form\" data-dl-name=\"Get it now\">Get it now<\/button>\n\t\t\t\t\t\t<\/div>\n<\/p><\/form>\n<p> \t\t\t\t\t<button on=\"tap:69d1a26aed307.toggleClass(class='open')\" role=\"button\" tabindex=\"0\"  class=\"download-form-modal-close\"><\/button>\n\t\t\t\t<\/div>\n<div class=\"download-form-modal-thank\">Enjoy! <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p><\/span><\/p>\n<hr \/>\n<h2><span style=\"font-weight: 400;\"><a id=\"one\"><\/a>1. Mobile-friendly<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Stop feeling tied to your desk and start managing your business from anywhere. Most <\/span><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/small-business-trends-2022\/\"><span style=\"font-weight: 400;\">small businesses<\/span><\/a><span style=\"font-weight: 400;\"> today have employees working on the go. So, one of the most critical features to consider is mobile friendliness.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Look to see if the product you\u2019re considering has a dedicated mobile app that works with multiple devices, including phone, tablet, and laptop. In addition, keep an eye out for a switch feature that lets you seamlessly change from desktop to mobile (and vice versa) as you work on the go. <\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-51225 aligncenter\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2022\/03\/Switch-from-desktop-to-the-phone.gif\" alt=\"Switch from desktop to the phone gif\" width=\"1280\" height=\"800\" \/><\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"two\"><\/a>2. Multiple uses<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you run a small business, it\u2019s imperative to get maximum value out of your investments. For a communications tool, that means the product you choose should have multiple uses.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In most cases, choosing a <\/span><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/what-is-ucaas\/\"><span style=\"font-weight: 400;\">unified communications tool <\/span><\/a><span style=\"font-weight: 400;\">can save money in the long run. For example, if you\u2019re looking for an advanced tool, you might consider one that includes phone, team messaging, videoconferencing, SMS, and integrations. Bundled tools are often a better bargain, so don\u2019t limit yourself to a one-trick pony.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"three\"><\/a>3. Ease of use<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you choose a difficult tool to use, nobody will use it. Look for a communications solution that\u2019s intuitive so that even your most technologically-challenged employee can use it with ease.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ease of use is also vital for your customer-facing communications solution. If customers are frustrated by the communications system they must use to contact your business, they won\u2019t be your customers for long.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"four\"><\/a>4. Reliability and security\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Your communications solution should be reliable and secure at all times. After all, no one likes a dropped call or a system that only works during certain times of the day. Look for a tool that keeps you connected at all times.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t settle for anything less than 24\/7 multichannel support, 99.999% uptime that keeps you connected during outages and disasters, and a #1 rating by industry experts (for example, <\/span><a href=\"https:\/\/www.ringcentral.com\/lp\/gartner-magic-quadrant.html\"><span style=\"font-weight: 400;\">RingCentral is a leader in the 2021 Gartner<\/span><span style=\"font-weight: 400;\">\u00ae<\/span><span style=\"font-weight: 400;\"> Magic Quadrant\u2122 for UCaaS<\/span><\/a><span style=\"font-weight: 400;\">). Checking off all these boxes will save you a lot of time, money, and frustration down the road. <\/span><span style=\"font-weight: 400;\">\u00ae<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And don\u2019t forget about security. Ensure your business is always protected by getting a tool that comes with seven layers of security and global certifications (including SOC 2, SOC 3, HITRUST, FINRA, HIPAA, C5, ISO 27017, ISO 27018, and GDPR compliance).