For small business owners, a toll-free number is well worth the investment. An 800, 888, 877 or 866 (855 available in October) number can support your marketing efforts and increase your ability to serve customers. If you’ve been on the fence about whether or not you should get a toll free number for your business, here are a few reasons why it’s a smart decision that will positively impact your bottom line.
Customers are more likely to make purchases when they can verify that there is actually someone to speak with on the phone. A toll-free number enables a business to establish both credibility and legitimacy, as well as create the appearance of a nationwide presence.
Customers also appreciate not having to pay for a long-distance call to reach a company – particularly when they’re put on hold. If you conduct business beyond your local calling area, having a toll-free number is essential for facilitating communication with your customers, as well as with suppliers and other business associates.
Easier to Remember
Vanity toll-free numbers, such as “800-CALL-NOW,” can be aligned with your brand message and are much easier to remember than a random number. Find a vanity number for your business here.
What if your business relocates? With a toll-free number that can stay with you wherever your business may move, you’ll never have to update marketing collateral or business cards because of a local phone number change.
With a toll-free number, you can also obtain a variety of other features such as voicemail, internet fax and call management, which can help you present a big-company image even if you’re a solo entrepreneur working from a home office.
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Originally published Aug 20, 2010, updated Aug 12, 2020