{"id":51203,"date":"2022-03-01T00:52:18","date_gmt":"2022-03-01T08:52:18","guid":{"rendered":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/?p=51203"},"modified":"2025-03-13T05:54:58","modified_gmt":"2025-03-13T12:54:58","slug":"what-is-intelligence-amplification","status":"publish","type":"post","link":"\/us\/en\/blog\/what-is-intelligence-amplification\/","title":{"rendered":"What is Intelligence Amplification (IA)?"},"content":{"rendered":"<p><strong>Highlights:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Intelligence Amplification<span style=\"font-weight: 400;\"> is the use of technology to support and amplify human intelligence.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Virtual assistants, chatbots, and communications platforms all already use IA in some form.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Developments in the fields of AI, the IoT, big data, and more all mean IA is sure to develop apace in the coming years.<\/span><\/li>\n<\/ul>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">In a time of constant technological advances and innovations, computers and our communication systems can do more than ever before. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">With <\/span><span style=\"font-weight: 400;\">algorithms <\/span><span style=\"font-weight: 400;\">that learn human patterns and provide personalized suggestions, <\/span><span style=\"font-weight: 400;\">chatbots<\/span><span style=\"font-weight: 400;\"> that help on many e-commerce websites, and <\/span><span style=\"font-weight: 400;\">virtual assistants<\/span><span style=\"font-weight: 400;\"> like <\/span><span style=\"font-weight: 400;\">Alexa <\/span><span style=\"font-weight: 400;\">and <\/span><span style=\"font-weight: 400;\">Siri <\/span><span style=\"font-weight: 400;\">that provide information when verbally asked,<\/span> <b>intelligence amplification<\/b><b> is becoming a part of our everyday lives<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p style=\"text-align: center;\">\u2b50\u00a0\u00a0<strong>What is a composable enterprise?<\/strong>\u00a0 \u2b50<\/p>\n<p style=\"text-align: center;\">APIs and low-code\/no-code solutions are the future of cloud technologies. But what does that mean? Here&#8217;s everything you need to know.<\/p>\n<p><center><span style=\"font-weight: 400;\">\t<\/p>\n<div class=\"download-form-widget enterprise-download-form\" data-url=\"https:\/\/netstorage.ringcentral.com\/research\/composable-communications.pdf\" data-id=\"6a0bf379f03be\" id=\"6a0bf379f03be\">\n\t\t<button tabindex=\"on\"  on=\"tap:6a0bf379f03be.toggleClass(class='open')\" class=\"open-modal-download-action download-form-button\" type=\"submit\">Learn more<\/button><\/p>\n<div class=\"download-form-modal\">\n<div class=\"download-form-modal-body\">\n<div class=\"download-form-modal-content\">\n<div class=\"download-form-modal-title\">The composable enterprise is cloud's next big thing. Learn about it here.<\/div>\n<form class=\"download-form ENTERPRISE\" method=\"post\">\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Full Name\" aria-required=\"true\" aria-invalid=\"false\" type=\"text\" name=\"fullname\" placeholder=\"Full Name\" data-dl-events-hover=\"true\" data-dl-element=\"text\" data-dl-additional-info=\"enterprise download form\">\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Email (please enter a work email address)\" aria-required=\"true\" aria-invalid=\"false\" type=\"email\" autocomplete=\"on\" name=\"email\" placeholder=\"Email (please enter a work email address)\" data-dl-events-hover=\"true\" data-dl-element=\"email\" data-dl-additional-info=\"enterprise download form\">\n\t\t\t\t\t\t<\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"popup_form\" value=\"1\">\n\t\t\t\t\t\t<\/div>\n<div><input type=\"hidden\" name=\"Asset_ID__c\" value=\"ODAM-02603\" class=\"download-form-input\"><\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"Lead_Entry_Source__c\" value=\"RC Blog Enterprise\" class=\"download-form-input\"\/>\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<button class=\"download-form-submit\" type=\"submit\" data-dl-element=\"button\" data-no-auto-dl=\"true\" data-dl-additional-info=\"enterprise download form\" data-dl-name=\"Download Now\">Download Now<\/button>\n\t\t\t\t\t\t<\/div>\n<\/p><\/form>\n<p> \t\t\t\t\t<button on=\"tap:6a0bf379f03be.toggleClass(class='open')\" role=\"button\" tabindex=\"0\"  class=\"download-form-modal-close\"><\/button>\n\t\t\t\t<\/div>\n<div class=\"download-form-modal-thank\"> Enjoy!