{"id":40383,"date":"2020-06-24T00:00:00","date_gmt":"2020-06-24T00:00:00","guid":{"rendered":"https:\/\/newrcblog.wpengine.com\/riding-the-wave-how-ringcentral-sales-is-thriving-in-the-uncharted-waters-of-a-global-pandemic\/"},"modified":"2025-03-13T06:40:28","modified_gmt":"2025-03-13T13:40:28","slug":"riding-the-wave-how-ringcentral-sales-is-thriving-in-the-uncharted-waters-of-a-global-pandemic","status":"publish","type":"post","link":"\/us\/en\/blog\/riding-the-wave-how-ringcentral-sales-is-thriving-in-the-uncharted-waters-of-a-global-pandemic\/","title":{"rendered":"Riding the wave: how RingCentral sales is thriving in the uncharted waters of a global pandemic"},"content":{"rendered":"

The current global health crisis impacts every aspect of a sales organization. In every industry, leaders are asking\u2014how do we protect our people? How do we stay productive?\u00a0<\/span><\/p>\n

And most importantly, how do we care for our customers?\u00a0<\/span><\/p>\n

We spoke with members of the RingCentral Sales team from around the country to see how they\u2019re managing their teams, their customers and their day-to-day routines.\u00a0<\/span><\/p>\n\n\n\n\n\n\n
\"\"<\/th>\n\"\"<\/th>\n\"\"<\/th>\n<\/tr>\n
Faiza Hughell
\n<\/b>Senior VP, SMB Sales<\/span><\/td>\n		Don Card, Jr.<\/b>
\nMidMarket Segment Enablement Lead<\/span><\/td>\n		Ayub Mohammed
\n<\/b>Head of Global SMB Sales<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\n\"\"<\/td>\n\"\"<\/td>\n<\/tr>\n
Ras Patel<\/b>
\nSenior Account Executive<\/span><\/td>\n		Mike Piccolotti<\/b>
\nVP, Global MidMarket Sales<\/span><\/td>\n		Nancy Sulovski
\n<\/b>MidMarket Account Executive<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

RingCentral\u2019s years of unified communications leadership\u2014and the April release of RingCentral Video\u2014left the company uniquely well-positioned to respond to the crisis, both from employee safety and a productivity standpoint:<\/span><\/p>\n

Faiza Hugell: <\/b>\u201cIn 36 hours, we were able to switch our 1,800 person call center<\/a> in Manila from in-office to work from home\u2014even delivering laptops to people\u2019s homes when we needed to.” \u00a0<\/span><\/p>\n

Nancy Sulovski:<\/b> \u201cI’ve worked in technology sales for most of my career, and being here at RingCentral I will tell you I don’t think I’ve ever seen a company pivot so well\u2026 We are really getting the support from upper management.\u201d<\/span><\/p>\n

Don Card, Jr.: <\/b>\u201cThis situation – a global shift in the way people work –\u00a0 is what RingCentral was built for.\u201d<\/span><\/p>\n

It would not have been at all surprising to see businesses\u2014particularly smaller ones, pull back from spending in a crisis. That hasn\u2019t been the case. At all.\u00a0<\/span><\/p>\n

Ayub Mohammed:<\/b> \u201cWe\u2019re finding small-to-medium businesses need to maintain their continuity model, so our business has actually <\/span>accelerated<\/span><\/i>. Not only are sales up, but we\u2019re seeing a decrease in sales cycle times, meaning, people are making their decision to purchase faster.\u201d\u00a0\u00a0<\/span><\/p>\n

Nancy Sulovski: <\/b>\u201cThe latest trend I’m seeing is more and more organizations saying they’re actually going to just forge ahead with a completely remote working experience.\u201d<\/span><\/p>\n

Ras Patel: <\/b>\u201c<\/span>Businesses are starting to realize that they can’t continue operating the way they were before. Change is inevitable. Allowing RingCentral to find better ways to operate, combining the ways they communicate with their customers, their partners and their employees makes the process easy and for most a no-brainer.”<\/span>\u00a0<\/span><\/p>\n

The situation obviously hasn\u2019t been easy for customers. With conditions on the ground constantly shifting, RingCentral has had to be able to roll with the punches\u2014providing solutions tailored to each customer\u2019s individual situation, and finding ways to improve our own.\u00a0<\/span><\/p>\n

