{"id":34965,"date":"2009-11-18T00:00:00","date_gmt":"2009-11-18T00:00:00","guid":{"rendered":"https:\/\/newrcblog.wpengine.com\/top-3-vanity-number-mistakes-to-avoid\/"},"modified":"2022-09-13T05:16:15","modified_gmt":"2022-09-13T12:16:15","slug":"top-3-vanity-number-mistakes-to-avoid","status":"publish","type":"post","link":"\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/","title":{"rendered":"Top 3 Vanity Number Mistakes to Avoid"},"content":{"rendered":"<p><em>Knowing how vanity numbers work is critical to your brand&#8217;s marketing success.<\/em><\/p>\n<p><em><strong>1) Don&#8217;t search small-inventory websites for number availability<\/strong><\/em><\/p>\n<p>While I&#8217;m obviously biased, RingCentral&#8217;s <a title=\"800 number search engine\" href=\"https:\/\/www.ringcentral.com\/lp\/vanitynumber.asp?pid=GG_010209RC&amp;rckw=vanity%20numbers&amp;rcmt=e&amp;ad=3991475623&amp;product=online&amp;kid=58b70ac2-2cb3-0669-8a51-00001f9cfca2\" target=\"_blank\" rel=\"noopener noreferrer\">Vanity Number Search<\/a>\u00a0is among the best search tools available. Chances are good that if the number is available, it&#8217;s on RingCentral&#8217;s site and is listed as part of their inventory. Too many first-time vanity number customers conduct a search for number availability on a single site. Conduct a more exhaustive search and remember that toll-free numbers can always be ported over to any phone service provider. Once you own a number, it&#8217;s yours &#8211; not a telecom company&#8217;s. So search high and low for that number and do invest time in the process.<\/p>\n<p><strong>2) <em>Don&#8217;t restrict your choice of number by industry description or company name<\/em><\/strong><\/p>\n<p>Chances are, especially for 1-800 numbers, that your mnemonic number of choice may not be available. <a href=\"\/blog\/2009\/10\/800-vanity-number-pays-off-for-1-800-got-junk\/\" target=\"_blank\" rel=\"noopener noreferrer\">1-800-Got-Junk<\/a> is worth millions for a reason, but even 1-800-ABCplumbers may not be available. That shouldn&#8217;t deter you from getting a vanity number that&#8217;s going to be easy to remember at parties, on radio ads and on the web. Think of verbs such as &#8220;Go&#8221; or &#8220;Call&#8221; as additions to your brand or industry name in the vanity number. For example, <a href=\"https:\/\/fedex.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">1-800-Go-Fedex<\/a> is a simple but powerful example of adding an &#8220;action verb&#8221; to the addition of your brand. There are tons of other examples, so don&#8217;t settle for the first number you find!<\/p>\n<p><em><strong>3) Know the hierarchy of vanity number recognition with the public<\/strong><\/em><\/p>\n<p>As I&#8217;ve <a href=\"\/blog\/2009\/10\/1-800-toll-free-vanity-numbers-choose-and-profit\/\" target=\"_blank\" rel=\"noopener noreferrer\">written before<\/a> on this blog, even American Idol often repeated &#8220;These are 888 numbers folks, not 800 numbers.&#8221; That means that many people still perceive toll free numbers as being 800 numbers. The obvious ideal is 1-800 numbers, after that the second best choice is 888 numbers. IMHO 866 and 877 numbers are equally third choice. However, that being said, if 888 numbers worked well enough for American Idol &#8230; then the lesson is, it&#8217;s ok to have an 888 number and not an 800 toll free, but it may require an extra few seconds reminding folks of that in your ads. <strong>If I had to choose between getting a less desirable mnemonic in an 800 number format or getting a more desired name in 888 format &#8211; I would pick the 888 format every time.<\/strong><\/p>\n<p>Start exploring now and see what you can find. Just make sure you remember these three common mistakes while you make your search.\u00a0<span class=\"s1\"><a href=\"https:\/\/success.ringcentral.com\/articles\/en_US\/RC_Knowledge_Article\/10066?BMID=BLOGNEW\" target=\"_blank\" rel=\"noopener noreferrer\">See instructions<\/a> for adding a Vanity Number to your RingCentral account.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Knowing how vanity numbers work is critical to your brand&#8217;s marketing success. 1) Don&#8217;t search small-inventory websites for number availability While I&#8217;m obviously biased, RingCentral&#8217;s Vanity Number Search\u00a0is among the best search tools available. Chances are good that if the number is available, it&#8217;s on RingCentral&#8217;s site and is listed as part of their inventory. &#8230;<\/p>\n","protected":false},"author":29,"featured_media":53204,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18390],"tags":[154,155,157,97,158,110,111,113,114,160,117,118,161,102,165,167,181,225],"class_list":["post-34965","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication-and-collaboration","tag-1-800-number","tag-1-800-numbers","tag-157","tag-800-number","tag-800-phone-numbers","tag-business-phone","tag-business-phone-number","tag-business-phone-system","tag-business-telephone","tag-free-800-number","tag-phone-number-for-business","tag-phone-service","tag-phone-service-providers","tag-phone-system","tag-toll-free","tag-toll-free-numbers","tag-vanity-number","tag-vanity-numbers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Top 3 Vanity Number Mistakes to Avoid | RingCentral Blog<\/title>\n<meta name=\"description\" content=\"Knowing how vanity numbers work is critical to your brand&#039;s marketing success. 