{"id":42917,"date":"2023-08-13T13:34:25","date_gmt":"2023-08-13T20:34:25","guid":{"rendered":"\/us\/en\/blog\/?p=42917"},"modified":"2025-07-14T05:18:46","modified_gmt":"2025-07-14T12:18:46","slug":"face-to-face-communication","status":"publish","type":"post","link":"\/us\/en\/blog\/face-to-face-communication\/","title":{"rendered":"Face-to-face communication: Why it&#8217;s still important"},"content":{"rendered":"<p>Want to have more meaningful meetings?<\/p>\n<p>Then it\u2019s time for your business to prioritize face-to-face communication.<\/p>\n<p>Rather than send forgettable emails or messages that get buried in inboxes, face-to-face interactions demands people\u2019s attention.<\/p>\n<p>And sure, doing so is easier said than done if you\u2019re juggling a busy schedule or working remotely. This is especially true with COVID-19 keeping us apart from clients and coworkers.<\/p>\n<p>That\u2019s exactly why <a href=\"https:\/\/www.ringcentral.com\/free-conference-call.html\">conference call services<\/a> are so valuable for companies today. Video meetings empower you to have face-to-face interaction without wasting time or putting folks at risk.<\/p>\n<p>In this guide, we\u2019ll teach you how to have an effective meeting and why face-to-face communication is crucial to making those meetings count.<\/p>\n<p>We\u2019ll go over:<\/p>\n<ol>\n<li style=\"font-weight: 400;\"><a href=\"#face-to-face\">What is face-to-face communication?<\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"#important-meetings\">Why face-to-face meetings are so important<\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"#dont-need-to-happen\">Which meetings don\u2019t need to happen face-to-face<\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"#essentials-skills\">5 essential skills for face-to-face communication in business<\/a><\/li>\n<\/ol>\n<hr \/>\n<p class=\"p1\">\ud83d\udd0d\u00a0 Are you thinking about purchasing a new communication tool and unsure how to get started? Here&#8217;s a checklist to help you pick the right one for your business.<\/p>\n<p class=\"p1\">\n<div class=\"download-form-widget standart-download-form\" data-url=\"https:\/\/netstorage.ringcentral.com\/checklist\/communication_tools.pdf\" data-id=\"69d0c9fbea16f\" id=\"69d0c9fbea16f\">\n\t\t<button tabindex=\"on\"  on=\"tap:69d0c9fbea16f.toggleClass(class='open')\" class=\"open-modal-download-action download-form-button\" type=\"submit\">\u2705  Get the checklist<\/button><\/p>\n<div class=\"download-form-modal\">\n<div class=\"download-form-modal-body\">\n<div class=\"download-form-modal-content\">\n<div class=\"download-form-modal-title\">\ud83d\udc40 \u200a Get this free checklist to pick the right communication tool for your business. <\/div>\n<form class=\"download-form SMB\" method=\"post\">\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Full Name\" aria-required=\"true\" aria-invalid=\"false\" type=\"text\" name=\"fullname\" placeholder=\"Full Name\" data-dl-events-hover=\"true\" data-dl-element=\"text\" data-dl-additional-info=\"download form\">\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<input class=\"download-form-input\" aria-label=\"Email (please enter a work email address)\" aria-required=\"true\" aria-invalid=\"false\" type=\"email\" autocomplete=\"on\" name=\"email\" placeholder=\"Email (please enter a work email address)\" data-dl-events-hover=\"true\" data-dl-element=\"email\" data-dl-additional-info=\"download form\">\n\t\t\t\t\t\t<\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"popup_form\" value=\"1\">\n\t\t\t\t\t\t<\/div>\n<div>\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"Lead_Entry_Source__c\" value=\"RC Blog\" class=\"download-form-input\"\/>\n\t\t\t\t\t\t<\/div>\n<div class=\"download-form-part\">\n\t\t\t\t\t\t\t<button class=\"download-form-submit\" type=\"submit\" data-dl-element=\"button\" data-no-auto-dl=\"true\" data-dl-additional-info=\"download form\" data-dl-name=\"Get it now\">Get it now<\/button>\n\t\t\t\t\t\t<\/div>\n<\/p><\/form>\n<p> \t\t\t\t\t<button on=\"tap:69d0c9fbea16f.toggleClass(class='open')\" role=\"button\" tabindex=\"0\"  class=\"download-form-modal-close\"><\/button>\n\t\t\t\t<\/div>\n<div class=\"download-form-modal-thank\">Enjoy! <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p>\n<hr \/>\n<h2>What is face-to-face communication?