{"id":49955,"date":"2021-11-10T09:35:37","date_gmt":"2021-11-10T17:35:37","guid":{"rendered":"\/us\/en\/blog\/?p=49955"},"modified":"2025-03-13T06:20:17","modified_gmt":"2025-03-13T13:20:17","slug":"why-all-startups-need-the-cloud","status":"publish","type":"post","link":"\/us\/en\/blog\/why-all-startups-need-the-cloud\/","title":{"rendered":"Why all startups need the cloud"},"content":{"rendered":"<p>Startups all have one thing in common: they need to build a company from the ground up. They\u2019re starting from scratch to form a brand new entity that has never existed before. Whether startup companies have investors to provide them with resources from square one or they start with a bare bones budget and a dream, running their operations in the cloud offers them the best option to meet their computing needs.<\/p>\n<p><span style=\"font-weight: 400;\">Cloud computing services allow you to develop the core business processes you need for success, things like product development, sales, marketing, records-keeping, and more.\u00a0<\/span><\/p>\n<p>Let&#8217;s look closely at how cloud communications can take a startup to the next level:<\/p>\n<ul>\n<li><a href=\"#one\">6 benefits of cloud computing for startups\u00a0<\/a><\/li>\n<li><a href=\"#two\">Types of cloud services\u00a0<\/a><\/li>\n<li><a href=\"#three\">Cloud computing service models\u00a0<\/a><\/li>\n<li><a href=\"#four\">Cloud-based messaging and communications for startups\u00a0<\/a><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><\/p>\n<div class=\"rc-post-content-cta rc-post-content-cta_green\">\n<div class=\"rc-post-content-cta-columns\">\n<div class=\"bottom-cta-img\">\n\t\t\t\t<img decoding=\"async\" width=\"930\" height=\"700\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2020\/08\/Farmers-market.jpg\" class=\"responsive-image\" alt=\"\" \/>\t\t\t<\/div>\n<div class=\"bottom-cta-copy\">\n<div class=\"headline-copy\" style=\"text-align:left;\">Report: How over 500 small businesses used the cloud to thrive <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"rc-post-content-cta-footer\">\n<div class=\"bottom-cta-logo-container\">\n<div class=\"bottom-cta-logo\"><span aria-hidden=\"true\"><svg width=\"154\" height=\"34\" viewBox=\"0 0 154 34\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-logo-1508068694\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t<title id=\"cta-ring-logo-1508068694\">Ring Central Logo<\/title>\t\n\t\t\t\t\t\t\t<path d=\"M154 3.89618H150.386V26.9657H154V3.89618Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M141.313 11.6299C137.976 11.6299 135.388 13.2501 134.95 16.5546H138.504C138.754 15.3082 139.675 14.5591 141.313 14.5591C143.214 14.5591 144.086 15.6499 144.086 17.3647V18.1444H140.438C137.078 18.1444 134.593 19.6411 134.593 22.697C134.593 25.7529 136.619 27.3411 139.55 27.3411C141.826 27.3411 143.323 26.3721 144.133 24.8145H144.288V26.9529H147.716V17.4802C147.702 13.8276 145.833 11.6299 141.313 11.6299ZM140.58 24.5675C139.177 24.5675 138.303 23.8809 138.303 22.7339C138.303 21.4233 139.238 20.7383 140.921 20.7383H144.069L144.086 20.9549C144.088 23.2232 142.777 24.5675 140.58 24.5675Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M128.187 26.9657V19.2047C128.187 16.8979 129.623 15.4317 131.896 15.4317H133.321V12.0036H131.854C130.14 12.0036 128.893 12.6581 128.114 14.1243H127.988V12.0036H124.591V26.9753L128.187 26.9657Z\" \/>\n\t\t\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M122.295 23.6627V26.9657H119.833C116.371 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2.40269C20.3537 2.40108 20.9777 2.523 21.5616 2.76362C22.1439 3.00264 22.6749 3.35556 23.1225 3.79991L24.8181 2.10431C23.8106 1.1001 22.5289 0.415123 21.1333 0.139206C19.7377 -0.139919 18.2907 0.00285184 16.9769 0.548269Z\" \/>\n\t\t\t\t\t\t<\/svg><\/span><\/div>\n<\/p><\/div>\n<div class=\"bottom-cta-link\">\n\t\t\t\t<a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/customer-success-report-smb\/\" class=\"view-all view-all-white \" data-dl-name=\"Read the blog\" data-dl-element=\"button\" data-dl-additional-info=\"bottom cta banner\" data-no-auto-dl=\"true\">Read the blog<span class=\"svg-icon\" aria-hidden=\"true\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-arrow-1508068694\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t<title id=\"cta-ring-arrow-1508068694\">Ring Central Logo<\/title>\t\n\t\t\t\t\t<path d=\"M0 11.5C0 11.2239 0.223858 11 0.5 11H21.6797C21.9559 11 22.1797 11.2239 22.1797 11.5V12.5C22.1797 12.7761 21.9559 13 21.6797 13H0.5C0.223858 13 0 12.7761 0 12.5V11.5Z\" ><\/path>\n\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M21.1718 12.0001L15.8086 6.63691C15.6134 6.44165 15.6134 6.12506 15.8086 5.9298L16.5157 5.22269C16.711 5.02743 17.0276 5.02743 17.2228 5.22269L23.6467 11.6465C23.8419 11.8418 23.8419 12.1584 23.6467 12.3536L17.2228 18.7775C17.0276 18.9727 16.711 18.9727 16.5157 18.7775L15.8086 18.0704C15.6134 17.8751 15.6134 17.5585 15.8086 17.3633L21.1718 12.0001Z\" ><\/path>\n\t\t\t\t<\/svg><\/span><\/a>\n\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t<\/span><\/p>\n<h2 class=\"heading h2\"><span style=\"font-weight: 400;\"><a id=\"one\"><\/a>6 benefits of cloud computing for startups<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The cloud offers tremendous benefits for companies in all stages, from startups to leading industry enterprises. But startups that leverage cloud services can benefit in unique ways. The following are just some of the advantages of cloud computing that apply specifically to startups.