For business owners, there is a tremendous amount of information to be discovered on Facebook, along with significant marketing opportunities.
The following 12 Facebook pages can be used as resources for growing your business. We’ve included pages that offer helpful how-to tips, advice and links to relevant business-related articles, as well as a few Facebook pages that can serve as inspiration as you develop your own online community. You’ll definitely want to check out RingCentral’s Facebook page, too, to find regular updates, relevant links, product information and special promotions.
For Business Advice
SCORE, “Counselors to America’s Small Business”
The non-profit association with more than 13,000 business experts offers valuable advice on its page, as well as information on business awards, grants and contests.
The New York Times Small Business
The New York Times has a dedicated page for small business that provides links to excellent business articles and stories for and about business owners.
American Express Open
American Express has built an active community of small business owners on Facebook who connect with each other and share advice. The American Express Open page includes polls, videos, articles from business leaders and information about events and special offers.
Fast Company’s page offers links to the magazine’s wide range of business and technology articles, along with videos of business leaders and active discussions.
Another great resource on Facebook for news pertaining directly to small business owners.
For Technology Advice
Small Business Tech Tips
The latest in online tools for small business, along with links to tutorials and interesting tech blogs.
A popular page for tips, how-tos and up-to-the minute information about technology for business owners.
Small Business Technology
Tech insight and news specifically for small business owners, including regular round-ups of new products.
Scottsdale Jean Company
Although the Scottsdale Jean Company is a small, independent retailer, it is active on Facebook – engaging with customers, offering promotions, discussing its new products and even sharing funny stories and jokes. With over 1,700 friends, the company has built a community of customers who frequent its page!
Harley-Davidson’s page showcases how a business can become a valuable online resource to its customers. By offering tips on how to ride and details about upcoming biker events, Harley-Davidson has built an extremely loyal community.
With many ways to engage fans, including a place to order personalized soda, Jones Soda has grown its online community. It has integrated other forms of social media into its Facebook page, offers a free iPhone app and has many videos showcasing its products.
Starbucks utilizes Facebook to provide updates on product offerings and frequent giveaways. It even invites customers to share their ideas for new Starbucks drinks.
Facebook provides opportunities to build relationships with existing customers and find new ones. By keeping up with the Facebook pages mentioned in this post, you’ll not only be able to stay current with what is happening with the fast-moving worlds of small business, social media and technology – you’ll also have great examples of how you can take advantage of Facebook to grow your business.