{"id":9251,"date":"2020-04-30T14:48:15","date_gmt":"2020-04-30T13:48:15","guid":{"rendered":"\/gb\/en\/blog\/?p=9251"},"modified":"2023-01-16T12:26:22","modified_gmt":"2023-01-16T12:26:22","slug":"how-to-achieve-contact-centre-workforce-management-optimisation","status":"publish","type":"post","link":"\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/","title":{"rendered":"Is Your Call Centre\u2019s Workforce Management System Doing Its Job?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">As the Covid-19 pandemic demonstrated to <a href=\"https:\/\/www.ringcentral.com\/gb\/en\/contact-centre\/overview.html\">contact centre<\/a> managers up and down the country, there are some types of events you can\u2019t predict or control, with the potential to cause significant upheaval to your business.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When a major, unexpected issue crops up, it can have a huge impact on daily, weekly and monthly <a href=\"\/gb\/en\/blog\/definitions\/workforce-management-wfm\/\">workforce management<\/a> in a call centre. But for companies that are already using smart solutions \u2013 like cloud-based <\/span><a href=\"https:\/\/www.ringcentral.com\/gb\/en\/contact-centre\/features.html#workforce\"><span style=\"font-weight: 400;\">workforce management software<\/span><\/a><span style=\"font-weight: 400;\"> \u2013 to power their operations, there are less hurdles to overcome. Let\u2019s take a look at what workforce management actually means and why it\u2019s so important to have an effective system in place.<\/span><\/p>\n<h2><strong>What is workforce management? <\/strong><\/h2>\n<p><a href=\"\/gb\/en\/blog\/definitions\/workforce-management-wfm\/\"><span style=\"font-weight: 400;\">Workforce management<\/span><\/a><span style=\"font-weight: 400;\"> refers to the strategy, processes and tools you put in place to get the best possible performance out of your employees. This can include anything from effective staff resourcing and shift planning to making sure your team has the training, tools and motivation they need to stay happy and productive.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to in-house employees, this strategy should take into account the management of your contingent workforce, like any independent contractors, freelancers, temp workers or other non-permanent staff members you rely on.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A good workforce management system should also allow you to easily collect and review data on your team\u2019s performance, helping you identify if any additional support and training is needed.<\/span><\/p>\n<h2><b>What impact can workforce management have in a call centre? <\/b><\/h2>\n<p><span style=\"font-weight: 400;\">To keep customers happy, contact and call centres are constantly balancing quality and efficiency. On the one hand, you want to make sure your customer service is second to none. On the other hand, you want to keep operating costs down.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Up to two-thirds of the cost in a contact centre can be attributed to labour, so hitting the right number of agents at the right time is crucial if you want to maximise your profit margin while delivering excellent customer support. Implementing a well thought-out workforce management process flow and investing in the right software can give you the edge.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When done well, a workforce management system can yield great ROI by helping you project staff needs and schedule your team more effectively. With analytics on team members\u2019 individual strengths and performance at your fingertips, you\u2019ll also be better equipped to make sure employees with the right skill sets are available when you need them.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n\t\t<style>\r\n\t\t\t@media (min-width: 768px) {\r\n\t\t\t\t.bottom-cta .bottom-cta-img {\r\n\t\t\t\t\tfloat: left;\r\n\t\t\t\t\twidth: 50%;\r\n\t\t\t\t}\r\n\t\t\t}\r\n\r\n\t\t\t.bottom-cta .bottom-cta-img img {\r\n\t\t\t\twidth: 100%;\r\n\t\t\t}\r\n\r\n\t\t\t.bottom-cta {\r\n\t\t\t\tbackground: #001138;\r\n\t\t\t\tpadding: 30px;\r\n\t\t\t}\r\n\r\n\t\t\t.bottom-cta .bottom-cta-copy {\r\n\t\t\t\tpadding: 0 30px;\r\n\t\t\t\toverflow: hidden;\r\n\t\t\t\tcolor: #fff;\r\n\t\t\t}\r\n\r\n\t\t\t.bottom-cta .bottom-cta-copy .btn-primary {\r\n\t\t\t\twidth: 100%;\r\n\t\t\t}\r\n\t\t<\/style>\r\n\t\t<div class=\"bottom-cta  CID-cta-2FdM5dTp IID-cta-69d0fff301f1e\"\r\n\t\t\tdata-dl-custom-type=\"cta\">\r\n\t\t\t<div class=\"bottom-cta-img\">\r\n\t\t\t\t<img decoding=\"async\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/04\/vs-cc-rw-social-images-design-text-2.png\" alt=\"Call to action banner\">\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"bottom-cta-copy\">\r\n\t\t\t\t<span style=\"font-size: 24px; line-height: 30px;\">All the latest contact centre industry know-how in one place \u2013 register for CC Expo: Virtually Together.<\/span>\r\n\t\t\t\t<span class=\"text-center\" style=\"display: block;\">\r\n\t\t\t\t<a class=\"rc-cta-shortcode btn btn-primary btn-lg\" data-dl-element=\"button\"\r\n\t\t\t\t\tclass=\"btn btn-primary btn-lg\" style=\"margin-top: 16px; font-weight: bold;\"\r\n\t\t\t\t\ttitle=\"Register UC Summit CC Expo\" href=\"https:\/\/ucsummit.com\/ringcentral\/\" target=\"_blank\"\r\n\t\t\t\t\trel=\"noopener noreferrer\" data-dl-additional-info=\"All the latest contact centre industry know-how in one place \u2013 register for CC Expo: Virtually Together.\"\r\n\t\t\t\t\tdata-dl-name=\"All the latest contact centre industry know-how in one place \u2013 register for CC Expo: Virtually Together. | Register\">Register<\/a>\r\n\t\t\t<\/span>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"clearfix\"><\/div>\r\n\t\t<\/div>\r\n\t\t\n<p>&nbsp;<\/p>\n<h2><b>Key elements of workforce management systems<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The core components of workforce management in a call centre are:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Forecasting contact volumes to estimate expected workload\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Scheduling staff around your contact volume forecast<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Managing day-to-day fluctuations in contact volumes and staff availability<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creating a solid business continuity plan for any major disruptions<\/span><\/li>\n<\/ul>\n<h3>Forecasting<\/h3>\n<p><span style=\"font-weight: 400;\">To know how many agents you\u2019ll need for a certain time period you\u2019ll need to predict your expected call or contact volume. It sounds easy in theory, but in reality it can be a pain to get right \u2013 especially if you\u2019re using spreadsheets to work it out, as many call centres still do.