<\/span><\/p>\n<h3 class=\"heading h3\">1. Off-site equipment<\/h3>\n<p><span style=\"font-weight: 400;\">Cloud solutions are ideal for handling the specific needs of startups that may not have space (or the budget) for a physical server or data center. Since the pandemic brought virtual work to the forefront of business, your startup may not even have a single office space or location.A major benefit of cloud solutions is that they don&#8217;t require any more physical equipment than a laptop, smartphone, or tablet to access.<\/span><\/p>\n<h3 class=\"heading h3\">2. Scalability<\/h3>\n<p><span style=\"font-weight: 400;\">Startup companies often start as small businesses and grow over time as they increase product development and sales. Cloud technology scales easily as your startup grows, with a smaller cost in the early stages of cloud hosting that will slowly grow with your company and its needs.<\/span><\/p>\n<h3 class=\"heading h3\">3. Security<\/h3>\n<p><b><\/b><span style=\"font-weight: 400;\">Cloud service providers include advanced security features to keep your data and other processes safe from hackers and thieves. That\u2019s a big deal because keeping information secure can be a full-time job in itself&#8230; and an expensive one. But with a reputable cloud service provider, you can rest assured your data is secure. You don\u2019t even need to think about it much; security is just there.<\/span><\/p>\n<h3 class=\"heading h3\">4. Stability<\/h3>\n<p><span style=\"font-weight: 400;\">Along with security, the cloud offers the stability of always being able to get to your real-time information and recover it from backups if there ever is a problem. Downtime is minimal to nonexistent on cloud platforms. The same\u00a0 cannot be said for physical servers. They often require almost constant maintenance and can have catastrophic failures that may lead to permanent loss of data.<\/span><\/p>\n<h3 class=\"heading h3\">5. Access to new technologies<\/h3>\n<p><span style=\"font-weight: 400;\">Cloud providers constantly update and upgrade their systems. That gives your startup access to the latest technologies without you having to constantly invest in them and discard the previous versions. Having upgrades included without additional cost could allow you to pursue other initiatives with the cost savings you enjoy.<\/span><\/p>\n<h3 class=\"heading h3\">6. Ease of use<\/h3>\n<p><span style=\"font-weight: 400;\">Using a physical server may require hiring one or more full time IT staff members, which may take a bigger bite out of your budget than you can chew. On the other hand, building cloud infrastructure is user-friendly and may only require part-time help to navigate, depending on the skill level of your team members.<\/span><\/p>\n<h2 class=\"heading h2\"><span style=\"font-weight: 400;\"><a id=\"two\"><\/a>Types of cloud services<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There are three different <\/span><span style=\"font-weight: 400;\">types of cloud services<\/span><span style=\"font-weight: 400;\"> you can choose to meet your specific needs.\u00a0<\/span><\/p>\n<h3 class=\"heading h3\">Public cloud<\/h3>\n<p>This type of computing is owned by a company other than the startup and is used by many different companies. Some larger public cloud providers include Microsoft Azure, Amazon Web Services (AWS), and Google Cloud. The advantage of using public cloud providers is low cost and automatic upgrades, but the drawback is less customization.<\/p>\n<h3 class=\"heading h3\">Private cloud<\/h3>\n<p>Private clouds are dedicated to only one company and usually reside behind that company\u2019s firewall. A private cloud may be difficult for a startup to obtain, since it costs more and requires more expertise to operate. But if your company is in a highly regulated industry and needs the highest level of security or you want a custom solution that you control, private cloud may be the best option.<\/p>\n<h3 class=\"heading h3\">Hybrid cloud<\/h3>\n<p>Hybrid cloud is simply a combination of two different clouds. This could be two or more different public clouds, two or more private clouds, or a combination of both. As your startup grows, this solution could allow more flexibility and complex functioning. But it may come at the sacrifice of some of the cloud\u2019s typical simplicity.<\/p>\n<p>When choosing from among a number of cloud offers, you should look at whether the cloud platform meets all of your needs and gives you room to grow. The service model that meets your needs now may not meet them in the future.