<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t<\/span><\/center><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This trend of <\/span><span style=\"font-weight: 400;\">electronic discovery\u2014<\/span><span style=\"font-weight: 400;\">using intelligence systems to aid <\/span><span style=\"font-weight: 400;\">human decisions<\/span><span style=\"font-weight: 400;\"> in all areas, from reaching a <\/span><span style=\"font-weight: 400;\">medical diagnosis<\/span><span style=\"font-weight: 400;\"> to looking more into <\/span><span style=\"font-weight: 400;\">machine learning<\/span><span style=\"font-weight: 400;\"> and the possibility of creating a complete <\/span><span style=\"font-weight: 400;\">artificial intelligence\u2014<\/span><span style=\"font-weight: 400;\">is only going to continue.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While it sounds like you need an <\/span><span style=\"font-weight: 400;\">introduction to cybernetics <\/span><span style=\"font-weight: 400;\">to understand what all this means for businesses, we\u2019re here to make it simple by explaining the <\/span><span style=\"font-weight: 400;\">definition <\/span><span style=\"font-weight: 400;\">and applications of <\/span><span style=\"font-weight: 400;\">intelligence amplification<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2 class=\"heading h2\"><strong><a id=\"what\"><\/a>What does IA mean?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">In contrast to <\/span><span style=\"font-weight: 400;\">artificial intelligence<\/span><span style=\"font-weight: 400;\">, which aims to replicate the functions and consciousness of the mind, <\/span><span style=\"font-weight: 400;\">Intelligence Amplification<\/span><span style=\"font-weight: 400;\"> is used to extend the abilities of the already existing mind.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Augmented intelligence<\/span><span style=\"font-weight: 400;\"> tools aid this amplification, with early forms including abacus, calculators, and even the internet all beginning with human consciousness and helping the mind with information processing to <\/span><span style=\"font-weight: 400;\">amplify <\/span><span style=\"font-weight: 400;\">intelligence.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/p>\n<div class=\"rc-post-content-cta rc-post-content-cta_orange\">\n<div class=\"rc-post-content-cta-columns\">\n<div class=\"bottom-cta-img\">\n\t\t\t\t<img decoding=\"async\" width=\"930\" height=\"700\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2021\/01\/What-is-enterprise-architecture.png\" class=\"responsive-image\" alt=\"\" \/>\t\t\t<\/div>\n<div class=\"bottom-cta-copy\">\n<div class=\"headline-copy\" style=\"text-align:left;\"><strong>What is enterprise architecture (EA)?<\/strong><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"rc-post-content-cta-footer\">\n<div class=\"bottom-cta-logo-container\">\n<div class=\"bottom-cta-logo\"><span aria-hidden=\"true\"><svg width=\"154\" height=\"34\" viewBox=\"0 0 154 34\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-logo-699445216\" 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9.60219Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M16.9769 0.548269C16.101 0.914019 15.307 1.44981 14.6364 2.12196L16.332 3.81756C16.7764 3.37 17.3041 3.01548 17.8865 2.77325C18.4688 2.53102 19.0928 2.40429 19.7232 2.40269C20.3537 2.40108 20.9777 2.523 21.5616 2.76362C22.1439 3.00264 22.6749 3.35556 23.1225 3.79991L24.8181 2.10431C23.8106 1.1001 22.5289 0.415123 21.1333 0.139206C19.7377 -0.139919 18.2907 0.00285184 16.9769 0.548269Z\" \/>\n\t\t\t\t\t\t<\/svg><\/span><\/div>\n<\/p><\/div>\n<div class=\"bottom-cta-link\">\n\t\t\t\t<a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/what-is-enterprise-architecture-ea\/\" class=\"view-all view-all-brown\" data-dl-name=\"Read the blog\" data-dl-element=\"button\" data-dl-additional-info=\"bottom cta banner\" data-no-auto-dl=\"true\">Read the blog<span