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This manual, \u201cold fashioned\u201d approach to forecasting means you\u2019ll have to deep dive into historical data. What happened last year during this time period, and can you identify any up- or downward trends? The seasonality of the business should also be considered, including national holidays and big events that impact your operations. Did you run a special promotion during a specific timeframe, or did something unusual happen that caused an increased call volume?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You\u2019d then have to forecast your expected workload during the period you\u2019re looking at, based on the stats you do have \u2013 and quite possibly your gut feeling.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By breaking down your forecast calculations to monthly and daily levels, you can see how the contact volume spreads through the day. Your saved historical <\/span><a href=\"\/gb\/en\/blog\/definitions\/automatic-call-distribution-acd\/\"><span style=\"font-weight: 400;\">ACD (Automatic Call Distributor)<\/span><\/a><span style=\"font-weight: 400;\"> data and incoming call patterns might provide detailed information, but this whole process can be very time-consuming if you\u2019re doing it manually.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An automated workforce management system can save you a lot of time, but it will still only be as good as the basic dataset it feeds from. If your agents are <\/span><a href=\"\/gb\/en\/blog\/remote-work-resources\/\"><span style=\"font-weight: 400;\">working remotely<\/span><\/a><span style=\"font-weight: 400;\">, for example, and can\u2019t connect to your on-premise workforce management software, some of your data may not be properly recorded or processed.\u00a0<\/span><\/p>\n<h3>Scheduling<\/h3>\n<p><span style=\"font-weight: 400;\">When it comes to scheduling your contact centre workforce, you\u2019ll need to figure out the following:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How many agents are needed for each planned time segment?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What will the shift pattern of the agents be?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">And in order to establish the above you should be looking at a range of data, such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Number of calls or contacts expected over a period of time<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Time period length<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Average handling time per call or contact<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Defined service level (% answered within target answer time)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Target answer time<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Maximum occupancy<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Shrinkage<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Arranging the available agents and supervisors into shift patterns that fit the company\u2019s business model can be easier said than done. Your team members will all have their own individual requirements \u2013 whether it\u2019s that they work part-time, prefer morning shifts, or have other responsibilities to juggle.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having a bigger workforce that is able to work from home can make this puzzle easier to piece together. Agents working remotely also tend to be more flexible, as they don\u2019t need to factor in commuting and may find it easier to work out-with regular office hours.<\/span><\/p>\n<h3>Day-to-day management<\/h3>\n<p><span style=\"font-weight: 400;\">From product recalls and technical problems to unexpected media exposure and severe weather \u2013 there are any number of issues that can crop up suddenly and disrupt your workforce management process flow.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s not so much a case of if something will happen, but when. As such, incorporating measures for handling the unexpected into your day-to-day management planning can help you stay prepared and save you time and effort in the long run.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One way to stay on top of these types of situations as they unfold is to run daily team meetings at the beginning of each shift. This can be an effective way to keep everyone up-to-date on the latest developments and remind staff of any relevant standard operating procedures (guidelines that map out what should be done under certain circumstances).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s also a good idea to maintain a central point of contact, so different teams are not running in opposite directions with their short-term work shift adjustments.<\/span><\/p>\n<h3>Business continuity planning<\/h3>\n<p><span style=\"font-weight: 400;\">As we saw above, when it comes to workforce management, contingency planning is a key success factor for call and contact centres. This includes having a robust business continuity plan in place, in case disaster strikes. Whether it\u2019s a massive power outage, a fire or major public transport disruptions, you\u2019ll need a backup plan. Without it, you could find yourself having to halt operations completely.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some businesses might be able to work from a different office location, or have the luxury of a second call centre that can take on the extra work. Agents might also be able to answer calls on their mobile devices and work from home, but if they can\u2019t seamlessly access your contact centre system remotely, this won\u2019t be an efficient solution.