{"id":49669,"date":"2021-11-04T11:48:34","date_gmt":"2021-11-04T18:48:34","guid":{"rendered":"\/us\/en\/blog\/?p=49669"},"modified":"2025-07-14T06:00:52","modified_gmt":"2025-07-14T13:00:52","slug":"small-business-growth","status":"publish","type":"post","link":"\/us\/en\/blog\/small-business-growth\/","title":{"rendered":"The 5 stages of small business growth: Where do you fall?"},"content":{"rendered":"<p data-pm-slice=\"1 1 []\">Small businesses each have their own unique ways of operating and serving their audience. Despite these differences, most small businesses experience similar stages of growth throughout their journey. Understanding these stages can help you navigate the challenges and opportunities that come with each phase.<\/p>\n<p>So, what are the five major stages of small business growth? According to the Harvard <em>Business Review,\u00a0<\/em>they are:<\/p>\n<ol>\n<li><a href=\"#one\">Existence<\/a><\/li>\n<li><a href=\"#two\">Survival<\/a><\/li>\n<li><a href=\"#three\">Success<\/a><\/li>\n<li><a href=\"#four\">Take-off (growth)<\/a><\/li>\n<li><a href=\"#five\">Resource maturity<\/a><\/li>\n<\/ol>\n<p>Let&#8217;s break these down and find out where your small business lies today.<\/p>\n<hr \/>\n<p>\ud83d\ude80 As your business takes off, find ways to stay lean and mean. Read our eBook to learn how\u00a0small and medium-sized businesses can thrive in today&#8217;s dynamic environment with enhanced mobility and flexibility.<\/p>\n<p><span style=\"font-weight: 400;\"><\/p>\n<div class=\"download-form-widget standart-download-form\" data-url=\"https:\/\/assets.ringcentral.com\/us\/ebook\/smb-mobility-flexibility.pdf\" data-id=\"69d29b00dd915\" id=\"69d29b00dd915\">\n\t\t<button tabindex=\"on\"  on=\"tap:69d29b00dd915.toggleClass(class='open')\" class=\"open-modal-download-action download-form-button\" type=\"submit\">Get the eBook<\/button><\/p>\n<div class=\"download-form-modal\">\n<div class=\"download-form-modal-body\">\n<div class=\"download-form-modal-content\">\n<div class=\"download-form-modal-title\">Elevate your business agility:the power of mobility and flexibility for small businesses<\/div>\n<form class=\"download-form SMB\" method=\"post\">\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Full Name\" aria-required=\"true\" aria-invalid=\"false\" type=\"text\" name=\"fullname\" placeholder=\"Full Name\" data-dl-events-hover=\"true\" data-dl-element=\"text\" data-dl-additional-info=\"download form\">\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Email (please enter a work email address)\" aria-required=\"true\" aria-invalid=\"false\" type=\"email\" autocomplete=\"on\" name=\"email\" placeholder=\"Email (please enter a work email address)\" data-dl-events-hover=\"true\" data-dl-element=\"email\" data-dl-additional-info=\"download form\">\n\t\t\t\t\t\t<\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"popup_form\" value=\"1\">\n\t\t\t\t\t\t<\/div>\n<div><input type=\"hidden\" name=\"Asset_ID__c\" value=\"ODAM-03770\" class=\"download-form-input\"><\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"Lead_Entry_Source__c\" value=\"RC Blog\" class=\"download-form-input\"\/>\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<button class=\"download-form-submit\" type=\"submit\" data-dl-element=\"button\" data-no-auto-dl=\"true\" data-dl-additional-info=\"download form\" data-dl-name=\"Read the eBook\">Read the eBook<\/button>\n\t\t\t\t\t\t<\/div>\n<\/p><\/form>\n<p> \t\t\t\t\t<button on=\"tap:69d29b00dd915.toggleClass(class='open')\" role=\"button\" tabindex=\"0\"  class=\"download-form-modal-close\"><\/button>\n\t\t\t\t<\/div>\n<div class=\"download-form-modal-thank\"> Enjoy!<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p><\/span><\/p>\n<hr \/>\n<h2 class=\"heading h2\"><a id=\"one\"><\/a>1. The existence stage: Generating customers and fulfilling their orders<\/h2>\n<p data-pm-slice=\"1 1 []\">If you\u2019ve just launched your <a href=\"https:\/\/www.ringcentral.com\/solutions\/small-business.html\">small business,<\/a> congratulations! Your entrepreneurial spirit is commendable, and we wish you great success.<\/p>\n<p>However, sheer determination alone won&#8217;t help you overcome the two biggest challenges of starting a new business: <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/attract-new-customers\/\">attracting new customers<\/a> and fulfilling their orders.<\/p>\n<p>Whether you\u2019ve opened a new gym, an ice cream parlor, operate on a subscription model, or provide a unique service or product, the hardest part of the existence stage is finding that first customer and successfully delivering what they paid for.