<\/p>\n<h2 class=\"heading h2\"><span style=\"font-weight: 400;\"><a id=\"three\"><\/a>Cloud computing service models\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">WIthin each type of cloud computing, there are also three layers of services available to users:\u00a0<\/span><\/p>\n<h3 class=\"heading h3\">Software-as-a-service (SaaS)<\/h3>\n<p><span style=\"font-weight: 400;\">Sometimes called \u201con-demand software,\u201d this model typically involves a charge for the amount of storage your company uses. You get access to the complete software through the web or a mobile app, which is known as the \u201cthin client.\u201d The access is through a subscription, and a third-party provider manages the services for your startup.<\/span><\/p>\n<h3 class=\"heading h3\">Platform as a service (PaaS)<\/h3>\n<p><span style=\"font-weight: 400;\">If you want to do software development, your startup needs a service like PaaS, which provides a computing platform with operating system, toolkit, and standard tools for software development (think web server, database, etc.). This type of service model can easily scale data storage and computing resources so that they don\u2019t have to be configured manually.\u00a0<\/span><\/p>\n<h3 class=\"heading h3\">Infrastructure as a service (IaaS)<\/h3>\n<p><span style=\"font-weight: 400;\">This is the most common model. It involves renting the space and tools (operating systems, networks, storage virtual machines, and servers) needed and managing them on your own. IaaS mimics the physical environment exactly, but without requiring the space to store physical assets on-site.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you identify which service model and type of cloud computing will work best for your startup\u2019s needs, you can easily deploy and implement these systems and get started on doing the work you need to do. Cloud service providers can be very helpful to you in identifying what you need and which services would work best for you.\u00a0<\/span><\/p>\n<h2 class=\"heading h2\"><span style=\"font-weight: 400;\"><a id=\"four\"><\/a>Cloud-based messaging and communications for startups<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Communication has also moved to the cloud for many startups. Instead of a complicated network of phone services, video meeting apps, and piecemeal solutions that don\u2019t work together, many startups are opting for a unified solution that meets all of their communication technology needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your startup likely needs a communication system that lets multiple users make phone calls, send messages, and run video meetings from any location at any time. RingCentral SMB is a cloud-based communications system <\/span><a href=\"https:\/\/www.ringcentral.com\/startup\"><span style=\"font-weight: 400;\">perfect for startups<\/span><\/a><span style=\"font-weight: 400;\"> because of its scalability and versatility.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Like all excellent cloud-based applications, RingCentral is secure and reliable, offering 99.9% uptime. Omnichannel digital engagement means that no matter what you need your phone system to do, RingCentral has you covered.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The open-API platform has the capability to integrate hundreds of prebuilt apps. Or, if you prefer, your startup can get a custom-built solution to best meet its individual needs. No matter how specialized your startup\u2019s needs are, RingCentral can help you build the system that will work for you.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because of RingCentral\u2019s superior integration capability, you may also continue to use third-party solutions that are working for your team&#8211;while unifying communications as a whole under the RingCentral umbrella.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">RingCentral also offers state-of-the-art support to help you troubleshoot any difficulties you may have in making your communications work in optimal ways for your business. We stand behind our products and make sure they work as intended; we aim to exceed your expectations.<\/span><\/p>\n<p><a href=\"https:\/\/www.ringcentral.com\/solutions\/small-business.html?__mscta=3097_89880_162\"><span style=\"font-weight: 400;\">See our small business solutions<\/span><\/a><span style=\"font-weight: 400;\"> and choose the one that will help you meet your business goals, now and in the future.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Startups all have one thing in common: they need to build a company from the ground up. They\u2019re starting from scratch to form a brand new entity that has never existed before. Whether startup companies have investors to provide them with resources from square one or they start with a bare bones budget and a &#8230;<\/p>\n","protected":false},"author":29,"featured_media":47737,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17901,18722],"tags":[1855,229,1189],"class_list":["post-49955","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-leadership","category-startups","tag-cloud-communications","tag-cloud-computing","tag-startup"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why all startups need the cloud | RingCentral Blog<\/title>\n<meta name=\"description\" content=\"Tons of startups are cloud-based businesses. What makes it so integral to their success? 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