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Delivering a Modern Communications Experience on a Global Scale

Ring Central Blog

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2 min read

To remain competitive in today’s accelerated business environment, your teams need to always stay connected, despite geography and time zone differences. And as your company grows and opens new offices across the country and around the world, your IT team is looking for ways to consolidate multiple communications solutions and provide a consistent, easy user experience across all modes of communications, devices, and locations.

But with so many communication modes available, building a truly unified experience on a global scale can be more difficult than it seems. That’s because employees in today’s digital workplace depend on phone calls, email, text messaging, team collaboration, video conferencing, and other tools to get their jobs done. The challenge becomes organizing and integrating these fragmented modes into a unified and seamless communications experience—one that both improves employee productivity and reduces operational costs.

According to a new IHS Markit report on cloud unified communications as a service (UCaaS), there are three critical considerations for companies looking to implement consistent UC solutions globally.

Unified messaging has historically revolved around connected email and voicemail messaging streams. But the term has broadened today to indicate a consolidated solution that connects instant messaging, chat, text messaging, email, and voice messages into a single platform. In a survey conducted as part of the IHS Markit report, 80% of respondents listed unified messaging as the top must-have UC capability.

Collaboration encompasses team messaging, conferencing, document/file sharing, and other communications tools. Beyond basic functionality, it’s important to provide employees with full access to their favorite collaboration features and capabilities, whether they’re working in the office, at home, or remotely.

Users are more likely to adopt and embrace a unified communications solution if it integrates seamlessly with the other business tools they already use every day. By offering integrations with Google, Microsoft, Salesforce, Box, and other popular applications, advanced UC solutions eliminate the need to switch between programs when calling, faxing, texting, or sharing documents. This not only saves your company time and money, but also helps to further enable your workforce to work the way they want.

To learn more on how enterprises can provide a consistent unified communications experience to their teams, customers, vendors, and partners across the globe, download the complimentary IHS Markit report.

Originally published Nov 15, 2017, updated Aug 21, 2020

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