{"id":22840,"date":"2022-03-08T09:00:36","date_gmt":"2022-03-08T09:00:36","guid":{"rendered":"\/gb\/en\/blog\/?p=22840"},"modified":"2022-03-10T14:38:00","modified_gmt":"2022-03-10T14:38:00","slug":"interview-with-ashima-bhatt","status":"publish","type":"post","link":"\/gb\/en\/blog\/interview-with-ashima-bhatt\/","title":{"rendered":"Women&#8217;s History Month: Interview with Ashima Bhatt"},"content":{"rendered":"<p>Supporting <a href=\"\/gb\/en\/blog\/womens-day\/\">Women&#8217;s History Month<\/a> is something a lot of us hold dear at RingCentral. We&#8217;re opening up conversations around diversity, equality and <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/pride-2021\/\">inclusion<\/a> to make change happen. To help #BreakTheBias this year, we&#8217;re raising awareness of some incredible causes like The Global Fund for Women and The Girls Network. We are also inviting inspiring women to talk about topics that need more attention.<\/p>\n<p>The first of our interview series features Ashima Bhatt, Senior <a href=\"\/gb\/en\/blog\/what-is-product-marketing-how-to-implement-it-the-definitive-guide\/\">Product Marketing<\/a> Lead at RingCentral.<\/p>\n<h2><span data-preserver-spaces=\"true\">Can you describe what has been driving you in your career?<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">This may sound cheesy, but I am addicted to personal growth. It is the driving force in my life. It&#8217;s why I moved from the east coast to the west coast to Europe for the second time now and what inspires my love of mountain sports. It&#8217;s what drives me every day. I feel blessed to work in a role that I have a genuine interest in; you don&#8217;t have to motivate me to want to learn more about B2B <a href=\"\/gb\/en\/blog\/definitions\/software-as-a-service-saas\/\">SaaS<\/a> product marketing. I geek out about it all day and night and feel lucky to be aligned with my work this way.\u00a0<\/span><\/p>\n<blockquote><span class='bctt-click-to-tweet'><span class='bctt-ctt-text'><a href='https:\/\/twitter.com\/intent\/tweet?url&#038;text=The%20key%20to%20any%20success%20is%20getting%20comfortable%20with%20consistently%20putting%20yourself%20out%20there%20and%20accepting%20failure%20as%20part%20of%20the%20journey.&#038;via=RingCentralUK&#038;related=RingCentralUK' target='_blank'rel=\"noopener noreferrer\">The key to any success is getting comfortable with consistently putting yourself out there and accepting failure as part of the journey. <\/a><\/span><a href='https:\/\/twitter.com\/intent\/tweet?url&#038;text=The%20key%20to%20any%20success%20is%20getting%20comfortable%20with%20consistently%20putting%20yourself%20out%20there%20and%20accepting%20failure%20as%20part%20of%20the%20journey.&#038;via=RingCentralUK&#038;related=RingCentralUK' target='_blank' class='bctt-ctt-btn'rel=\"noopener noreferrer\">Click To Tweet<\/a><\/span><\/blockquote>\n<h2><span data-preserver-spaces=\"true\">What advice would you pass on to other women to help them push past stereotypes and reach their full potential?<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">I think the key to any success is getting comfortable with consistently putting yourself out there and accepting failure as part of the journey. I&#8217;ve noticed this seems an accepted truth to men more than women &#8211; to pitch your abilities in the most confident light and negotiate with conviction, not hesitation. To say you deserve the next step versus asking permission to be considered for it. Many men don&#8217;t seem to focus on weaknesses or shrug them off. This is not a criticism but admiration of their ability to keep faith in themselves and focus on the long game.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">With women (myself included), I think we internalise failure a lot and dwell on our weaknesses, using them as a sign that we are not good enough or deserving. If we have nine amazing accomplishments and make one mistake, the mistake can paralyse us. I&#8217;ve experienced it first hand myself, feeling crippled for too long, punishing myself for mistakes made in the past. Feeling undeserving and that I have lost my seat at the table. Is any mistake <\/span><em><span data-preserver-spaces=\"true\">so unforgivable<\/span><\/em><span data-preserver-spaces=\"true\"> that we don&#8217;t deserve another shot? Of course not. It certainly has never been for a man. But as women, we give weaknesses and mistakes an unequal weight in our minds. I\u2019d like us to be inspired by our male counterparts&#8217; \u2018don\u2019t dwell\u2019 mentality in this scenario.<\/span><\/p>\n<blockquote><p><span data-preserver-spaces=\"true\">I like to frame every failure of mine as &#8216;<\/span><em><span data-preserver-spaces=\"true\">that was an incredible learning opportunity for me, I wouldn&#8217;t be who I am today without it, I am better for it, and have learned a lot from it.&#8217;\u00a0<\/span><\/em><\/p><\/blockquote>\n<h2><span data-preserver-spaces=\"true\">How can men become better allies?<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">If you are a male leader, you could start by asking yourself the following:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Who are the star employees you will mentor, sponsor and help grow their careers? Do they all look and feel and have the same pedigree as you? Consider adding someone different to that mix.