class=\"svg-icon\" aria-hidden=\"true\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-arrow-699445216\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t<title id=\"cta-ring-arrow-699445216\">Ring Central Logo<\/title>\t\n\t\t\t\t\t<path d=\"M0 11.5C0 11.2239 0.223858 11 0.5 11H21.6797C21.9559 11 22.1797 11.2239 22.1797 11.5V12.5C22.1797 12.7761 21.9559 13 21.6797 13H0.5C0.223858 13 0 12.7761 0 12.5V11.5Z\" ><\/path>\n\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M21.1718 12.0001L15.8086 6.63691C15.6134 6.44165 15.6134 6.12506 15.8086 5.9298L16.5157 5.22269C16.711 5.02743 17.0276 5.02743 17.2228 5.22269L23.6467 11.6465C23.8419 11.8418 23.8419 12.1584 23.6467 12.3536L17.2228 18.7775C17.0276 18.9727 16.711 18.9727 16.5157 18.7775L15.8086 18.0704C15.6134 17.8751 15.6134 17.5585 15.8086 17.3633L21.1718 12.0001Z\" ><\/path>\n\t\t\t\t<\/svg><\/span><\/a>\n\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Augmented reality is an application of <\/span><span style=\"font-weight: 400;\">Intelligence Amplification<\/span><span style=\"font-weight: 400;\"> today\u2014providing users with additional information or images to aid their thought processes. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Likewise, wireless computational earpieces and <\/span><span style=\"font-weight: 400;\">wearable <\/span><span style=\"font-weight: 400;\">smartwatches can track and provide information to users, <\/span><b>assisting decisions and conversations<\/b><span style=\"font-weight: 400;\">. These <\/span><span style=\"font-weight: 400;\">augmented intelligence<\/span><span style=\"font-weight: 400;\"> tools have the potential to transform our work environments and strategies by amplifying <\/span><span style=\"font-weight: 400;\">human intelligence<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong><a id=\"how\"><\/a>How it works<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">With that <\/span><span style=\"font-weight: 400;\">definition <\/span><span style=\"font-weight: 400;\">in mind, the main role of many<\/span><span style=\"font-weight: 400;\"> augmented intelligence<\/span><span style=\"font-weight: 400;\"> tools is to accumulate<\/span><span style=\"font-weight: 400;\"> big data<\/span><span style=\"font-weight: 400;\"> from across the channels they have access to\u2014creating a <\/span><span style=\"font-weight: 400;\">knowledge base<\/span><span style=\"font-weight: 400;\"> of sorts\u2014and feeding this back to aid human intellect.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This can create a <\/span><span style=\"font-weight: 400;\">symbiosis <\/span><span style=\"font-weight: 400;\">between the <\/span><span style=\"font-weight: 400;\">human brain<\/span><span style=\"font-weight: 400;\"> and the <\/span><span style=\"font-weight: 400;\">Intelligence Amplification<\/span><span style=\"font-weight: 400;\"> system, as they work together to tackle <\/span><span style=\"font-weight: 400;\">problem-solving<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">decision-making<\/span><span style=\"font-weight: 400;\">, taking <\/span><span style=\"font-weight: 400;\">effective use of information technology<\/span><span style=\"font-weight: 400;\"> to the next level.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-51205\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2022\/03\/How-does-intelligence-amplification-work-scaled.jpg\" alt=\"A young man sitting in a small caf\u00e9 filled with green plants using his laptop.\" width=\"2048\" height=\"1365\" \/><\/p>\n<p><span style=\"font-weight: 400;\">For example, common <\/span><b>virtual assistants<\/b><span style=\"font-weight: 400;\"> access the <\/span><span style=\"font-weight: 400;\">IoT<\/span><span style=\"font-weight: 400;\"> and online <\/span><span style=\"font-weight: 400;\">knowledge bases<\/span><span style=\"font-weight: 400;\"> to answer a user\u2019s verbal queries.