{"id":49434,"date":"2016-04-27T10:32:05","date_gmt":"2016-04-27T17:32:05","guid":{"rendered":"\/us\/en\/blog\/sncf-takes-charge-of-its-digital-customer-relations\/"},"modified":"2026-03-10T06:16:15","modified_gmt":"2026-03-10T13:16:15","slug":"sncf-takes-charge-of-its-digital-customer-relations","status":"publish","type":"post","link":"\/us\/en\/blog\/sncf-takes-charge-of-its-digital-customer-relations\/","title":{"rendered":"SNCF takes charge of its Digital Customer Relations"},"content":{"rendered":"
\n

France’s national railway company,\u00a0SNCF, is also a world leader in logistics and transport management. With more than 14,000 trains in circulation every day and 1 billion users moved around every year,\u00a0SNCF is a huge part of the daily life of millions of travellers.<\/p>\n

From passive to proactive<\/h2>\n

With an already significant presence on the web,\u00a0SNCF long had to face an enormous volume of messages without having the high-performing tools it needed to manage its Digital Customer Relations.
\nRather than waiting for customer requests to react to criticism and complaints,\u00a0SNCF has decided to preemptively deal with queries by creating an online community. This is not only to reply to its customers’ questions more quickly, but also to involve them directly in the life of the business.<\/p>\n

Discover\u00a0Dimelo Communities<\/a><\/p>\n

Measuring consumer expectations<\/h2>\n

SNCF quickly realised the importance of Customer Relations on digital channels. Their priority was therefore to transform customer requests into Customer Relations. This meant going from public relations to a more personal and therefore fulfilling message, via social networks or through a second platform that is entirely dedicated to customer service.<\/p>\n

Find out about the SNCF success story<\/a><\/p>\n

The Dimelo solution<\/h2>\n

Within the context of its digital transformation,\u00a0SNCF has chosen Dimelo to set up its support community and manage its Customer Relations on social networks.
\nWith 5 blogs and community platforms, 7 Facebook accounts and 9 Twitter accounts, the SNCF deals with 2,500 messages on the web, 11,000 messages on Facebook and 17,000 messages on Twitter every month.<\/p>\n

Discover Dimelo Digital, the unified Customer Relations management platform<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

France’s national railway company,\u00a0SNCF, is also a world leader in logistics and transport management. With more than 14,000 trains in circulation every day and 1 billion users moved around every year,\u00a0SNCF is a huge part of the daily life of millions of travellers. From passive to proactive With an already significant presence on the web,\u00a0SNCF …<\/p>\n","protected":false},"author":29,"featured_media":49435,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18390],"tags":[],"class_list":["post-49434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication-and-collaboration"],"acf":[],"yoast_head":"\nSNCF takes charge of its Digital Customer Relations | RingCentral Blog<\/title>\n<meta name=\"description\" content=\"France's national railway company,\u00a0SNCF, is also a world leader in logistics and transport management. 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