<\/p>\n<p>But why is this so challenging?<\/p>\n<p>If you\u2019ve never navigated the existence stage before\u2014which involves just beginning to service customers and start generating revenue\u2014it\u2019s difficult to grasp how tough it can be to win your first paying customers and fulfill their orders or contracts effectively.<\/p>\n<p>The reality is, it\u2019s incredibly challenging.<\/p>\n<p>Part of the difficulty stems from the fact that, at the outset of most small business life cycles, there are typically only one or two people running everything. Often, it\u2019s a founder or two co-founders managing all aspects of the business during the existence stage. This puts immense pressure on them, as they not only have to market and sell their offering but also handle logistics, product\/service delivery, and any <a href=\"https:\/\/www.ringcentral.com\/digital-customer-service-solutions.html\">customer service<\/a> needs that arise.<\/p>\n<p>Additionally, most new small businesses don\u2019t have a significant amount of capital to sustain them. The longer it takes to acquire those first paying customers, the more money is lost early on. In such cases, small businesses may need to take on debt, raise funds in exchange for equity, or face the possibility of failure without ever reaching the next stage of growth: survival.<\/p>\n<div class=\"rc-subscribe\" id=\"new-rc-subscribe\"  style=\"background-image:url('\/us\/en\/blog\/wp-content\/themes\/ringcentral\/assets\/images\/temp\/subscribe.png')\">\n\t\t<button class=\"close js-popup-close\"><svg class=\"icon_close_mobile\" width=\"20\" height=\"20\"><use xlink:href=\"#icon_close_mobile\"><\/use><\/svg><\/button><\/p>\n<div class=\"rc-subscribe__wrapper\">\n<div class=\"rc-subscribe__wrapper_text\">\n<h3 class=\"rc-subscribe__title h2\">Stay informed with RingCentral<\/h3>\n<div class=\"rc-subscribe__subtitle\">Subscribe to our emails for the latest blogs, events, and exclusive content on AI-powered communication solutions. Stay ahead with insights and tips from the leader in trusted AI communications.<\/p>\n<p>\t\t\t\t\t<a href=\"https:\/\/www.ringcentral.com\/legal\/privacy-notice.html\" target=\"_blank\" data-dl-name=\"Privacy Notic\" data-dl-element=\"link\" data-dl-additional-info=\"social\" rel=\"noreferrer noopener\">Privacy Notice<\/a>\n\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"rc-subscribe__wrapper_form\">\n<form class=\"\" data-event-init=\"true\" novalidate data-js-form>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\tname=\"email\"\n\t\t\t\t\t\t\t\tplaceholder=\"Email address *\"\n\t\t\t\t\t\t\t\ttitle=\"Must be valid email. example@yourdomain.com\"\n\t\t\t\t\t\t\t\tminlength=\"4\"\n\t\t\t\t\t\t\t\tmaxlength=\"255\"\n\t\t\t\t\t\t\t\ttype=\"email\"\n\t\t\t\t\t\t\t\trequired\n\t\t\t\t\t\t\t\tpattern=\"[a-z0-9._%+\\-]+@[a-z0-9.\\-]+\\.[a-z]{2,}$\"\n\t\t\t\t\t\t\t\tclass=\"field__control\"\n\t\t\t\t\t\t\t\tautocomplete=\"on\"\n\t\t\t\t\t\t\t\taria-required=\"true\"\n\t\t\t\t\t\t\t\tdata-dl-events-hover=\"true\"\n\t\t\t\t\t\t\t\tdata-dl-element=\"email\"\n\t\t\t\t\t\t\t\tdata-dl-additional-info=\"LET'S WORK TOGETHER\"\n\t\t\t\t\t\t\t\taria-label=\"Email address *\"\n\t\t\t\t\t\t\t\taria-errormessage=\"email-subscribe-errors\"\n\t\t\t\t\t\t><br \/>\n\t\t\t\t\t\t<span class=\"field__errors\" id=\"email-subscribe-errors\" data-js-form-field-errors><\/span>\n\t\t\t\t\t<\/div>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<select\n\t\t\t\t\t\t\t\tname=\"Country__c\"\n\t\t\t\t\t\t\t\trequired\n\t\t\t\t\t\t\t\tclass=\"field__control\"\n\t\t\t\t\t\t\t\taria-required=\"true\"\n\t\t\t\t\t\t\t\taria-expanded=\"false\"\n\t\t\t\t\t\t\t\taria-label=\"Country *\"\n\t\t\t\t\t\t\t\taria-errormessage=\"country-subscribe-errors\"\n\t\t\t\t\t\t><option value=\"\" disabled=\"disabled\" selected=\"selected\">Country<\/option><option value=\"Canada\">Canada<\/option><option value=\"United_States\">United States<\/option><\/select><\/p>\n<p>\t\t\t\t\t\t<span class=\"field__errors\" id=\"country-subscribe-errors\" data-js-form-field-errors><\/span>\n\t\t\t\t\t<\/div>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<button type=\"submit\" data-event-init=\"true\">Subscribe<\/button>\n\t\t\t\t\t<\/div>\n<\/p><\/form>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"confirm-form\" role=\"status\" aria-live=\"polite\" style=\"display: none;\" aria-hidden=\"true\">\n<div class=\"confirm-form__text\">Thank you for your interest in RingCentral<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<h2 class=\"heading h2\"><a id=\"two\"><\/a>2. The survival stage: Breaking even and generating cash flow<\/h2>\n<p><span style=\"font-weight: 400;\">You\u2019ll know you\u2019ve moved beyond the existence stage when you have a consistent flow of customers and are successfully delivering your agreed-upon products or services without any problems. <\/span><span style=\"font-weight: 400;\">Soon after, you\u2019ll begin looking at sales versus expenses a bit more carefully and start considering how to maximize the profitability of your company. After all, that\u2019s the only way to grow your company in a healthy way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is also the stage when <a href=\"\/us\/en\/blog\/effective-business-communication\/\">effective communication<\/a> becomes critical. You have to be able to communicate with not only your own team (typically your staff, contractors, or freelancers) but also your clients or customers, and prospects.<\/span><\/p>\n<p>You&#8217;ll need a <a href=\"\/us\/en\/blog\/phone-statistics\/\">business phone<\/a>, sure, but that&#8217;s the bare minimum. Will you need to be able to make <a class=\"waffle-rich-text-link\" href=\"https:\/\/www.ringcentral.com\/video-call.html\">video calls<\/a> with a contractor or clients who are located in another country? Would you prefer texting with clients instead?\u00a0What about instant messaging? Depending on your industry and how your customers like to operate, you might need other <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/communication-channels\/\" target=\"_blank\" rel=\"noopener noreferrer\">communication channels<\/a> beyond the phone.<\/p>\n<p>If you&#8217;re in this situation, our advice would be to look for a solution that gives you all those different channels in one app or software. This not only streamlines the number of tools you&#8217;re using (and paying for), it also makes life easier for you overall because you won&#8217;t have to manage a bunch of disparate tools. For instance, <a href=\"https:\/\/www.ringcentral.com\/rcapp.html\" target=\"_blank\" rel=\"noopener noreferrer\">RingCentral&#8217;s desktop and mobile app<\/a> gives you messaging, <a href=\"https:\/\/www.ringcentral.com\/free-conference-call.html\">conference call services<\/a>, <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/find-best-phone-service-for-small-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">a phone service<\/a>, and even AI-powered tools like <a href=\"https:\/\/www.ringcentral.com\/ai-receptionist\">AI Receptionist<\/a>, which can handle routine inquiries, route calls effectively, and make sure no customer is left waiting unnecessarily\u2014all in the same app:<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-58063\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2024\/05\/Article-image_RingEX_Desktop-Phone-Incoming-Call-1.png\" alt=\"\" width=\"2048\" height=\"1152\" \/><\/p>\n<p>Remember, starting in this stage and going forward as you get into the success and take-off stages, this will become more and more important because, well, you\u2019ll be communicating with drastically more people. Tools like AI Receptionist can also ensure that your team isn\u2019t overwhelmed by the volume of inquiries, giving you more time to focus on building relationships and growing your business.<\/p>\n<p>By the time a client leaves because you&#8217;re not responsive enough, or your teammate gets frustrated because they can&#8217;t do their work, the damage will have been done.<\/p>\n<p><span style=\"font-weight: 400;\">However, one thing\u2019s for sure: if you know how to grow your business during the survival stage, you\u2019ll be introduced to a stage within the business life cycle that many owners never quite reach, and one that can be significantly more comfortable and lucrative for you. <\/span><span style=\"font-weight: 400;\">We\u2019re talking about is the <\/span><i><span style=\"font-weight: 400;\">success<\/span><\/i><span style=\"font-weight: 400;\"> stage.\u00a0<\/span><\/p>\n<h2 class=\"heading h2\"><a id=\"three\"><\/a>3. The success stage: Continue growing or enjoy stable profitability? The choice is yours<\/h2>\n<p data-pm-slice=\"1 1 []\">At this stage in your company\u2019s life cycle, you\u2019ve established effective operating procedures and effective <span style=\"font-weight: 400;\"> <a href=\"\/us\/en\/blog\/customer-retention\/\">customer retention strategies<\/a> <\/span>, ensuring your profit margins remain consistently healthy.<\/p>\n<p>In other words, your small business is running smoothly.<\/p>\n<p>So, what\u2019s next?<\/p>\n<p>That decision largely depends on your vision for the future of your business.