{"id":43143,"date":"2020-08-19T08:17:13","date_gmt":"2020-08-19T08:17:13","guid":{"rendered":"\/us\/en\/blog\/?p=43143"},"modified":"2025-07-16T01:23:55","modified_gmt":"2025-07-16T08:23:55","slug":"sales-goals","status":"publish","type":"post","link":"\/us\/en\/blog\/sales-goals\/","title":{"rendered":"Sales slump? Take a look at your sales goals"},"content":{"rendered":"

A thousand-page strategy begins with a single goal.\u00a0<\/span><\/p>\n

The goal functions as the north star for the business, dictating how its resources will be marshaled over the course of a month, year, or years.\u00a0<\/span><\/p>\n

With sales, goals play a particularly critical role. While every other department in the company loads the gun, it\u2019s the humble sales executive who pulls the trigger. All departments contribute to profits in some way, but the sales team faces tremendous pressure to perform. Aside from being part of one of the most challenging professions in business, sales departments are held heavily responsible for revenues, penalized for company failures, and rewarded for their successes.<\/span><\/p>\n

RingCentral\u2019s state-of-the-art communications technology has helped countless small businesses smash their sales targets. The common thread that runs through all these exciting case studies is that business goals focus as much on the process as they do on the outcome.\u00a0<\/span><\/p>\n

Yet, when small businesses underperform, goals are often the last place leaders think to look. Instead, (understandably) anxious leaders tend to obsess over things like incentive programs, <\/span>sales pitching<\/span><\/a>, etc. rather than examining where all these things flow from: goal-setting.\u00a0<\/span><\/p>\n

Let\u2019s fix that.<\/span><\/p>\n

In this article, we\u2019ll cover:<\/span><\/p>\n

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  1. What a sales goal is<\/span><\/a><\/li>\n
  2. 4 types of sales goals<\/span><\/a><\/li>\n
  3. What constitutes SMART goals in sales<\/span><\/a><\/li>\n
  4. How to set the right sales goals for your business<\/span><\/a><\/li>\n
  5. How to measure sales goals in 3 steps<\/span><\/a><\/li>\n<\/ol>\n
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    Up your team’s sales game and help them close more deals with these free cold outreach scripts. \u260e\ufe0f<\/p>\n

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