<\/h2>\n<p>Face-to-face interaction represents in-person conversations where participants can see each other. This includes in-person conversations (think: one-on-one meetings, stand-ups, conference room sessions) and <a href=\"https:\/\/www.ringcentral.com\/video.html\">video meetings<\/a> through tools (like RingCentral):<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-42918 size-large\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2020\/08\/face-to-face-1024x553.png\" alt=\"face to face video meeting in RingCentral Video\" width=\"1024\" height=\"553\" \/><\/p>\n<p>Meeting face-to-face is a must-do for companies including, of course, distributed and remote teams. That\u2019s because in-person conversations are more memorable as they allow attendees to pick up on <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/body-language-video-call\/\" target=\"_blank\" rel=\"noopener noreferrer\">non-verbal cues<\/a>, body language, and emotions that are difficult to replicate via text.<\/p>\n<p>Ask yourself: when\u2019s the last time you reflected on an email or chat message?<\/p>\n<p>The mere act of meeting face-to-face goes hand in hand with building <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/customer-relations\/\" target=\"_blank\" rel=\"noopener noreferrer\">relationships with customers<\/a> and coworkers alike.<\/p>\n<p>Face-to-face communication is crucial in business, and it&#8217;s often a balancing act. When you\u2019re juggling tasks and your schedule is tight, it becomes clear that not <i>every<\/i> meeting requires an in-person conversation.<\/p>\n<p>After all, email isn\u2019t going anywhere and team messaging is all the rage right now. You have plenty of options in terms of how they communicate (as long as face-to-face interaction don&#8217;t fall by the wayside).<br \/>\n<a id=\"important-meetings\"><\/a><\/p>\n<h2 class=\"heading h3 h2\">Why are face-to-face meetings so important?<\/h2>\n<p>Fair question! Below are some of the key benefits of face-to-face communication and when it makes sense for teams compared to traditional messaging.<\/p>\n<h3>People are likelier to learn and retain information from your conversations<\/h3>\n<p>Fact: studies show that face-to-face interactions go hand in hand with understanding and engagement.<sup>1<\/sup><\/p>\n<p>When people have the ability to see who they\u2019re talking to, they\u2019re more likely to retain what they\u2019re hearing. Many people are visual learners, plus in today&#8217;s distracted world, face-to-face communication forces people to pay attention to the conversation at hand.<\/p>\n<p>Imagine you\u2019re replacing your car battery for the first time. You\u2019d probably prefer to watch a video of someone walking you through the process versus someone just reading you the steps, right?<\/p>\n<h3>Face-to-face conversations create personal connections<\/h3>\n<p>According to Gallup, personal connections are essential to success for workers in remote environments.<sup>2<\/sup><\/p>\n<p>Building a sense of trust among your coworkers is difficult through text alone. Beyond combating workplace loneliness, face-to-face interaction serves as a reminder to your coworkers of the faces behind the keyboard.<\/p>\n<p>This sort of personal connection is important for serving customers, too. Rather than communicate solely through email, getting some face-time or following up with them in-person shows that you\u2019re invested in their success.<\/p>\n<p>Also consider that there are personal or sensitive situations where face-to-face communication is much more personable.<\/p>\n<p>For example, the popularity of telehealth and virtual therapy speaks to how patients need to <i>see<\/i> their doctors to feel comfortable going back and forth with them. Here are some other situations where face-to-face interaction is appropriate:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Providing personal, one-on-one conversations with teammates (think: a performance review)<\/li>\n<li style=\"font-weight: 400;\">Discussing potentially sensitive workplace information<\/li>\n<li style=\"font-weight: 400;\">Wanting someone\u2019s undivided attention (think: talking about leaving a company, etc.)<\/li>\n<\/ul>\n<h3>You empower customers and teammates to tackle complex issues<\/h3>\n<p>In short, some issues are just too complex for a quick call or email.