<\/p>\n<p>In the success stage, you have two primary options: you can aim for further growth (a high-risk, high-reward path), or you can maintain stable profitability (a low-risk, lower-reward path). Pursuing further growth means reinvesting all your profits back into the company\u2014a strategy that could propel your business to new heights or potentially lead to financial trouble.<\/p>\n<p>Alternatively, maintaining stable profitability allows you to step back from some of your founding responsibilities and explore other ventures. However, this approach carries the risk that your absence could impact the company\u2019s continued success. Of course, there\u2019s also the option to enjoy stable profitability while remaining deeply involved in the day-to-day operations of your business.<\/p>\n<p>Ultimately, the choice comes down to your personal preferences and what you envision for the future of your business.<\/p>\n<p><span style=\"font-weight: 400;\"><\/p>\n<div class=\"rc-post-content-cta rc-post-content-cta_orange\">\n<div class=\"rc-post-content-cta-columns\">\n<div class=\"bottom-cta-img\">\n\t\t\t\t<img decoding=\"async\" width=\"930\" height=\"700\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2021\/09\/GettyImages-1223377524-1.jpg\" class=\"responsive-image\" alt=\"\" \/>\t\t\t<\/div>\n<div class=\"bottom-cta-copy\">\n<div class=\"headline-copy\" style=\"text-align:left;\">UP NEXT: How to grow a small business in 9 easy steps<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"rc-post-content-cta-footer\">\n<div class=\"bottom-cta-logo-container\">\n<div class=\"bottom-cta-logo\"><span aria-hidden=\"true\"><svg 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blog<span class=\"svg-icon\" aria-hidden=\"true\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"#000\" role=\"img\" aria-labelledby=\"cta-ring-arrow-1005266464\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t<title id=\"cta-ring-arrow-1005266464\">Ring Central Logo<\/title>\t\n\t\t\t\t\t<path d=\"M0 11.5C0 11.2239 0.223858 11 0.5 11H21.6797C21.9559 11 22.1797 11.2239 22.1797 11.5V12.5C22.1797 12.7761 21.9559 13 21.6797 13H0.5C0.223858 13 0 12.7761 0 12.5V11.5Z\" ><\/path>\n\t\t\t\t\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M21.1718 12.0001L15.8086 6.63691C15.6134 6.44165 15.6134 6.12506 15.8086 5.9298L16.5157 5.22269C16.711 5.02743 17.0276 5.02743 17.2228 5.22269L23.6467 11.6465C23.8419 11.8418 23.8419 12.1584 23.6467 12.3536L17.2228 18.7775C17.0276 18.9727 16.711 18.9727 16.5157 18.7775L15.8086 18.0704C15.6134 17.8751 15.6134 17.5585 15.8086 17.3633L21.1718 12.0001Z\" ><\/path>\n\t\t\t\t<\/svg><\/span><\/a>\n\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t<\/span><\/p>\n<h2 class=\"heading h2\"><a id=\"four\"><\/a>4. The take-off stage: Growing fast and how to finance it<\/h2>\n<p><span style=\"font-weight: 400;\">Let\u2019s pretend for a moment that at the success stage, you decided to go for it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You took all of your profits and additional company resources and invested them back into the company to take a shot at extreme growth.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And it worked!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your small business is now in the take-off stage, which occurs when you experience rapid growth in a short period of time. This stage is equal parts fun and frightening, as massive growth requires massive amounts of cash to continue paying overhead (e.g., employees, rent, vendors, etc).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At this stage, it becomes vitally important for you to begin developing a pitch deck and connecting with investors\u2014because if you don\u2019t start raising money fast, you\u2019re on the accelerated path\u2014to bankruptcy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Last but not least, to round out our stages of business growth, we have something called \u201cresource maturity.\u201d<\/span><\/p>\n<h2 class=\"heading h2\"><a id=\"five\"><\/a>5. The resource maturity stage: Taking control and remaining entrepreneurial<\/h2>\n<p data-pm-slice=\"1 1 []\">As the name suggests, the resource maturity stage marks a period where your business achieves significant financial freedom and market control. At this point, you\u2019ll have established predictable plans and practices that consistently yield reliable outcomes. It\u2019s now crucial for you and your team to effectively manage your cash flow while refining strategic plans, business models, <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/messaging-strategy\/\">messaging,<\/a> and growth initiatives to sustain the success you\u2019ve achieved thus far.