<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-44309 aligncenter\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2020\/10\/seven-layers-of-security.png\" alt=\"RingCentral's seven layers of security\" width=\"533\" height=\"399\" \/><\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"five\"><\/a>5. Scalability\u00a0<\/span><\/h2>\n<p>Even though your business might be small right now, you\u2019re likely aiming to grow. So, choose a communications tool that will grow with your business. Look for one that will allow you to add users in just seconds. As your communications needs grow, your solution should be able to expand with you at the same time.<\/p>\n<p>Another related consideration to think about is will your communications tool help you grow your business? For example, will the tool help you improve your customer relationships and brand visibility? Will it provide you with robust analytics? Insights gained from analytics can help you make more informed business decisions.<\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"six\"><\/a>6. Ongoing support<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Let\u2019s face it. You don\u2019t have time to deal with communication issues and run your business simultaneously. Look for a communications vendor that can get your business up and running fast and offers ongoing support.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The right vendor will offer installation assistance, as well as a consultation, training, guides and documentation, webinars and tutorials, and 24\/7 support by phone, chat, and email.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/p>\n<div class=\"rc-post-content-cta rc-post-content-cta_orange\">\n<div class=\"rc-post-content-cta-columns\">\n<div class=\"bottom-cta-img\">\n\t\t\t\t<img decoding=\"async\" width=\"930\" height=\"700\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2021\/02\/financial-services-ringcentral-advantage.jpg\" class=\"responsive-image\" alt=\"\" \/>\t\t\t<\/div>\n<div class=\"bottom-cta-copy\">\n<div class=\"headline-copy\" style=\"text-align:left;\">The RingCentral Advantage: World-class support\u2014for free<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"rc-post-content-cta-footer\">\n<div class=\"bottom-cta-logo-container\">\n<div class=\"bottom-cta-logo\"><span aria-hidden=\"true\"><svg width=\"154\" height=\"34\" viewBox=\"0 0 154 34\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-logo-1579955378\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t<title id=\"cta-ring-logo-1579955378\">Ring Central Logo<\/title>\t\n\t\t\t\t\t\t\t<path d=\"M154 3.89618H150.386V26.9657H154V3.89618Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M141.313 11.6299C137.976 11.6299 135.388 13.2501 134.95 16.5546H138.504C138.754 15.3082 139.675 14.5591 141.313 14.5591C143.214 14.5591 144.086 15.6499 144.086 17.3647V18.1444H140.438C137.078 18.1444 134.593 19.6411 134.593 22.697C134.593 25.7529 136.619 27.3411 139.55 27.3411C141.826 27.3411 143.323 26.3721 144.133 24.8145H144.288V26.9529H147.716V17.4802C147.702 13.8276 145.833 11.6299 141.313 11.6299ZM140.58 24.5675C139.177 24.5675 138.303 23.8809 138.303 22.7339C138.303 21.4233 139.238 20.7383 140.921 20.7383H144.069L144.086 20.9549C144.088 23.2232 142.777 24.5675 140.58 24.5675Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M128.187 26.9657V19.2047C128.187 16.8979 129.623 15.4317 131.896 15.4317H133.321V12.0036H131.854C130.14 12.0036 128.893 12.6581 128.114 14.1243H127.988V12.0036H124.591V26.9753L128.187 26.9657Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M122.295 23.6627V26.9657H119.833C116.371 26.9657 114.47 25.3615 114.47 21.8997V14.9729H112.008V12.0036H114.47V8.03009H118.088V12.002H122.295V14.9713H118.088V21.4794C118.088 22.851 118.898 23.6611 120.269 23.6611H122.295V23.6627Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M100.161 26.9657V18.3C100.161 16.1793 101.472 14.7917 103.589 14.7917C105.615 14.7917 106.831 15.9627 106.831 18.2535V26.9657H110.452V17.6776C110.452 13.9046 108.618 11.6299 104.872 11.6299C102.593 11.6299 100.851 12.6565 100.073 14.0586H99.9444V12.0036H96.5548V26.9753L100.161 26.9657Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M86.8688 24.3814C84.5925 24.3814 83.0638 22.8542 83.0028 20.4528H94.0699L94.0539 19.2833C94.0539 14.2655 90.8119 11.6443 