<\/p>\n<p>And research shows that when issues become complicated, customers are 23% more likely to seek out face-to-face interactions versus rely on a phone call or self-service options.<sup>3<\/sup><\/p>\n<p>This is a prime example of how features in RingCentral, like <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/screen-sharing-software\/\" target=\"_blank\" rel=\"noopener noreferrer\">screen sharing<\/a>, allow for face-to-face interaction to help clarify issues for your customers. The same rings true for walking coworkers through a detailed report, for example:<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-42919 size-large\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2020\/08\/screen-share-in-ringcentral-video-1024x611.png\" alt=\"screen share in ringcentral video\" width=\"1024\" height=\"611\" \/><\/p>\n<p>The ability to show versus tell, and give your teammates an opportunity to ask questions face-to-face will ultimately encourage them to learn more effectively. If nothing else, talking to them face-to-face makes it more likely they\u2019re paying attention to you.<br \/>\n<a id=\"dont-need-to-happen\"><\/a><\/p>\n<h2 class=\"heading h3 h2\">Which meetings <i>don\u2019t<\/i> need to happen face-to-face?<\/h2>\n<p>Let\u2019s be real, though: not every conversation needs to be a face-to-face meeting\u2014sometimes a simple <a href=\"https:\/\/www.ringcentral.com\/how-does-a-virtual-phone-call-work.html\">virtual call<\/a> is plenty.<\/p>\n<p>People are busy. Not only do you need to respect the schedules of others, but you should also consider your own!<\/p>\n<p>Although some conversations make more sense to have in person, here are some sample situations that are often better suited for messaging compared to face-to-face interactions:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Simple \u201cyes\u201d or \u201cno questions to your team<\/li>\n<li style=\"font-weight: 400;\">Requesting access to a file, document, or resources<\/li>\n<li style=\"font-weight: 400;\">Check-ins on the status of a project<\/li>\n<li style=\"font-weight: 400;\">Reminders to complete a task (think: fill out a form, sign a document)<\/li>\n<li style=\"font-weight: 400;\">Sharing reports or spreadsheets that can be shared or viewed digitally<\/li>\n<\/ul>\n<p>These common workplace conversations can easily be handled in a <a href=\"https:\/\/www.ringcentral.com\/teams\/overview.html\">team collaboration software<\/a>. This way, you can instantly take care of the \u201csmall stuff&#8221;\u2014and free up time in your schedule to meet with your colleagues and coworkers face-to-face for the bigger, more complicated conversations:<\/p>\n<figure id=\"attachment_42920\" aria-describedby=\"caption-attachment-42920\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.ringcentral.com\/rcapp.html\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"wp-image-42920 size-large\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2020\/08\/incoming-video-call-1024x560.png\" alt=\"team messaging and video calls in RingCentral's app\" width=\"1024\" height=\"560\" \/><\/a><figcaption id=\"caption-attachment-42920\" class=\"wp-caption-text\">Handle the easy questions in a chat, and the harder questions over a <a href=\"https:\/\/www.ringcentral.com\/video-call.html\">video call<\/a>.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<div class=\"tip\">\n<div class=\"tip-heading\"><b>\ud83d\udd25 Pro-tip:\u00a0<\/b><\/div>\n<p>As an added bonus, you can actually talk face-to-face directly from the RingCentral app by simply clicking the video icon to start a <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/virtual-meetings\/\" target=\"_blank\" rel=\"noopener noreferrer\">virtual meeting<\/a>.<\/p>\n<\/div>\n<h2 class=\"heading h3 h2\">5 essential skills for face-to-face communication in business<\/h2>\n<p>To wrap things up, let\u2019s break down the must-have for running <a href=\"https:\/\/www.ringcentral.com\/guide-to-better-meetings\/\">better meetings<\/a> that center around face-to-face interaction.<\/p>\n<h3>1. Preparedness<\/h3>\n<p>Remember what we said earlier about respecting everyone\u2019s schedules?<\/p>\n<p>It might be a no-brainer, but anything you can do to make your meeting start on time is a plus.