{"id":47779,"date":"2021-05-20T12:00:55","date_gmt":"2021-05-20T19:00:55","guid":{"rendered":"\/us\/en\/blog\/?p=47779"},"modified":"2025-07-01T06:17:52","modified_gmt":"2025-07-01T13:17:52","slug":"8-reasons-to-modernize-your-financial-services-contact-center","status":"publish","type":"post","link":"\/us\/en\/blog\/8-reasons-to-modernize-your-financial-services-contact-center\/","title":{"rendered":"8 reasons to modernize your financial services contact center"},"content":{"rendered":"<p><strong>Highlights<\/strong><\/p>\n<p><em>Top reasons financial services contact centers are moving to the cloud:<\/em><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><a href=\"#global-healthcare-crisis\">A global healthcare crisis<\/a><\/li>\n<li><a href=\"#cloud-tools\">Agents get the tools they need to do their jobs<\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"#hybrid-work-environments\">Hybrid work environments<\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"#omnichannel-flexibility\">Omnichannel flexibility<\/a><\/li>\n<li><a href=\"#cost-savings\">Cost savings<\/a><\/li>\n<li><a href=\"#highly-scalable\">Scalability<\/a><\/li>\n<li><a href=\"#self-service\">Self-service options<\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"#attract-better-talent\">Attract better talent<\/a><\/li>\n<\/ol>\n<hr \/>\n<p><span style=\"font-weight: 400;\">When you think of a financial services contact center, what typically comes to mind is a room full of people sitting at desks with phones, computers, and headsets; however, that image is changing. Financial services contact centers are moving to the cloud.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\t\t\t<\/p>\n<div class=\"rc-bottom-cta rc-bottom-cta__landscape\" style=\"background-color:#FF8800;flex-direction: row-reverse;\">\n<div class=\"bottom-cta-img\">\n\t\t\t\t\t<img decoding=\"async\" width=\"1382\" height=\"926\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2021\/05\/financial-services-cx.png\" class=\"responsive-image\" alt=\"Cloud contact ...\" \/>\t\t\t\t<\/div>\n<div class=\"bottom-cta-copy\">\n<div class=\"rc-bottom-cta__text\" style=\"color:ffffff;\">\n<h3\n\t\t\t\t\t\t\t\tclass=\"rc-bottom-cta__title headline-copy\"\n\t\t\t\t\t\t\t\tstyle=\"\"\n\t\t\t\t\t\t>Cloud contact centers for financial services: delivering agility and superior CX at scale<\/h3>\n<\/p><\/div>\n<div class=\"rc-bottom-cta__btn-wrapper\" style=\"\">\n\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\tclass=\"btn btn-primary btn-lg rc-bottom-cta__link\"\n\t\t\t\t\t\t\t\ttitle=\"Learn more\"\n\t\t\t\t\t\t\t\thref=\"https:\/\/netstorage.ringcentral.com\/documents\/cloud_contact_centers_financial_services_delivering_agility_superior_cx.pdf\"\n\t\t\t\t\t\t\t\tdata-dl-name=\"Learn more\"\n\t\t\t\t\t\t\t\tdata-dl-element=\"button\"\n\t\t\t\t\t\t\t\tdata-dl-additional-info=\"bottom cta banner\"\n\t\t\t\t\t\t\t\tdata-no-auto-dl=\"true\"\n\t\t\t\t\t\t\t\tstyle=\"\"\n\t\t\t\t\t\t\t\tonmouseover=\"\"\n\t\t\t\t\t\t\t\tonmouseout=\"this.style.backgroundColor='';this.style.borderColor='';this.style.color='';\"\n\t\t\t\t\t\t>Learn more<\/a>\n\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here&#8217;s a look at some of the top reasons financial services contact centers are making that move. Could it be the right move for your contact center?<\/span><\/p>\n<h3 class=\"heading h3\"><strong><a id=\"global-healthcare-crisis\"><\/a>Reason 1: <b>A global healthcare crisis<\/b><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">At the beginning of 2020, a global healthcare crisis led to lockdown orders issued by governments around the world. Over\u00a0<\/span><a href=\"https:\/\/nemertes.com\/webinar-replay-covid-19-pandemic-impact-on-virtual-workplace-collaboration-now-in-the-future\/\"><span style=\"font-weight: 400;\">74% of contact centers<\/span><\/a><span style=\"font-weight: 400;\"> closed their physical locations and gave employees the tools to work from home.