86.8512 11.6443C82.5729 11.6443 79.448 14.7002 79.448 19.4999C79.448 24.2996 82.3483 27.3555 86.8512 27.3555C90.6226 27.3555 93.085 25.3599 93.802 22.4291H90.2986C89.9103 23.5536 88.9559 24.3814 86.8688 24.3814ZM86.8544 14.6377C89.2222 14.6377 90.6258 15.9787 90.7204 17.8492H82.99C83.3317 15.9483 84.4834 14.6377 86.8544 14.6377Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M68.631 27.3732C74.0243 27.3732 77.0802 24.3814 77.7973 19.9395H74.1301C73.5863 21.9655 72.1105 23.836 68.6294 23.836C65.0457 23.836 62.1759 21.3912 62.1759 16.0413C62.1759 10.6914 65.0457 8.2531 68.6294 8.2531C72.2132 8.2531 73.6505 10.1236 74.1301 12.1191H77.7973C77.2037 7.6756 74.1943 4.7865 68.631 4.7865C62.6459 4.7865 58.313 8.96375 58.313 16.0927C58.313 23.2216 62.6459 27.3988 68.631 27.3988V27.3732Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M52.437 12.0036V14.0569H52.2654C51.4553 12.6244 49.7725 11.6282 47.3759 11.6282C43.8676 11.6282 40.7057 14.4034 40.7057 19.2978C40.7057 24.1921 43.8226 26.9978 47.3759 26.9978C49.6827 26.9978 51.043 26.0593 52.0841 24.4712H52.2493V27.625C52.2493 29.3078 51.3141 30.0874 49.7869 30.0874H42.4543V33.3085H49.718C53.7396 33.3085 55.8908 31.0627 55.8908 27.3844V12.0036H52.437ZM48.3689 23.7237C45.9674 23.7237 44.4402 22.2302 44.4402 19.2994C44.4402 16.3685 45.953 14.8719 48.3689 14.8719C50.7061 14.8719 52.2654 16.3653 52.2654 19.2994C52.2654 22.2334 50.7222 23.7237 48.3689 23.7237Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M28.2125 26.9657V18.3C28.2125 16.1793 29.5231 14.7917 31.6438 14.7917C33.6698 14.7917 34.8858 15.9627 34.8858 18.2535V26.9657H38.5V17.6776C38.5 13.9046 36.6664 11.6299 32.9207 11.6299C30.6444 11.6299 28.8846 12.6565 28.105 14.0586H27.9799V12.0036H24.5967V26.9753L28.2125 26.9657Z\" \/>\n\t\t\t\t\t\t\t<path d=\"M21.5423 12.0036H17.9282V26.9673H21.5423V12.0036Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.6302 16.6477V16.5017C13.8424 15.8905 15.339 14.4051 15.339 11.0684C15.339 7.64031 12.782 5.14423 8.04169 5.14423H0V26.9657H3.73931V18.3H8.29354C10.4143 18.3 11.4746 19.3604 11.4746 21.4811V26.9817H15.2139V21.4811C15.2139 18.3946 13.9033 17.1482 11.6302 16.6477ZM7.84117 14.9329H3.73931V8.51618H7.83956C9.86562 8.51618 11.4233 9.35998 11.4233 11.7277C11.4233 14.0955 9.85119 14.9329 7.84117 14.9329Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M19.7329 9.60219C20.2077 9.60219 20.6729 9.46262 21.0676 9.19794C21.4638 8.93485 21.7718 8.55948 21.9531 8.11994C22.1359 7.68039 22.1824 7.19754 22.091 6.73233C21.998 6.26552 21.7702 5.83721 21.4333 5.50194C21.0964 5.16506 20.6697 4.93727 20.2029 4.84423C19.7361 4.75119 19.2532 4.79931 18.8153 4.98219C18.3758 5.16506 18.002 5.47306 17.7373 5.86769C17.4742 6.26231 17.333 6.72752 17.3347 7.20235C17.3298 7.67879 17.4694 8.144 17.7325 8.54023C17.9956 8.93646 18.3726 9.24446 18.8137 9.42412C19.1041 9.54604 19.4169 9.6054 19.7329 9.60219Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M16.9769 0.548269C16.101 0.914019 15.307 1.44981 14.6364 2.12196L16.332 3.81756C16.7764 3.37 17.3041 3.01548 17.8865 2.77325C18.4688 2.53102 19.0928 2.40429 19.7232 2.40269C20.3537 2.40108 20.9777 2.523 21.5616 2.76362C22.1439 3.00264 22.6749 3.35556 23.1225 3.79991L24.8181 2.10431C23.8106 1.1001 22.5289 0.415123 21.1333 0.139206C19.7377 -0.139919 18.2907 0.00285184 16.9769 0.548269Z\" \/>\n\t\t\t\t\t\t<\/svg><\/span><\/div>\n<\/p><\/div>\n<div class=\"bottom-cta-link\">\n\t\t\t\t<a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/the-ringcentral-advantage-world-class-support-for-free\/\" class=\"view-all view-all-brown\" data-dl-name=\"Read the blog\" data-dl-element=\"button\" data-dl-additional-info=\"bottom cta banner\" data-no-auto-dl=\"true\">Read the blog<span class=\"svg-icon\" aria-hidden=\"true\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-arrow-1579955378\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t<title id=\"cta-ring-arrow-1579955378\">Ring Central Logo<\/title>\t\n\t\t\t\t\t<path d=\"M0 11.5C0 11.2239 0.223858 11 0.5 11H21.6797C21.9559 11 22.1797 11.2239 22.1797 11.5V12.5C22.1797 12.7761 21.9559 13 21.6797 13H0.5C0.223858 13 0 12.7761 0 12.5V11.5Z\" ><\/path>\n\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M21.1718 12.0001L15.8086 6.63691C15.6134 6.44165 15.6134 6.12506 15.8086 5.9298L16.5157 5.22269C16.711 5.02743 17.0276 5.02743 17.2228 5.22269L23.6467 11.6465C23.8419 