<\/p>\n<p>This means having an agenda that outlines where (and when) your meeting will be as well as who will be doing the talking. If you need your attendees to do homework or present something themselves, make sure they aren\u2019t blindsided by those requests.<\/p>\n<p>Oh, and preparedness also means double-checking your video conferencing <a href=\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/the-best-video-conferencing\/\" target=\"_blank\" rel=\"noopener noreferrer\">software<\/a> to avoid any needless hiccups once you actually get started. The good news is that tools like RingCentral make it a cinch to make your meetings run smoothly, allowing you to preview your video, mic settings, and files in a single click:<\/p>\n<figure id=\"attachment_42921\" aria-describedby=\"caption-attachment-42921\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-42921 size-large\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2020\/08\/RCV-settings-1024x777.png\" alt=\"RingCentral Video settings\" width=\"1024\" height=\"777\" \/><figcaption id=\"caption-attachment-42921\" class=\"wp-caption-text\">All your video meeting settings in one place in RingCentral Video<\/figcaption><\/figure>\n<h3>2. Looking the part<\/h3>\n<p>Right now most of us are rocking <a href=\"https:\/\/www.ringcentral.com\/small-business\/blog\/wfh-fashion\/\">work-from-home attire<\/a>, which isn\u2019t going to win many \u201cbest dressed\u201d awards.<\/p>\n<p>Getting into business casual mode is one easy way to give your meetings a subtle sense of professionalism.<\/p>\n<p>When in doubt, make a point to <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/9-essentials-for-looking-your-best-on-video-conference-calls-with-your-customer-service-team\/\">look your best<\/a>\u2014especially if your meetings are in HD video. That means every detail of your wardrobe and lighting are crystal clear for your attendees. (This again speaks to the need to preview your video settings prior to getting started.)<\/p>\n<p>Keep in mind that much of \u201clooking the part\u201d also involves your\u00a0body language.<\/p>\n<p>For example, are you making eye contact with your camera? Are your attendees\u2019 eyes veering off the screen? Is anyone slouching?<\/p>\n<p>Picking up on attitudes and emotions is one of the biggest benefits of face-to-face interaction, granted you\u2019re paying attention to them.<\/p>\n<h3>3. Organization<\/h3>\n<p>Another important piece of <a href=\"https:\/\/www.ringcentral.com\/small-business\/blog\/virtual-meeting-etiquette\/\">virtual meeting etiquette:<\/a>\u00a0don\u2019t try to spring face-to-face meetings on your coworkers without some sort of heads-up. Remote work doesn\u2019t necessarily mean that everyone\u2019s schedule is a total free-for-all.<\/p>\n<p>Ideally, you should be able to see your attendees&#8217; availability on their calendars to zero in on a time that works for everyone. This is what doing so looks like through RingCentral\u2019s integration with Google Calendar:<\/p>\n<p><a href=\"https:\/\/www.ringcentral.com\/apps\/ringcentral-for-google-calendar\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"alignnone size-large wp-image-42922\" src=\"\/us\/en\/blog\/wp-content\/uploads\/2020\/08\/gcal-meeting-1024x674.png\" alt=\"RingCentral's Google Calendar integration\" width=\"1024\" height=\"674\" \/><\/a><\/p>\n<h3>4. Brevity<\/h3>\n<p>It\u2019s easy for a face-to-face conversation to devolve into tangents and small talk if you aren\u2019t careful. For the sake of respecting everyone\u2019s time, try to keep your meetings brisk and stick to your talking points instead of going off script too often. (This will also make sure that you hold your attendees\u2019 attention.)<\/p>\n<p>If there\u2019s still time left after you\u2019ve gotten through the \u201cmeat\u201d of your meeting, then of course, you can have those off-the-cuff conversations.<\/p>\n<h3>5. Attentive questioning<\/h3>\n<p>Both during and after meetings, make a point to pause and make sure that everyone is on the same page.<\/p>\n<p>Something as simple as \u201cAny questions?\u201d or \u201cDid everyone get that before we move on?\u201d can encourage meaningful conversations that get people talking. When someone has their concerns relayed back to them, they know they\u2019re being heard and even more so when the conversation is happening face-to-face.<\/p>\n<h2 class=\"heading h2 h3\">Are you prioritizing face-to-face communication?