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By moving to a cloud contact center model, organizations were able to continue to meet customers\u2019 needs at a time of stress and uncertainty. Customers didn\u2019t feel abandoned; on the contrary, they felt supported and that the company was there for them when they needed it most<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3 class=\"heading h3\"><strong><a id=\"cloud-tools\"><\/a>Reason 2: <b>Cloud contact centers give agents the tools they need to do their jobs<\/b><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Cloud contact center software gives employees the tools they need to meet customer needs. It offers an internal directory with a presence indicator, so agents can connect with their colleagues to answer customer questions in a single interaction.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are also file sharing options as well as chat, and video conferencing, so agents no longer sit in a silo. Rather, they\u2019re connected to the rest of the organization and have the collaborative tools they need to meet customer expectations and perform their jobs at optimum levels<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3 class=\"heading h3\"><strong><a id=\"hybrid-work-environments\"><\/a>Reason 3: <b>Hybrid work environments<\/b><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Though the global pandemic may have hastened the move to cloud contact centers, as pandemic restrictions ease, it is likely that many contact centers will maintain a hybrid approach, with some agents working remotely while others return to a physical contact center location.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cloud contact center solutions enable agents to use the same work tools and processes regardless of whether their work environment is at home or in a formal office setting. This type of flexibility represents the reimagined workspace of the future\u2014one with fewer physical boundaries and greater possibilities for agents.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are a number of reasons to consider this approach, not the least of which is business continuity. Hybrid work environments offer contact centers a fallback position in the event that either on-site or remote work becomes impractical or infeasible for some reason. Other benefits of hybrid work environments for the contact center include the possibility of expanding talent acquisition to a more diverse workforce, expanding hours of operation with more flexibility in scheduling, and the ability to provide agents with more choices to enhance their work-life balance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/p>\n<section class=\"show-demo\">\n<div class=\"title\">\n\t\t\tRingCentral\u2019s cloud contact center technology\t\t<\/div>\n<div class=\"flex-container button-container {{ $description ?: 'spacing' }}\">\n<div class=\"flex-container description\">\n<div>\n\t\t\t\t\tBetter client relationships start here.\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"button-wrapper\">\n                                            <button onclick=\"window.open('https:\/\/www.ringcentral.com\/office\/industry-solutions\/business-communications-for-financial-services.html', '_blank'); return false;\" class=\"show-demo-button\" data-dl-name=\"show-demo\" data-dl-element=\"button\" data-dl-additional-info=\"show demo button\" data-no-auto-dl=\"true\">Request demo<\/button>\n                                    <\/div>\n<\/p><\/div>\n<\/section>\n<p>\t<\/span><\/p>\n<h3 class=\"heading h3\"><strong><a id=\"omnichannel-flexibility\"><\/a>Reason 4: <b>Omnichannel flexibility<\/b><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">One of the biggest benefits of cloud contact centers is that they offer omnichannel flexibility. Omnichannel flexibility means that in addition to offering voice calls, customers can connect through social media channels, text messages, emails, and even video.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-47781\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2021\/05\/finserv-cx.jpeg\" alt=\"Cloud contact centers for financial services\" width=\"930\" height=\"522\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Customers want omnichannel flexibility when they reach out to their financial services institution.