11.8418 23.8419 12.1584 23.6467 12.3536L17.2228 18.7775C17.0276 18.9727 16.711 18.9727 16.5157 18.7775L15.8086 18.0704C15.6134 17.8751 15.6134 17.5585 15.8086 17.3633L21.1718 12.0001Z\" ><\/path>\n\t\t\t\t<\/svg><\/span><\/a>\n\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"seven\"><\/a>7. Integration with other tools<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If your team uses multiple apps and tools to get work done, it\u2019s time to simplify their experience. When choosing a communications tool, look for one that can integrate with your current business apps. For example, find out if it integrates with popular business apps like Salesforce, Microsoft 365, and Google Cloud.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The more integrated your communications tool is with your other business apps, the smoother your operational processes will be.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"eight\"><\/a>8. Document sharing\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Sharing files and documents is a basic need for most businesses, so look for a communications tool that offers built-in document sharing features. You can also opt for integrations with file-sharing apps to <\/span><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/simplify-workstreams\/\"><span style=\"font-weight: 400;\">streamline workflows<\/span><\/a><span style=\"font-weight: 400;\"> and improve team collaboration.<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-51226 aligncenter\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2022\/03\/Send-file.gif\" alt=\"Send file gif\" width=\"1080\" height=\"2337\" \/><\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"nine\"><\/a>9. Digital-first<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The modern reality is that your customers and employees live in a digital world. They expect to work with modern tools and connect via multiple digital channels such as phone, chat, SMS, videoconferencing, email, and more.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Further, they expect to seamlessly switch between channels without losing time or relevant information. Look for a communications tool that enables multi-channel digital communications and collaboration.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><a id=\"ten\"><\/a>How RingCentral checks all the boxes<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Spoiler alert: RingCentral can do all of these things! RingCentral\u2019s all-in-one communications platform offers:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">250+ integrations in the <\/span><a href=\"http:\/\/apps.ringcentral.com\/\"><span style=\"font-weight: 400;\">RingCentral App Gallery<\/span><\/a><span style=\"font-weight: 400;\"> and open APIs through the <\/span><a href=\"http:\/\/developer.ringcentral.com\/\"><span style=\"font-weight: 400;\">RingCentral developer portal<\/span><\/a><span style=\"font-weight: 400;\"> to customize all your workflows<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">24\/7 support by phone, chat, and email<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A mobile app to ensure you can work on the go<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Phone, messaging, videoconferencing, SMS, and more all in one app<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Call center capabilities<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">99.999% uptime and seven layers of security<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dynamic <\/span><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/dynamic-end-to-end-encryption\/\"><span style=\"font-weight: 400;\">end-to-end encryption<\/span><\/a><span style=\"font-weight: 400;\"> (E2EE)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">And, that\u2019s not all. To help you deliver results faster with greater efficiency, RingCentral provides file-sharing capabilities that let you choose from integrated file-sharing apps such as Dropbox, OneDrive, and Google Drive.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re looking for an all-in-one communications platform that will grow with your business, you\u2019ve come to the right place. RingCentral offers a best-of-breed solution trusted by more than 350,000 small businesses.