<\/h2>\n<p>So much of how to have an effective meeting involves getting some face time in.<\/p>\n<p>Rather than live exclusively in your inboxes, make a point to initiate more frequent face-to-face interaction.<\/p>\n<p>If it\u2019s not possible to meet in person right now, remember that there are tools that can help you! If you aren&#8217;t using <a href=\"https:\/\/www.ringcentral.com\/\">RingCentral<\/a> already, see how it can help you conduct more engaging and productive virtual meetings:<\/p>\n<hr \/>\n<p class=\"p1\"><span class=\"s1\">\ud83d\udd79\ufe0f<\/span> Get a hands-on look at how RingCentral can help you improve your face to face communication by booking a product tour:<\/p>\n<p class=\"p1\"><button data-href=\"#leadform-popup\" class=\"js-open-popup-activator btn primary\" >Choose a time<\/button><\/p>\n<hr \/>\n<div style=\"font-size: 10px;\">\n<p><sup>1<\/sup> burleigh-court.co.uk\/assets\/docs\/face-to-face-communication.pdf<\/p>\n<p><sup>2<\/sup> gallup.com\/workplace\/311288\/communicate-create-stability-despite-uncertainty.aspx<\/p>\n<p><sup>3<\/sup> comm100.com\/resources\/report\/2017-live-chat-benchmark-report<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Want to have more meaningful meetings? Then it\u2019s time for your business to prioritize face-to-face communication. Rather than send forgettable emails or messages that get buried in inboxes, face-to-face interactions demands people\u2019s attention. And sure, doing so is easier said than done if you\u2019re juggling a busy schedule or working remotely. This is especially true &#8230;<\/p>\n","protected":false},"author":1207,"featured_media":58046,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17901],"tags":[3101,18531,18530,4118],"class_list":["post-42917","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-leadership","tag-communication-tips","tag-face-to-face-communications","tag-face-to-face-interactions","tag-face-to-face"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why Face-to-Face Communication Still Matters in 2025<\/title>\n<meta name=\"description\" content=\"RingCentral wrote why face-to-face communication still matters in business, when to use it, and the key skills for more effective meetings.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/face-to-face-communication\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Face-to-face communication: Why it&#039;s still important\" \/>\n<meta property=\"og:description\" content=\"RingCentral wrote why face-to-face communication still matters in business, when to use it, and the key skills for more effective meetings.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/face-to-face-communication\/\" \/>\n<meta property=\"og:site_name\" content=\"RingCentral Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ringcentral\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-13T20:34:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-14T12:18:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/wp-content\/uploads\/2023\/08\/Change-this-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"540\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Meghan Corasaniti\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ringcentral\" \/>\n<meta name=\"twitter:site\" content=\"@ringcentral\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Meghan Corasaniti\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/face-to-face-communication\/#article\",\"isPartOf\":{\"@id\":\"\/us\/en\/blog\/face-to-face-communication\/\"},\"author\":{\"name\":\"Meghan Corasaniti\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/person\/bf2e907cfafb51d4ddb0087b4eeb685f\"},\"headline\":\"Face-to-face communication: Why it&#8217;s still important\",\"datePublished\":\"2023-08-13T20:34:25+00:00\",\"dateModified\":\"2025-07-14T12:18:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"\/us\/en\/blog\/face-to-face-communication\/\"},\"wordCount\":1714,\"publisher\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/face-to-face-communication\/#primaryimage\"},\"thumbnailUrl\":\"\/us\/en\/blog\/wp-content\/uploads\/2023\/08\/Change-this-1.png\",\"keywords\":[\"communication tips\",\"face to face communications\",\"face to face interactions\",\"face-to-face\"],\"articleSection\":[\"Business &amp; 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