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This isn\u2019t strictly <\/span><span style=\"font-weight: 400;\">artificial intelligence<\/span><span style=\"font-weight: 400;\">, as<\/span><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/ai-virtual-assistant\/\"><span style=\"font-weight: 400;\"> virtual assistants <\/span><\/a><span style=\"font-weight: 400;\">cannot make decisions based on this information, although <\/span><span style=\"font-weight: 400;\">machine learning<\/span><span style=\"font-weight: 400;\"> helps it select more appropriate information based on previous interactions. Instead, the <\/span><span style=\"font-weight: 400;\">virtual assistant<\/span><span style=\"font-weight: 400;\"> creates <\/span><span style=\"font-weight: 400;\">cognitive augmentation<\/span><span style=\"font-weight: 400;\">, influencing <\/span><span style=\"font-weight: 400;\">problem-solving<\/span><span style=\"font-weight: 400;\"> by amplifying the intelligence available to use.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong><a id=\"real\"><\/a>Real-life uses of IA<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Intelligence Amplification<\/span><span style=\"font-weight: 400;\"> is used throughout a range of industries including <\/span><span style=\"font-weight: 400;\">healthcare<\/span><span style=\"font-weight: 400;\">, retail, and engineering. With <\/span><span style=\"font-weight: 400;\">MIT <\/span><span style=\"font-weight: 400;\">and other organizations working on <\/span><span style=\"font-weight: 400;\">AI systems<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">brain-computer interfaces<\/span><span style=\"font-weight: 400;\">, the applications of <\/span><span style=\"font-weight: 400;\">Intelligence Amplification<\/span><span style=\"font-weight: 400;\"> are increasing, making even more <\/span><span style=\"font-weight: 400;\">effective use of information technology<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With the following uses already regularly practiced, the <\/span><span style=\"font-weight: 400;\">symbiosis <\/span><span style=\"font-weight: 400;\">of the <\/span><span style=\"font-weight: 400;\">human brain<\/span><span style=\"font-weight: 400;\"> and technology is becoming integral to our methods of work.\u00a0<\/span><\/p>\n<h3 class=\"heading h3\"><strong>1. Communications<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">From providing suggestions for your email replies to highlighting when others are online in <\/span><span style=\"font-weight: 400;\">real-time<\/span><span style=\"font-weight: 400;\">, communications channels include<\/span><span style=\"font-weight: 400;\"> Intelligence Amplification <\/span><span style=\"font-weight: 400;\">that most people interact with daily.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.ringcentral.com\/office\/how-it-works.html\"><b>Communication platforms<\/b><\/a><span style=\"font-weight: 400;\"> can be used to <\/span><span style=\"font-weight: 400;\">amplify <\/span><span style=\"font-weight: 400;\">intelligence through enabling search functions on past message threads, pooling documents and links shared in one space, and increasing access to teams or departments through <a href=\"https:\/\/www.ringcentral.com\/teams\/overview.html\"><strong>team messaging<\/strong><\/a> and <a href=\"https:\/\/www.ringcentral.com\/video.html\"><strong>video conferencing<\/strong><\/a>.\u00a0<\/span><\/p>\n<div class=\"rc-subscribe\" id=\"new-rc-subscribe\"  style=\"background-image:url('\/us\/en\/blog\/wp-content\/themes\/ringcentral\/assets\/images\/temp\/subscribe.png')\">\n\t\t<button class=\"close js-popup-close\"><svg class=\"icon_close_mobile\" width=\"20\" height=\"20\"><use xlink:href=\"#icon_close_mobile\"><\/use><\/svg><\/button><\/p>\n<div class=\"rc-subscribe__wrapper\">\n<div class=\"rc-subscribe__wrapper_text\">\n<h3 class=\"rc-subscribe__title h2\">Stay informed with RingCentral<\/h3>\n<div class=\"rc-subscribe__subtitle\">Subscribe to our emails for the latest blogs, events, and exclusive content on AI-powered communication solutions. Stay ahead with insights and tips from the leader in trusted AI communications.<\/p>\n<p>\t\t\t\t\t<a href=\"https:\/\/www.ringcentral.com\/legal\/privacy-notice.html\" target=\"_blank\" data-dl-name=\"Privacy Notic\" data-dl-element=\"link\" data-dl-additional-info=\"social\" rel=\"noreferrer noopener\">Privacy Notice<\/a>\n\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"rc-subscribe__wrapper_form\">\n<form class=\"\" data-event-init=\"true\" novalidate data-js-form>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\tname=\"email\"\n\t\t\t\t\t\t\t\tplaceholder=\"Email address *\"\n\t\t\t\t\t\t\t\ttitle=\"Must be valid email. example@yourdomain.com\"\n\t\t\t\t\t\t\t\tminlength=\"4\"\n\t\t\t\t\t\t\t\tmaxlength=\"255\"\n\t\t\t\t\t\t\t\ttype=\"email\"\n\t\t\t\t\t\t\t\trequired\n\t\t\t\t\t\t\t\tpattern=\"[a-z0-9._%+\\-]+@[a-z0-9.