1) Don&#039;t search small-inventory websites for number availability While I&#039;m\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 3 Vanity Number Mistakes to Avoid\" \/>\n<meta property=\"og:description\" content=\"Knowing how vanity numbers work is critical to your brand&#039;s marketing success. 1) Don&#039;t search small-inventory websites for number availability While I&#039;m\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/\" \/>\n<meta property=\"og:site_name\" content=\"RingCentral Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ringcentral\" \/>\n<meta property=\"article:published_time\" content=\"2009-11-18T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-13T12:16:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"578\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"author\" content=\"RingCentral Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ringcentral\" \/>\n<meta name=\"twitter:site\" content=\"@ringcentral\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"RingCentral Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#article\",\"isPartOf\":{\"@id\":\"\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/\"},\"author\":{\"name\":\"RingCentral Team\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/person\/65a168321317ffd562e0d77745f1b358\"},\"headline\":\"Top 3 Vanity Number Mistakes to Avoid\",\"datePublished\":\"2009-11-18T00:00:00+00:00\",\"dateModified\":\"2022-09-13T12:16:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/\"},\"wordCount\":432,\"publisher\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#primaryimage\"},\"thumbnailUrl\":\"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif\",\"keywords\":[\"1 800 number\",\"1 800 numbers\",\"800\",\"800 number\",\"800 phone numbers\",\"business phone\",\"business phone number\",\"business phone system\",\"business telephone\",\"free 800 number\",\"phone number for business\",\"phone service\",\"phone service providers\",\"phone system\",\"Toll free\",\"toll free numbers\",\"Vanity Number\",\"vanity numbers\"],\"articleSection\":[\"Communication &amp; collaboration\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/\",\"url\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/\",\"name\":\"Top 3 Vanity Number Mistakes to Avoid | RingCentral Blog\",\"isPartOf\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#primaryimage\"},\"thumbnailUrl\":\"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif\",\"datePublished\":\"2009-11-18T00:00:00+00:00\",\"dateModified\":\"2022-09-13T12:16:15+00:00\",\"description\":\"Knowing how vanity numbers work is critical to your brand's marketing success. 1) Don't search small-inventory websites for number availability While I'm\",\"breadcrumb\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#primaryimage\",\"url\":\"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif\",\"contentUrl\":\"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif\",\"width\":768,\"height\":578},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Top 3 Vanity Number Mistakes to Avoid\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#website\",\"url\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/\",\"name\":\"RingCentral Blog\",\"description\":\"Intelligent Communications\",\"publisher\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#organization\",\"name\":\"RingCentral\",\"url\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/logo\/image\/\",\"url\":\"\/us\/en\/blog\/wp-content\/uploads\/2025\/04\/ringcentral-logo.png\",\"contentUrl\":\"\/us\/en\/blog\/wp-content\/uploads\/2025\/04\/ringcentral-logo.png\",\"width\":2048,\"height\":309,\"caption\":\"RingCentral\"},\"image\":{\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ringcentral\",\"https:\/\/x.com\/ringcentral\",\"https:\/\/www.linkedin.com\/company\/ringcentral\/\",\"https:\/\/www.instagram.com\/ringcentral\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/person\/65a168321317ffd562e0d77745f1b358\",\"name\":\"RingCentral Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/9a8d989fa7e72af5bd5cf487cf7080318b695de4be89de382c5e64305dd0249c?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9a8d989fa7e72af5bd5cf487cf7080318b695de4be89de382c5e64305dd0249c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9a8d989fa7e72af5bd5cf487cf7080318b695de4be89de382c5e64305dd0249c?s=96&d=mm&r=g\",\"caption\":\"RingCentral Team\"},\"sameAs\":[\"https:\/\/www.ringcentral.com\"],\"url\":\"\/us\/en\/blog\/author\/ringcentral-team\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Top 3 Vanity Number Mistakes to Avoid | RingCentral Blog","description":"Knowing how vanity numbers work is critical to your brand's marketing success. 1) Don't search small-inventory websites for number availability While I'm","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ringcentral.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/","og_locale":"en_US","og_type":"article","og_title":"Top 3 Vanity Number Mistakes to Avoid","og_description":"Knowing how vanity numbers work is critical to your brand's marketing success. 1) Don't search small-inventory websites for number availability While I'm","og_url":"https:\/\/www.ringcentral.