\u00a0<\/span><a href=\"https:\/\/www.textrequest.com\/blog\/customers-want-to-be-able-to-text-you\/\"><span style=\"font-weight: 400;\">Seventy-eight percent<\/span><\/a><span style=\"font-weight: 400;\"> of people who love texting wish they could regularly text businesses, while a Forrester report shows that\u00a0<\/span><a href=\"http:\/\/www.realwire.com\/writeitfiles\/Conversocial_Forrester%20Report.PDF\"><span style=\"font-weight: 400;\">62% of business owners<\/span><\/a><span style=\"font-weight: 400;\"> believe they\u2019ll lose ground if they don\u2019t offer social media customer service channels. By offering omnichannel support, financial services contact centers give customers the freedom to connect on their terms.<\/span><\/p>\n<div class=\"rc-subscribe\" id=\"new-rc-subscribe\"  style=\"background-image:url('\/us\/en\/blog\/wp-content\/themes\/ringcentral\/assets\/images\/temp\/subscribe.png')\">\n\t\t<button class=\"close js-popup-close\"><svg class=\"icon_close_mobile\" width=\"20\" height=\"20\"><use xlink:href=\"#icon_close_mobile\"><\/use><\/svg><\/button><\/p>\n<div class=\"rc-subscribe__wrapper\">\n<div class=\"rc-subscribe__wrapper_text\">\n<h3 class=\"rc-subscribe__title h2\">Stay informed with RingCentral<\/h3>\n<div class=\"rc-subscribe__subtitle\">Subscribe to our emails for the latest blogs, events, and exclusive content on AI-powered communication solutions. Stay ahead with insights and tips from the leader in trusted AI communications.<\/p>\n<p>\t\t\t\t\t<a href=\"https:\/\/www.ringcentral.com\/legal\/privacy-notice.html\" target=\"_blank\" data-dl-name=\"Privacy Notic\" data-dl-element=\"link\" data-dl-additional-info=\"social\" rel=\"noreferrer noopener\">Privacy Notice<\/a>\n\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"rc-subscribe__wrapper_form\">\n<form class=\"\" data-event-init=\"true\" novalidate data-js-form>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\tname=\"email\"\n\t\t\t\t\t\t\t\tplaceholder=\"Email address *\"\n\t\t\t\t\t\t\t\ttitle=\"Must be valid email. example@yourdomain.com\"\n\t\t\t\t\t\t\t\tminlength=\"4\"\n\t\t\t\t\t\t\t\tmaxlength=\"255\"\n\t\t\t\t\t\t\t\ttype=\"email\"\n\t\t\t\t\t\t\t\trequired\n\t\t\t\t\t\t\t\tpattern=\"[a-z0-9._%+\\-]+@[a-z0-9.\\-]+\\.[a-z]{2,}$\"\n\t\t\t\t\t\t\t\tclass=\"field__control\"\n\t\t\t\t\t\t\t\tautocomplete=\"on\"\n\t\t\t\t\t\t\t\taria-required=\"true\"\n\t\t\t\t\t\t\t\tdata-dl-events-hover=\"true\"\n\t\t\t\t\t\t\t\tdata-dl-element=\"email\"\n\t\t\t\t\t\t\t\tdata-dl-additional-info=\"LET'S WORK TOGETHER\"\n\t\t\t\t\t\t\t\taria-label=\"Email address *\"\n\t\t\t\t\t\t\t\taria-errormessage=\"email-subscribe-errors\"\n\t\t\t\t\t\t><br \/>\n\t\t\t\t\t\t<span class=\"field__errors\" id=\"email-subscribe-errors\" data-js-form-field-errors><\/span>\n\t\t\t\t\t<\/div>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<select\n\t\t\t\t\t\t\t\tname=\"Country__c\"\n\t\t\t\t\t\t\t\trequired\n\t\t\t\t\t\t\t\tclass=\"field__control\"\n\t\t\t\t\t\t\t\taria-required=\"true\"\n\t\t\t\t\t\t\t\taria-expanded=\"false\"\n\t\t\t\t\t\t\t\taria-label=\"Country *\"\n\t\t\t\t\t\t\t\taria-errormessage=\"country-subscribe-errors\"\n\t\t\t\t\t\t><option value=\"\" disabled=\"disabled\" selected=\"selected\">Country<\/option><option value=\"Canada\">Canada<\/option><option value=\"United_States\">United States<\/option><\/select><\/p>\n<p>\t\t\t\t\t\t<span class=\"field__errors\" id=\"country-subscribe-errors\" data-js-form-field-errors><\/span>\n\t\t\t\t\t<\/div>\n<div class=\"rc-subscribe__row\">\n\t\t\t\t\t\t<button type=\"submit\" data-event-init=\"true\">Subscribe<\/button>\n\t\t\t\t\t<\/div>\n<\/p><\/form>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"confirm-form\" role=\"status\" aria-live=\"polite\" style=\"display: none;\" aria-hidden=\"true\">\n<div class=\"confirm-form__text\">Thank you for your interest in RingCentral<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<h3 class=\"heading h3\"><strong><a id=\"cost-savings\"><\/a>Reason 5: <b>Cost savings<\/b><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Operating a cloud contact center saves your organization money. For a start, you save money on real estate. When agents work at home, you\u2019re not spending money