\\-]+\\.[a-z]{2,}$\"\n\t\t\t\t\t\t\t\tclass=\"field__control\"\n\t\t\t\t\t\t\t\tautocomplete=\"on\"\n\t\t\t\t\t\t\t\taria-required=\"true\"\n\t\t\t\t\t\t\t\tdata-dl-events-hover=\"true\"\n\t\t\t\t\t\t\t\tdata-dl-element=\"email\"\n\t\t\t\t\t\t\t\tdata-dl-additional-info=\"LET'S WORK TOGETHER\"\n\t\t\t\t\t\t\t\taria-label=\"Email address *\"\n\t\t\t\t\t\t\t\taria-errormessage=\"email-subscribe-errors\"\n\t\t\t\t\t\t><br \/>\n\t\t\t\t\t\t<span class=\"field__errors\" id=\"email-subscribe-errors\" data-js-form-field-errors><\/span>\n\t\t\t\t\t<\/div>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<select\n\t\t\t\t\t\t\t\tname=\"Country__c\"\n\t\t\t\t\t\t\t\trequired\n\t\t\t\t\t\t\t\tclass=\"field__control\"\n\t\t\t\t\t\t\t\taria-required=\"true\"\n\t\t\t\t\t\t\t\taria-expanded=\"false\"\n\t\t\t\t\t\t\t\taria-label=\"Country *\"\n\t\t\t\t\t\t\t\taria-errormessage=\"country-subscribe-errors\"\n\t\t\t\t\t\t><option value=\"\" disabled=\"disabled\" selected=\"selected\">Country<\/option><option value=\"Canada\">Canada<\/option><option value=\"United_States\">United States<\/option><\/select><\/p>\n<p>\t\t\t\t\t\t<span class=\"field__errors\" id=\"country-subscribe-errors\" data-js-form-field-errors><\/span>\n\t\t\t\t\t<\/div>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<button type=\"submit\" data-event-init=\"true\">Subscribe<\/button>\n\t\t\t\t\t<\/div>\n<\/p><\/form>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"confirm-form\" role=\"status\" aria-live=\"polite\" style=\"display: none;\" aria-hidden=\"true\">\n<div class=\"confirm-form__text\">Thank you for your interest in RingCentral<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p><span style=\"font-weight: 400;\">These <\/span><span style=\"font-weight: 400;\">augmented intelligence systems<\/span><span style=\"font-weight: 400;\"> in the field of communications have already adapted to become <\/span><span style=\"font-weight: 400;\">wearable <\/span><span style=\"font-weight: 400;\">and more easily transported, too. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, innovation in this area continues, with researchers at <\/span><span style=\"font-weight: 400;\">MIT <\/span><span style=\"font-weight: 400;\">working on <\/span><span style=\"font-weight: 400;\">brain-computer interfaces<\/span><span style=\"font-weight: 400;\">, moving past<\/span><span style=\"font-weight: 400;\"> natural language tools<\/span><span style=\"font-weight: 400;\"> to act on intentional thoughts. This could have huge applications for communications in the future.\u00a0\u00a0<\/span><\/p>\n<h3 class=\"heading h3\"><strong>2. Customer service<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Augmented intelligence<\/span><span style=\"font-weight: 400;\"> tools can provide in-store customers with additional information from your <\/span><span style=\"font-weight: 400;\">knowledge base<\/span><span style=\"font-weight: 400;\"> about products, using <\/span><span style=\"font-weight: 400;\">natural language tools<\/span><span style=\"font-weight: 400;\"> to understand verbal questions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These can also provide a 3D mapping of a store to direct customers to where products can be found. Something particularly useful to larger stores and making the <\/span><a href=\"https:\/\/www.ringcentral.com\/effortless-customer-engagement.html\"><b>customer experience <\/b><\/a><span style=\"font-weight: 400;\">more accessible and enjoyable to customers with additional service needs.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Similarly, online <\/span><span style=\"font-weight: 400;\">chatbots<\/span><span style=\"font-weight: 400;\"> can serve a similar function in e-commerce, helping customers with their purchases in a whole host of ways. These can be programmed to resolve issues, direct customers to landing pages or FAQs, or provide additional information on the services a business has available.