<\/span><\/p>\n<h2><b>How can cloud-based workforce management software help? <\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Investing in intuitive and powerful software can offer your call or contact centre an excellent workforce optimisation solution, with a whole host of benefits:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cloud-based, integrated workforce management software lets you forecast variables to calculate your expected workload more precisely, with easy access to detailed, high-quality, real-time and historical data.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The best systems can record and refer to individual working preferences, available skill sets and predicted availability, automatically creating shift plans for your agents. It can also allow agents to swap shifts, giving your team members more flexibility and making the shift scheduling process easier for you.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cloud software can provide real time analysis of what\u2019s happening in the contact centre, letting you monitor waiting times in different queues and perform sentiment analysis of calls. This could give you a heads up should something start to go wrong, allowing you to intervene if you need to.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">For <\/span><a href=\"https:\/\/www.ringcentral.com\/gb\/en\/contact-centre\/overview.html\"><span style=\"font-weight: 400;\">cloud-based contact centres<\/span><\/a><span style=\"font-weight: 400;\">, it doesn\u2019t make a difference whether agents are working in the office, from home, or any other location. And with the right system, you\u2019ll be able to gain direct insights into your agents\u2019 day-to-day workload and activity.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consider a software solution that allows you to run quick virtual team meetings by <\/span><a href=\"https:\/\/www.ringcentral.com\/gb\/en\/solutions\/office\/call.html\"><span style=\"font-weight: 400;\">voice<\/span><\/a><span style=\"font-weight: 400;\"> or <\/span><a href=\"https:\/\/www.ringcentral.com\/gb\/en\/office\/features\/online-meetings\/overview.html\"><span style=\"font-weight: 400;\">video call<\/span><\/a><span style=\"font-weight: 400;\">. This will make it simple for you to update your team, and it can help boost morale and motivation as agents feel more connected to their colleagues.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">With the right collaboration tools \u2013 like <\/span><a href=\"https:\/\/www.ringcentral.com\/gb\/en\/teams\/overview.html\"><span style=\"font-weight: 400;\">team messaging<\/span><\/a><span style=\"font-weight: 400;\">, or the creation of subject matter expert groups \u2013 changes can be communicated effortlessly and problematic subjects can be tackled quickly by the right team.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you\u2019re looking for more information on how to manage a cloud-based contact centre with home-based teams, visit the <\/span><a href=\"\/gb\/en\/blog\/remote-work-resources\/#cc-section\"><span style=\"font-weight: 400;\">RingCentral remote work resource centre<\/span><\/a><span style=\"font-weight: 400;\">. Or, if you\u2019d like to talk to someone about the right software solution for your business, just <\/span><a href=\"https:\/\/www.ringcentral.com\/gb\/en\/whyringcentral\/contactus.html\"><span style=\"font-weight: 400;\">get in touch<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As the Covid-19 pandemic demonstrated to contact centre managers up and down the country, there are some types of events you can\u2019t predict or control, with the potential to cause &hellip; <a href=\"\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;Is Your Call Centre\u2019s Workforce Management System Doing Its Job?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":244,"featured_media":9252,"comment_status":"open","ping_status":"closed","sticky":false,"template":"single-content-hub.php","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[74,163,157,61,126],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Up Your Workforce Management System Game | RingCentral UK<\/title>\n<meta name=\"description\" content=\"Is your call centre&#039;s workforce management system doing its job? Learn how to optimise workforce management ROI and how cloud software helps.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ringcentral.com\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"RingCentral Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Up Your Workforce Management System Game | RingCentral UK","description":"Is your call centre's workforce management system doing its job? Learn how to optimise workforce management ROI and how cloud software helps.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ringcentral.com\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/","twitter_misc":{"Written by":"RingCentral Team","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":":\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/#article","isPartOf":{"@id":"\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/"},"author":{"name":"RingCentral Team","@id":"\/gb\/en\/blog\/#\/schema\/person\/cc4f043d2b478862a8622c28b0ebd08c"},"headline":"Is Your Call Centre\u2019s Workforce Management System Doing Its Job?","datePublished":"2020-04-30T13:48:15+00:00","dateModified":"2023-01-16T12:26:22+00:00","mainEntityOfPage":{"@id":"\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/"},"wordCount":1569,"commentCount":0,"publisher":{"@id":"\/gb\/en\/blog\/#organization"},"keywords":["cloud communications","contact centre remote working","customer experience","customer service","working from home"],"articleSection":["Contact Centre"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":[":\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/#respond"]}]},{"@type":"WebPage","@id":"\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/","url":":\/gb\/en\/blog\/how-to-achieve-contact-centre-workforce-management-optimisation\/","name":"Up Your Workforce Management System Game | RingCentral UK","isPartOf":{"@id":"\/gb\/en\/blog\/#website"},"datePublished":"2020-04-30T13:48:15+00:00","dateModified":"2023-01-16T12:26:22+00:00","description":"Is your call centre's workforce management system doing its job? 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