on that space. Moreover, cloud contact center software is less expensive than traditional on-premise contact centers because of the savings they convey in capital expenditures. According to the <\/span><a href=\"https:\/\/searchcustomerexperience.techtarget.com\/tip\/Benefits-of-moving-to-a-cloud-contact-center\"><span style=\"font-weight: 400;\">\u201cIntelligent Customer Engagement: 2019-2020 Research Study\u201d<\/span><\/a><span style=\"font-weight: 400;\"> by <\/span><a href=\"https:\/\/nemertes.com\/research\/intelligent-customer-engagement-2019-20-research-study\/\"><span style=\"font-weight: 400;\">Nemertes<\/span><\/a><span style=\"font-weight: 400;\">, the breakdown of operational costs for contact centers is as follows:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hybrid contact center as a service (CCaaS): $1,356 per agent per year<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Full CCaaS: $1,905 per agent per year<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">On premises: $2,104 per agent per year<\/span><\/li>\n<\/ul>\n<h3 class=\"heading h3\"><strong><a id=\"highly-scalable\"><\/a>Reason 6: <b>Cloud contact centers are highly scalable<\/b><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Like almost every other industry, contact centers for financial services organizations experience fluctuations in customer call volumes. Because cloud contact center solutions require minimal on-site hardware and software, organizations have the flexibility to scale their lines and features up or down as the need arises in real time, with no need to pay for features they are not currently using.<\/span><\/p>\n<h3 class=\"heading h3\"><strong><a id=\"self-service\"><\/a>Reason 7: <b>Cloud contact centers offer self-service options<\/b><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">According to research,\u00a0<\/span><a href=\"https:\/\/www.callcentrehelper.com\/acceptable-waiting-time-133760.htm\"><span style=\"font-weight: 400;\">50% of customers<\/span><\/a><span style=\"font-weight: 400;\"> will hang up after just 45 to 95 seconds of being on hold.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Self-service options, on the other hand, are significantly faster. Imagine for a moment that you contact an insurance <a class=\"waffle-rich-text-link\" href=\"https:\/\/www.ringcentral.com\/call-center.html\">call center<\/a> with a question about your claim. Would you want to wait on hold for 20 minutes for an agent to answer you, or would you rather use a chatbot that could respond to you in moments?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the benefits of financial services cloud contact centers is that if a chatbot can\u2019t handle a particular interaction, it will pass it off to a human agent. That way, customers still get the help they need when they need it.<\/span><\/p>\n<hr \/>\n<p>\u2b50<b> Take your contact center to a whole new level <\/b>\u2b50<\/p>\n<p>Next-Gen Cloud Contact Centers for Dummies\u00ae, RingCentral Special Edition\u00a0eBook<\/p>\n<div class=\"download-form-widget enterprise-download-form\" data-url=\"https:\/\/netstorage.ringcentral.com\/documents\/next-gen-cloud-contact-centers.pdf\" data-id=\"69da75ded26df\" id=\"69da75ded26df\">\n\t\t<button tabindex=\"on\"  on=\"tap:69da75ded26df.toggleClass(class='open')\" class=\"open-modal-download-action download-form-button\" type=\"submit\">Get the eBook<\/button><\/p>\n<div class=\"download-form-modal\">\n<div class=\"download-form-modal-body\">\n<div class=\"download-form-modal-content\">\n<div class=\"download-form-modal-title\">Next-Gen Cloud Contact Centers for Dummies\u00ae, RingCentral Special Edition eBook<\/div>\n<form class=\"download-form ENTERPRISE\" method=\"post\">\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Full Name\" aria-required=\"true\" aria-invalid=\"false\" type=\"text\" name=\"fullname\" placeholder=\"Full Name\" data-dl-events-hover=\"true\" data-dl-element=\"text\" data-dl-additional-info=\"enterprise download form\">\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Email (please enter a work email address)\" aria-required=\"true\" aria-invalid=\"false\" type=\"email\" autocomplete=\"on\" name=\"email\" placeholder=\"Email (please enter a work email address)\" data-dl-events-hover=\"true\" data-dl-element=\"email\" data-dl-additional-info=\"enterprise download form\">\n\t\t\t\t\t\t<\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"popup_form\" value=\"1\">\n\t\t\t\t\t\t<\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"Lead_Entry_Source__c\" value=\"RC Blog Enterprise\" class=\"download-form-input\"\/>\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<button class=\"download-form-submit\" type=\"submit\" data-dl-element=\"button\" data-no-auto-dl=\"true\" data-dl-additional-info=\"enterprise download form\" data-dl-name=\"Get it now\">Get it now<\/button>\n\t\t\t\t\t\t<\/div>\n<\/p><\/form>\n<p> \t\t\t\t\t<button on=\"tap:69da75ded26df.toggleClass(class='open')\" role=\"button\" tabindex=\"0\"  class=\"download-form-modal-close\"><\/button>\n\t\t\t\t<\/div>\n<div class=\"download-form-modal-thank\"> Happy reading!<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<hr \/>\n<h3 class=\"heading h3\"><strong><a id=\"attract-better-talent\"><\/a>Reason 8: <b>Attract better talent<\/b><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">When you reach out to a financial services call center, you want excellent customer service delivered quickly. Choosing cloud contact center technology allows financial services organizations to attract and retain better talent in their contact centers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A\u00a0<\/span><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/4-reasons-why-call-center-agents-working-remotely-makes-sense\/\"><span style=\"font-weight: 400;\">Frost and Sullivan report<\/span><\/a><span style=\"font-weight: 400;\"> shows that the retention rate for agents that work at home is 80%. Conversely, the retention rate for agents working in-house is 25%. Moreover, the average age of an agent that works from home is 38 years old, meaning they\u2019re more mature and experienced than in-house agents, whose average age is 23.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can cast a wider net when sourcing candidates, giving you a greater range of skills and talents to better serve your customers.<\/span><\/p>\n<h2><b>RingCentral: Powering your financial services contact center<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">RingCentral\u2019s financial services contact center software enables financial services organizations to operate cloud contact centers. <a href=\"https:\/\/www.ringcentral.com\/cloud-contact-center.html\">Cloud contact centers<\/a> deliver better customer service thanks to omnichannel flexibility, create higher levels of job satisfaction among agents, and give agents the tools they need to meet customers\u2019 needs. To learn more about RingCentral\u2019s cloud contact center technology,\u00a0<a href=\"https:\/\/www.ringcentral.com\/office\/industry-solutions\/business-communications-for-financial-services.html\">request a demo<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Highlights Top reasons financial services contact centers are moving to the cloud: A global healthcare crisis Agents get the tools they need to do their jobs Hybrid work environments Omnichannel flexibility Cost savings Scalability Self-service options Attract better talent When you think of a financial services contact center, what typically comes to mind is a &#8230;<\/p>\n","protected":false},"author":29,"featured_media":47780,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,18836],"tags":[7999,743,3865],"class_list":["post-47779","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-experience","category-financial-services","tag-cloud-contact-center","tag-customer-experience","tag-financial-services"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>8 reasons to modernize your financial services contact center | RingCentral Blog<\/title>\n<meta name=\"description\" content=\"There are eight reasons financial services organizations should shift to cloud contact centers, including better employee and customer experiences.\" \/>\n<meta name=\"robots\" content=\"index, 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