Are you an entrepreneur? Follow these Twitter handles for timely, relevant news and tips. And don’t forget to follow us on Twitter – @RingCentral is our main account, while @RingCentralCare is for support.
TechCrunch, launched several years ago as a blog, has grown into a go-to destination for start-up news. TechCrunch covers both funding and product announcements – and its annual Disrupt conference is one of the hottest tickets in the start-up scene. Twitter was instrumental in helping TechCrunch achieve mainstream recognition, and the site still takes tweeting seriously. Worth a follow for those interested in the start-up space.
Palo Alto Software: @timberry
Tim Berry has more than 12,000 followers, so he’s clearly delivering value to the Twitterverse. Tim, who follows a philosophy of avoiding personal updates in favor of useful data (as well as tips for business owners), is both a software thought leader and the de facto mouthpiece for the company he founded: Palo Alto Software.
In 2004, it seemed all but impossible that someone could make $1 million a year from blogging. But that’s exactly what Robert Scoble did, using Twitter to take his blog from something static to a push-platform for tech news and views. Today, Robert serves as a start-up liaison officer with hosting firm Rackspace – but he still has plenty of opinions of his own, too.
Small Biz Technology has successfully defined a niche for itself by focusing on technology as it applies to small business owners. SBT has leveraged its website content to create a Twitter feed that is full of interesting facts and insights. It’s a great example of a company extending its expertise onto Twitter to create a base of active, engaged subscribers.
Who says you can’t build a business on Twitter that’s about, um, Twitter? Pete Cashmore has turned his thoughts and practical training guides on the social web into a media juggernaut. Today, Mashable writes about technology, society and “life hacks,” as well as social media. It’s perhaps the most wide-ranging (and entertaining) follow on this list.
Batchbook was created by a group of IT guys and girls with experience in programming, web usability and project management. The company uses Twitter to communicate with its customers – but even if you don’t use Batchbook’s customer relationship management solution, there’s a wealth of useful customer-service and marketing tips available on its feed.
John Deighton: @hbsmktg
John Deighton, a member of Harvard Business School‘s marketing faculty, can be counted on for a bevy of fascinating tweets related to marketing and market research. John’s Twitter account is a great resource for anyone interested in reaching and communicating with customers more effectively.
Any top Twitter handles we missed? Feel free to share them in the comments section below!
Originally published Dec 18, 2012, updated Sep 20, 2021