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Learn more by checking out the <\/span><a href=\"https:\/\/www.ringcentral.com\/solutions\/small-business.html\"><span style=\"font-weight: 400;\">RingCentral for small business page<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\t<\/p>\n<div class=\"rc-subscribe\" id=\"new-rc-subscribe\"  style=\"background-image:url('\/us\/en\/blog\/wp-content\/themes\/ringcentral\/assets\/images\/temp\/subscribe.png')\">\n\t\t<button class=\"close js-popup-close\"><svg class=\"icon_close_mobile\" width=\"20\" height=\"20\"><use xlink:href=\"#icon_close_mobile\"><\/use><\/svg><\/button><\/p>\n<div class=\"rc-subscribe__wrapper\">\n<div class=\"rc-subscribe__wrapper_text\">\n<h3 class=\"rc-subscribe__title h2\">Stay informed with RingCentral<\/h3>\n<div class=\"rc-subscribe__subtitle\">Subscribe to our emails for the latest blogs, events, and exclusive content on AI-powered communication solutions. Stay ahead with insights and tips from the leader in trusted AI communications.<\/p>\n<p>\t\t\t\t\t<a href=\"https:\/\/www.ringcentral.com\/legal\/privacy-notice.html\" target=\"_blank\" data-dl-name=\"Privacy Notic\" data-dl-element=\"link\" data-dl-additional-info=\"social\" rel=\"noreferrer noopener\">Privacy Notice<\/a>\n\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"rc-subscribe__wrapper_form\">\n<form class=\"\" data-event-init=\"true\" novalidate data-js-form>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\tname=\"email\"\n\t\t\t\t\t\t\t\tplaceholder=\"Email address *\"\n\t\t\t\t\t\t\t\ttitle=\"Must be valid email. example@yourdomain.com\"\n\t\t\t\t\t\t\t\tminlength=\"4\"\n\t\t\t\t\t\t\t\tmaxlength=\"255\"\n\t\t\t\t\t\t\t\ttype=\"email\"\n\t\t\t\t\t\t\t\trequired\n\t\t\t\t\t\t\t\tpattern=\"[a-z0-9._%+\\-]+@[a-z0-9.\\-]+\\.[a-z]{2,}$\"\n\t\t\t\t\t\t\t\tclass=\"field__control\"\n\t\t\t\t\t\t\t\tautocomplete=\"on\"\n\t\t\t\t\t\t\t\taria-required=\"true\"\n\t\t\t\t\t\t\t\tdata-dl-events-hover=\"true\"\n\t\t\t\t\t\t\t\tdata-dl-element=\"email\"\n\t\t\t\t\t\t\t\tdata-dl-additional-info=\"LET'S WORK TOGETHER\"\n\t\t\t\t\t\t\t\taria-label=\"Email address *\"\n\t\t\t\t\t\t\t\taria-errormessage=\"email-subscribe-errors\"\n\t\t\t\t\t\t><br \/>\n\t\t\t\t\t\t<span class=\"field__errors\" id=\"email-subscribe-errors\" data-js-form-field-errors><\/span>\n\t\t\t\t\t<\/div>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<select\n\t\t\t\t\t\t\t\tname=\"Country__c\"\n\t\t\t\t\t\t\t\trequired\n\t\t\t\t\t\t\t\tclass=\"field__control\"\n\t\t\t\t\t\t\t\taria-required=\"true\"\n\t\t\t\t\t\t\t\taria-expanded=\"false\"\n\t\t\t\t\t\t\t\taria-label=\"Country *\"\n\t\t\t\t\t\t\t\taria-errormessage=\"country-subscribe-errors\"\n\t\t\t\t\t\t><option value=\"\" disabled=\"disabled\" selected=\"selected\">Country<\/option><option value=\"Canada\">Canada<\/option><option value=\"United_States\">United States<\/option><\/select><\/p>\n<p>\t\t\t\t\t\t<span class=\"field__errors\" id=\"country-subscribe-errors\" data-js-form-field-errors><\/span>\n\t\t\t\t\t<\/div>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<button type=\"submit\" data-event-init=\"true\">Subscribe<\/button>\n\t\t\t\t\t<\/div>\n<\/p><\/form>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"confirm-form\" role=\"status\" aria-live=\"polite\" style=\"display: none;\" aria-hidden=\"true\">\n<div class=\"confirm-form__text\">Thank you for your interest in RingCentral<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There are many communications tools for small businesses, but choosing the right one for your particular business takes some thought. Some tools handle one specific function, such as email, phone, messaging, or videoconferencing. Others might include numerous functions all in one app. It\u2019s a lot to consider. Communications tools can cost a pretty penny, so &#8230;<\/p>\n","protected":false},"author":29,"featured_media":51227,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17901],"tags":[43235],"class_list":["post-51223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-leadership","tag-communications-tool"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to choose the right communications tool | RingCentral Blog<\/title>\n<meta name=\"description\" content=\"Are you looking for the right communications tool for your business? 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