Don Card, Jr.:<\/b> \u201cFolks just aren\u2019t sure what to expect, or how to deal with this. So really what they’re looking for is that consultative approach; that guidance to say, \u201cHey, you know you’re making the right choice; let me walk you through how we get you from this stage to, an implemented stage and also create a roadmap for you even further out. I<\/span>t’s on us as salespeople to be able to do that, and ultimately it starts with that first engagement.\u201d<\/span><\/p>\n

Ayub Mohammed:<\/b> This company was founded on solutions for small businesses. So I think the way we\u2019ve handled this crisis really shows you the character of our company\u2014 the way we ensure that our customers are taken care of and our customer-first mentality continues even through financial hardships. We understand small business owners. This isn’t a \u201cjob,\u201d this is their life. So we have to be agile and remember these people are protecting their babies. That\u2019s why we\u2019re working so hard to provide them with everything that they need in order to make it through these times.\u201d<\/span><\/p>\n

RingCentral\u2019s legendary company culture isn\u2019t just a catchphrase. It\u2019s a critical competitive edge that could easily be diminished with an entire workforce off-premise. Fortunately, creative solutions for keeping teams connected, productive, and happy are appearing in every location.\u00a0<\/span><\/p>\n

Mike Piccolotti: <\/b>\u201c<\/span>Since everyone\u2019s transitioned to a work-from-home model we decided to have some fun and hold a workstation contest where we awarded \u201cBest Workstation,\u201d \u201cCleanest Workstation\u201d and \u201cMost Hi-Tech Workstation.\u201d In London, they started hosting virtual cooking classes. We also started a group where everyone would post anonymous baby pics of themselves and everyone else had to guess who it was.\u201d<\/span><\/p>\n

Faiza Hugell: <\/b>\u201cWe have a new VP – who was promoted while she was on maternity leave. It\u2019s her first time as a VP and now there\u2019s a pandemic. She\u2019s thriving. She has done a great job creating culture and team building. Because her team is so connected both culturally and technologically, she\u2019s able to stay on top of her team\u2019s performance and connect with them personally on a really significant level.\u201d\u00a0<\/span><\/p>\n

Ayub Mohammed: <\/b>\u201cVirtual Charades\u2026one of our managers did a Pictionary game that I think went on for an hour – everyone actually stayed connected.\u201d\u00a0<\/span><\/p>\n

Faiza Hugell: <\/b>\u201cSMB started a Peloton team so if you guys have Peloton you can join. It’s a mixture of employees from all departments – It’s starting to spread!\u201d<\/span><\/p>\n

Mike Piccolotti: <\/b>\u201cWe have Flashback Fridays, with Spotify playlists from different decades; we just did the 90\u2019s – that\u2019s actually a really interesting way to get to know people. Some interesting and surprising choices.\u201d\u00a0<\/span><\/p>\n

The economic impact of the pandemic is real. It deeply saddens everyone at RingCentral to see so many great people lose their jobs. We are happy to be able to accelerate our hiring efforts to help everyone who\u2019s been affected.\u00a0<\/span><\/p>\n

Nancy Sulovski:<\/b> \u201cI’d be lying if I said it was easy\u2014sales is never easy, certainly not now. However, I think we’re lucky we’re in a product set that can really benefit a lot of folks right now.\u201d<\/span><\/p>\n

Ras Patel:<\/b> \u201cWe tell our customers: \u201cIf you\u2019ve got a customer-first-focus, your legacy systems are holding you back. Our MVP (Messaging, Video & Phone) solution allows your team to work together from wherever they are. Being able to provide solutions that allow us to be impactful.\u201d<\/span><\/p>\n

Ayub Mohammed:<\/b> \u201cWe’ve done what I consider a masterful job of managing the situation. It\u2019s just sticking to the customer-first mentality this company was founded on.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

The current global health crisis impacts every aspect of a sales organization. In every industry, leaders are asking\u2014how do we protect our people? How do we stay productive?\u00a0 And most importantly, how do we care for our customers?\u00a0 We spoke with members of the RingCentral Sales team from around the country to see how they\u2019re …<\/p>\n","protected":false},"author":769,"featured_media":40390,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18885],"tags":[],"class_list":["post-40383","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ringcentral-newsdesk"],"acf":[],"yoast_head":"\nRiding the wave: how RingCentral sales is thriving in the uncharted waters of a global pandemic | RingCentral Blog<\/title>\n<meta name=\"description\" content=\"The current global health crisis impacts every aspect of a sales organization. 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