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This <\/span><span style=\"font-weight: 400;\">cognitive augmentation<\/span><span style=\"font-weight: 400;\"> helps customers with the <\/span><span style=\"font-weight: 400;\">decision-making<\/span><span style=\"font-weight: 400;\"> process, without requiring additional assistance from employees.<\/span><\/p>\n<h3><strong>3. Consultations<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">With the use of virtual reality, clients can envision planned building works, design projects, and <\/span><b>ergonomic changes in both workplaces<\/b><span style=\"font-weight: 400;\"> and domestic spaces. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">W<\/span><span style=\"font-weight: 400;\">earable <\/span><span style=\"font-weight: 400;\">virtual reality headsets can measure the dimensions of an area and overlay it with 3D imagery, which can be rearranged within the virtual space. This provides clients with immersive visuals of the end result, giving them a better idea of what they\u2019re buying into.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alternatively, <\/span><span style=\"font-weight: 400;\">virtual assistants <\/span><span style=\"font-weight: 400;\">can provide <\/span><span style=\"font-weight: 400;\">real-time<\/span><span style=\"font-weight: 400;\"> data and statistics from your services and products to aid your consultations with clients. By using <\/span><span style=\"font-weight: 400;\">big data<\/span><span style=\"font-weight: 400;\"> received through the <\/span><span style=\"font-weight: 400;\">IoT,<\/span><span style=\"font-weight: 400;\"> as well as linking to your <\/span><span style=\"font-weight: 400;\">knowledge bases<\/span><span style=\"font-weight: 400;\">, whatever questions are brought up, you can easily access the information and figures to answer them. This makes your consultations well-informed and more productive for both parties.<\/span><\/p>\n<h3><strong>4. Identifying problems<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Processing tools<\/span><span style=\"font-weight: 400;\"> within your <\/span><span style=\"font-weight: 400;\">augmented intelligence<\/span> <span style=\"font-weight: 400;\">systems <\/span><span style=\"font-weight: 400;\">can be used to identify issues within sections of coding, programming, or software building. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This makes it easier to pick up on bugs and ensure your service works well. This can also be used within SaaS situations, <\/span><b>monitoring networks and detecting problems<\/b><span style=\"font-weight: 400;\"> in <\/span><span style=\"font-weight: 400;\">real-time<\/span><span style=\"font-weight: 400;\">, informing IT support where their assistance is needed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Automation <\/span><span style=\"font-weight: 400;\">can also be used to check structures and products for faults. By scanning for damage and comparing to previously indicated parameters, <\/span><span style=\"font-weight: 400;\">augmented intelligence<\/span><span style=\"font-weight: 400;\"> tools can identify faulty products or parts early on and separate them from the rest. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This prevents larger damage from happening and assures the quality of the products made, essential in areas such as engineering, aviation, and <\/span><span style=\"font-weight: 400;\">healthcare <\/span><span style=\"font-weight: 400;\">products.<\/span><\/p>\n<h3><strong>5. Sharing information<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Intelligence amplification<\/span><span style=\"font-weight: 400;\"> can be used to track records of clients and patients, keeping their <\/span><b>information securely stored<\/b><span style=\"font-weight: 400;\"> in one place and shared with those who need it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By tracking history and previous interactions, future patient relations or customer service can be more personalized and useful, building up a<\/span><span style=\"font-weight: 400;\"> knowledge base<\/span><span style=\"font-weight: 400;\"> on the individual and preventing repetitive conversations or missing important information.