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/","og_site_name":"RingCentral Blog","article_publisher":"https:\/\/www.facebook.com\/ringcentral","article_published_time":"2009-11-18T00:00:00+00:00","article_modified_time":"2022-09-13T12:16:15+00:00","og_image":[{"width":768,"height":578,"url":"https:\/\/www.ringcentral.com\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif","type":"image\/gif"}],"author":"RingCentral Team","twitter_card":"summary_large_image","twitter_creator":"@ringcentral","twitter_site":"@ringcentral","twitter_misc":{"Written by":"RingCentral Team","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#article","isPartOf":{"@id":"\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/"},"author":{"name":"RingCentral Team","@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/person\/65a168321317ffd562e0d77745f1b358"},"headline":"Top 3 Vanity Number Mistakes to Avoid","datePublished":"2009-11-18T00:00:00+00:00","dateModified":"2022-09-13T12:16:15+00:00","mainEntityOfPage":{"@id":"\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/"},"wordCount":432,"publisher":{"@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#organization"},"image":{"@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#primaryimage"},"thumbnailUrl":"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif","keywords":["1 800 number","1 800 numbers","800","800 number","800 phone numbers","business phone","business phone number","business phone system","business telephone","free 800 number","phone number for business","phone service","phone service providers","phone system","Toll free","toll free numbers","Vanity Number","vanity numbers"],"articleSection":["Communication &amp; collaboration"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/","url":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/","name":"Top 3 Vanity Number Mistakes to Avoid | RingCentral Blog","isPartOf":{"@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#primaryimage"},"image":{"@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#primaryimage"},"thumbnailUrl":"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif","datePublished":"2009-11-18T00:00:00+00:00","dateModified":"2022-09-13T12:16:15+00:00","description":"Knowing how vanity numbers work is critical to your brand's marketing success. 1) Don't search small-inventory websites for number availability While I'm","breadcrumb":{"@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#primaryimage","url":"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif","contentUrl":"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif","width":768,"height":578},{"@type":"BreadcrumbList","@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/"},{"@type":"ListItem","position":2,"name":"Top 3 Vanity Number Mistakes to Avoid"}]},{"@type":"WebSite","@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#website","url":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/","name":"RingCentral Blog","description":"Intelligent Communications","publisher":{"@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#organization","name":"RingCentral","url":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/logo\/image\/","url":"\/us\/en\/blog\/wp-content\/uploads\/2025\/04\/ringcentral-logo.png","contentUrl":"\/us\/en\/blog\/wp-content\/uploads\/2025\/04\/ringcentral-logo.png","width":2048,"height":309,"caption":"RingCentral"},"image":{"@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ringcentral","https:\/\/x.com\/ringcentral","https:\/\/www.linkedin.com\/company\/ringcentral\/","https:\/\/www.instagram.com\/ringcentral"]},{"@type":"Person","@id":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/#\/schema\/person\/65a168321317ffd562e0d77745f1b358","name":"RingCentral Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/9a8d989fa7e72af5bd5cf487cf7080318b695de4be89de382c5e64305dd0249c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9a8d989fa7e72af5bd5cf487cf7080318b695de4be89de382c5e64305dd0249c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9a8d989fa7e72af5bd5cf487cf7080318b695de4be89de382c5e64305dd0249c?s=96&d=mm&r=g","caption":"RingCentral Team"},"sameAs":["https:\/\/www.ringcentral.com"],"url":"\/us\/en\/blog\/author\/ringcentral-team\/"}]}},"rc_img_url":"\/us\/en\/blog\/wp-content\/uploads\/2021\/07\/Gartner_Critical_Capabilities_blog_animation_930x700_A-768x578-1.gif","rcblog_by_author":"<a href=\"\/us\/en\/blog\/author\/ringcentral-team\/amp\" data-dl-events-click=\"true\" data-dl-element=\"link\"><span class=\"image\"><img src=\"https:\/\/secure.gravatar.com\/avatar\/9a8d989fa7e72af5bd5cf487cf7080318b695de4be89de382c5e64305dd0249c?s=96&d=mm&r=g\" alt=\"\" width=\"30\" height=\"30\" layout=\"fixed\"><\/img><\/span><span class=\"by-author-name\">RingCentral Team<\/span><\/a>","rc_author_full_name":"RingCentral Team","rc_author_avatar":"\/us\/en\/blog\/wp-content\/uploads\/2022\/02\/ringcentral-logo-new.png","rc_author_link":"\/us\/en\/blog\/author\/ringcentral-team\/amp","rc_post_categories":"<a href=\"\/us\/en\/blog\/category\/trending\/communication-and-collaboration\/amp\">Communication &amp; collaboration<\/a>","amp_link":"\/us\/en\/blog\/top-3-vanity-number-mistakes-to-avoid\/amp","excerpt_title":"Top 3 Vanity Number Mistakes to Avoid","_links":{"self":[{"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/posts\/34965","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/comments?post=34965"}],"version-history":[{"count":0,"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/posts\/34965\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/media\/53204"}],"wp:attachment":[{"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/media?parent=34965"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/categories?post=34965"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newrcblog.wpengine.com\/us\/en\/blog\/wp-json\/wp\/v2\/tags?post=34965"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}