<\/p>\n<p>However, it\u2019s essential not to lose sight of the entrepreneurial spirit that fueled your growth. During the resource maturity stage, there is a risk of adopting business practices and policies that stifle innovation, limit collaboration, and erode company culture. As small businesses evolve into medium and large enterprises, founders often forget the principles that originally drove their success, potentially leading to stagnation and decline.<\/p>\n<p>Therefore, striking a balance between structured processes and the dynamic, entrepreneurial mindset is vital for continued success in this final stage of the small business lifecycle.<\/p>\n<h2 class=\"heading h2\">Small business growth: Invest in scalable tools<\/h2>\n<p data-pm-slice=\"1 1 []\">We hope this guide has provided valuable insights into your business\u2019s journey\u2014past, present, and future. One key takeaway from our experience supporting small businesses through these stages is this:<\/p>\n<p>As you prepare to enter new phases of growth, ensure you are equipped with tools that will serve your needs both now and in the future. Prioritize <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/how-to-scale-a-business\/\">scalability<\/a> when selecting new technology, as this can help you avoid significant growing pains down the line. Carefully evaluate the features available at each price point so you understand the capabilities you&#8217;ll have at your disposal when it\u2019s time to upgrade. Wishing you continued success and growth!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Small businesses each have their own unique ways of operating and serving their audience. Despite these differences, most small businesses experience similar stages of growth throughout their journey. Understanding these stages can help you navigate the challenges and opportunities that come with each phase. So, what are the five major stages of small business growth? &#8230;<\/p>\n","protected":false},"author":1131,"featured_media":38480,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17901],"tags":[],"class_list":["post-49669","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-leadership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>5 Stages of Small Business Growth Explained<\/title>\n<meta name=\"description\" content=\"Explore the 5 key stages of small business growth and learn how to navigate challenges and opportunities at each phase of the business journey.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/small-business-growth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The 5 stages of small business growth: Where do you fall?\" \/>\n<meta property=\"og:description\" content=\"Explore the 5 key stages of small business growth and learn how to navigate challenges and opportunities at each phase of the business journey.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/small-business-growth\/\" \/>\n<meta property=\"og:site_name\" content=\"RingCentral Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ringcentral\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-04T18:48:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-14T13:00:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/wp-content\/uploads\/2020\/07\/smb-mobile-comms.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"848\" \/>\n\t<meta property=\"og:image:height\" content=\"565\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"SanYee Dieh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ringcentral\" \/>\n<meta name=\"twitter:site\" content=\"@ringcentral\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"SanYee Dieh\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/small-business-growth\/#article\",\"isPartOf\":{\"@id\":\"\/us\/en\/blog\/small-business-growth\/\"},\"author\":{\"name\":\"SanYee Dieh\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/person\/c57d1c2778dfe728db1a1dfa7a64dcb0\"},\"headline\":\"The 5 stages of small business growth: Where do you fall?\",\"datePublished\":\"2021-11-04T18:48:34+00:00\",\"dateModified\":\"2025-07-14T13:00:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"\/us\/en\/blog\/small-business-growth\/\"},\"wordCount\":1578,\"publisher\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/small-business-growth\/#primaryimage\"},\"thumbnailUrl\":\"\/us\/en\/blog\/wp-content\/uploads\/2020\/07\/smb-mobile-comms.jpg\",\"articleSection\":[\"Business &amp; 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