{"id":37962,"date":"2015-12-22T00:00:00","date_gmt":"2015-12-22T00:00:00","guid":{"rendered":"https:\/\/newrcblog.wpengine.com\/4-budget-friendly-ways-promote-new-business\/"},"modified":"2025-07-16T01:50:55","modified_gmt":"2025-07-16T08:50:55","slug":"4-budget-friendly-ways-promote-new-business","status":"publish","type":"post","link":"\/us\/en\/blog\/4-budget-friendly-ways-promote-new-business\/","title":{"rendered":"4 Budget-Friendly Ways to Promote Your New Business"},"content":{"rendered":"<p>Let\u2019s be honest, running a business is hard, especially when <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/build-brand-online-shoestring-budget\/\" target=\"_blank\" rel=\"noopener noreferrer\">starting one on a shoestring budget<\/a>.\u00a0It feels like waking up every morning struggling to solve complex puzzles, doesn\u2019t it?<\/p>\n<p>The good news is that if you know the right ways to promote your business to your <a href=\"https:\/\/www.ringcentral.com\/small-business\/blog\/how-to-find-your-target-audience\/\">target audience<\/a> then\u00a0you can significantly <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/5-tips-to-boost-your-sales-success\/\" target=\"_blank\" rel=\"noopener noreferrer\">boost your sales success<\/a> without spending a lot of money.<\/p>\n<p>Here are four\u00a0inexpensive ways to start promoting your business today.<\/p>\n<div class=\"tip\">\n<div class=\"tip-heading\"><b>\ud83d\udca1 Pro-tip:\u00a0<\/b><\/div>\n<p><a href=\"https:\/\/www.ringcentral.com\/how-to-start-a-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">Learn how to start a new business in this in-depth guide.<\/a><\/p>\n<\/div>\n<p><strong style=\"line-height: 1.5;\">1) Get Published Online<\/strong><\/p>\n<p>If you don&#8217;t have a <a href=\"\/blog\/?s=blog\" target=\"_blank\" rel=\"noopener noreferrer\">blog<\/a> already\u00a0you need to get one, like yesterday! A <a href=\"https:\/\/writingdoozy.com\/how-to-start-a-blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">blog<\/a> not only helps your business get its name out, but it\u2019s a great way to connect with your customers directly. One major key of <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/3-key-elements-of-running-a-successful-blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">successful blogging<\/a> is to keep your blog updated as often as you can. An abandoned blog is worth nothing.<\/p>\n<p>If you don\u2019t have experience or enough time to manage your blog, you may want to consider using the service of a freelance writer or blogger for hire, to help you out.<\/p>\n<p>Additionally, be sure to <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/5-ways-need-improve-professional-personal-brands-friday-five\/\" target=\"_blank\" rel=\"noopener noreferrer\">set-up your business profile<\/a> on relevant social networks and communities, such as Facebook, LinkedIn, Twitter and Google Plus. Your business profile pages should include a description, link to your website, contact info, and be updated regularly with useful content for your audience.<\/p>\n<p><strong style=\"line-height: 1.5;\">2) Talk to Clients<\/strong><\/p>\n<p>It&#8217;s amazing how businesses spend so much money to find market information and <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/attract-new-customers\/\" target=\"_blank\" rel=\"noopener noreferrer\">attract new customers<\/a> when they have a wealth of information in their present client database. <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/get-to-know-your-customers-with-these-5-questions\/\" target=\"_blank\" rel=\"noopener noreferrer\">Talking to existing customers<\/a> is one of the best ways to boost revenue. Ideally, this should be done by someone who\u2019s not in your company, so customers are willing to be open and honest.<\/p>\n<p>You don&#8217;t have to talk to hundreds of people; it can be just as effective to\u00a0choose a handful of engaged\u00a0clients and ask if they&#8217;d participate in an interview. Then use what you learn to your business&#8217; advantage.\u00a0Learn what your customers\u00a0want, figure out ways their suggestions can make a difference, and how to present it, then make changes to improve those areas. If you don&#8217;t make any changes to your business, then you&#8217;ll have wasted everybody&#8217;s time.<\/p>\n<p><strong>3) Offer Free Giveaways<\/strong><\/p>\n<p><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/forget-coupons-5-innovative-ways-reward-customer-loyalty-friday-five\/\" target=\"_blank\" rel=\"noopener noreferrer\">Offering giveaways<\/a> to clients and prospects is an excellent business promoting strategy that can result in an overflow of new and <a href=\"https:\/\/www.ringcentral.com\/small-business\/blog\/return-customer\/\" target=\"_blank\" rel=\"noopener noreferrer\">returning customers<\/a>. If you\u2019re in a service orientated business, you\u2019ll want to offer a free consultation. Your prospects will have the opportunity to test your service risk-free.<\/p>\n<p>For businesses that are product oriented, you may have a &#8220;buy 2 get 1 free&#8221; or give something unrelated to the product, for instance, &#8220;Buy a bed sheet and receive a pair of shoes for free&#8221;.<\/p>\n<p>By doing someone a &#8220;favor&#8221;, they naturally feel obligated to return the favor by becoming your repeat clients.<\/p>\n<p><strong style=\"line-height: 1.5;\">4) Network<\/strong><\/p>\n<p>Meeting experts from related fields is a fantastic way of promoting your business. <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/write-perfect-networking-e-mail\/\" target=\"_blank\" rel=\"noopener noreferrer\">Networking<\/a> provides you with the opportunity to learn about your competitors, form mutually favorable partnerships in related industries, ask for referrals, and spread awareness about your brand.<\/p>\n<p>What successful ways have you found to promote your new business? Share with us in the comments below!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s be honest, running a business is hard, especially when starting one on a shoestring budget.\u00a0It feels like waking up every morning struggling to solve complex puzzles, doesn\u2019t it? The good news is that if you know the right ways to promote your business to your target audience then\u00a0you can significantly boost your sales success &#8230;<\/p>\n","protected":false},"author":157,"featured_media":37963,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18391,43335],"tags":[10425,10427,450,10428,451,2929,602,4929,341,10429,324,890,125,2075,10430,10431,471,472,7851,10432,254,2378,554,380,162,293,2984,1805,10433],"class_list":["post-37962","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-it-leadership","category-marketing","tag-3-key-elements-of-running-a-successful-blog","tag-5-ways-you-need-to-improve-your-professional-and-personal-brands","tag-blog","tag-blog-management","tag-blogging","tag-blogging-for-business","tag-business-blog","tag-business-network","tag-business-plan","tag-business-profile","tag-business-promotion","tag-business-strategy","tag-business-tips","tag-customer-loyalty","tag-forget-the-coupons-5-innovative-ways-to-reward-customer-loyalty","tag-get-to-know-your-customers-with-these-5-questions","tag-give-aways","tag-giveaways","tag-how-to-build-your-brand-online-with-a-shoestring-budget","tag-how-to-craft-the-perfect-networking-e-mail","tag-marketing","tag-networking","tag-online-business","tag-sales","tag-small-business","tag-smb","tag-smb-tips","tag-social-media","tag-successful-blog"],"acf":[],"yoast_head":"<!-- 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