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Likewise, <\/span><span style=\"font-weight: 400;\">augmented intelligence<\/span><span style=\"font-weight: 400;\"> can build up <\/span><span style=\"font-weight: 400;\">knowledge bases<\/span><span style=\"font-weight: 400;\"> in other areas, using analytics and <\/span><span style=\"font-weight: 400;\">algorithms<\/span><span style=\"font-weight: 400;\"> to provide data. Inputting documents and other sources of information into these <\/span><span style=\"font-weight: 400;\">knowledge bases<\/span><span style=\"font-weight: 400;\"> increases their utility and provides multiple channels to draw information.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This prevents the information from becoming siloed, instead of being accessible throughout businesses to be used for marketing, sales, customer service, development, and research purposes.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2 class=\"heading h2\"><strong>Integrate intelligence amplification into your business\u00a0<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Since the <\/span><span style=\"font-weight: 400;\">early computer pioneers<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">electronic discovery<\/span><span style=\"font-weight: 400;\"> has aimed to <\/span><span style=\"font-weight: 400;\">amplify <\/span><span style=\"font-weight: 400;\">human intellect, helping improve our <\/span><span style=\"font-weight: 400;\">problem-solving<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">decision-making<\/span><span style=\"font-weight: 400;\"> faculties. Since then, technological innovations have given the <\/span><span style=\"font-weight: 400;\">human brain<\/span><span style=\"font-weight: 400;\"> access to vastly more information and, through <\/span><span style=\"font-weight: 400;\">machine learning<\/span><span style=\"font-weight: 400;\">, become more accurate and precise in the information provided.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Integrating<\/span><span style=\"font-weight: 400;\"> Intelligence Amplification<\/span><span style=\"font-weight: 400;\"> into your business practice makes use of the <\/span><span style=\"font-weight: 400;\">augmented intelligence<\/span><span style=\"font-weight: 400;\"> tools already existing to improve customer experiences and <\/span><b>quality of services<\/b><span style=\"font-weight: 400;\">, and ease the provision of these services.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With increasing research and developments in the area of cybernetics and <\/span><span style=\"font-weight: 400;\">artificial intelligence<\/span><span style=\"font-weight: 400;\">, we\u2019re certainly going to be seeing more of it in our day-to-day business.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>When it comes to\u00a0<em>your\u00a0<\/em>business, are you using the best possible team platform? Find out more about <a href=\"https:\/\/www.ringcentral.com\/lp\/small-business-phone-service.html\">business phone service<\/a>, <a href=\"https:\/\/www.ringcentral.com\/virtual-call-center.html\">virtual call center<\/a>, <a href=\"https:\/\/www.ringcentral.com\/free-conference-call.html\">conference call services<\/a>, <a href=\"https:\/\/www.ringcentral.com\/ccaas.html\">CCaaS<\/a> and more, by getting in touch with <a href=\"https:\/\/support.ringcentral.co.uk\/s\/contact-support?language=en_GB\">RingCentral<\/a> today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Highlights: Intelligence Amplification is the use of technology to support and amplify human intelligence. Virtual assistants, chatbots, and communications platforms all already use IA in some form. Developments in the fields of AI, the IoT, big data, and more all mean IA is sure to develop apace in the coming years. &nbsp; In a time &#8230;<\/p>\n","protected":false},"author":29,"featured_media":51204,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43331,17901],"tags":[],"class_list":["post-51203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai-innovation","category-business-leadership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is Intelligence Amplification (IA)? | RingCentral Blog<\/title>\n<meta name=\"description\" content=\"Highlights: Intelligence Amplification is the use of technology to support and amplify human intelligence. 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