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">When you give opportunities on projects, speaking slots at customer-facing events, CXO exposure, consider having\u00a0<\/span><strong><span data-preserver-spaces=\"true\">equal representation of men and women<\/span><\/strong><span data-preserver-spaces=\"true\">. Measure yourself on this, track it. Even if you are convinced there are not enough senior women, challenge your bias and allow them to learn and possibly prove you wrong. You won&#8217;t get fired for saying,\u00a0<\/span><em><span data-preserver-spaces=\"true\">&#8220;I&#8217;m giving more opportunities for emerging women on my team, even the more junior ones.&#8221;<\/span><\/em><span data-preserver-spaces=\"true\">\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Measure talent on actual output, ability to lead and influence junior employees, ability to strategise vs tenure at the company, titles, years of experience. Give opportunities for new people to experience leadership situations and grow vs always giving it to the legacy folks. You will probably end up with a stronger team as a result too.\u00a0<\/span><\/li>\n<\/ul>\n<div class=\"rc-responsive-embed\"><iframe title=\"International Women&#039;s Day Panel discussion\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/sgcqalayAfc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<h2><span data-preserver-spaces=\"true\">Are there any topics related to gender parity you feel should be given more airtime?<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">There is still a huge stigma around women who talk about money or say that money motivates them. It&#8217;s considered unpleasant, a money-motivated woman, isn&#8217;t it? It&#8217;s deep-rooted social stigmas that we are delicate, family-focused beings and nothing more.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">I feel strongly about this because\u00a0<\/span><strong><span data-preserver-spaces=\"true\">focusing on money is more than just about money.<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0It&#8217;s about our future, our ability to quit the job we hate, our dreams for our children, our physical and mental health, the positive way we can impact the world around us, the ability to leave relationships that is toxic, abusive or no longer work for us, the business we want to start, the family members (outside children) we need to support. If you don&#8217;t control your own money, you don&#8217;t control your own life. (Even your grandma had the secret stash of cash in the cookie jar.)<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">I&#8217;m seeing more and more women set up their own companies or take bigger risks with their careers. I believe this is the way forward.\u00a0<\/span><\/p>\n<blockquote><span class='bctt-click-to-tweet'><span class='bctt-ctt-text'><a href='https:\/\/twitter.com\/intent\/tweet?url&#038;text=By%20starting%20companies%2C%20side%20hustles%2C%20joining%20the%20creator%20economy%2C%20and%20doubling%20down%20on%20financial%20freedom%2C%20we%20can%20control%20our%20worklife%20balance%20and%20earning%20potential.&#038;via=RingCentralUK&#038;related=RingCentralUK' target='_blank'rel=\"noopener noreferrer\">By starting companies, side hustles, joining the creator economy, and doubling down on financial freedom, we can control our worklife balance and earning potential. <\/a><\/span><a href='https:\/\/twitter.com\/intent\/tweet?url&#038;text=By%20starting%20companies%2C%20side%20hustles%2C%20joining%20the%20creator%20economy%2C%20and%20doubling%20down%20on%20financial%20freedom%2C%20we%20can%20control%20our%20worklife%20balance%20and%20earning%20potential.&#038;via=RingCentralUK&#038;related=RingCentralUK' target='_blank' class='bctt-ctt-btn'rel=\"noopener noreferrer\">Click To Tweet<\/a><\/span><\/blockquote>\n<p><span data-preserver-spaces=\"true\">If you keep hitting that ceiling in your industry, then look at alternative options.\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Money gives you options.<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Also, we tend to overthink the risk of doing it and opportunity costs. If it doesn&#8217;t work out, do you know what will happen? You&#8217;ll go back to doing exactly what you are doing today. So just go for it.\u00a0<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">Do you have any final thoughts you&#8217;d like to share on Women&#8217;s History Month?<\/span><\/h2>\n<p>If you\u2019re working for a company that doesn\u2019t recognise your talent or reward you for it, move on and don\u2019t feel bad about it. If you find yourself in a position to negotiate favorable (or probably just fair) terms for yourself &#8211; do that and don\u2019t feel bad for it. Basically\u2026stop feeling bad. You deserve it.<\/p>\n<p>It can take a while to find where you belong and who will genuinely sponsor your development, opportunities and career. It\u2019s less about the company and more about your direct leader to be honest. Most importantly, if you get knocked down<b>, <\/b>get back up and try again. Use your passion to drive you and to prove people wrong.<\/p>\n\t\t<div class=\"uc-expo-cta-2 style-4  CID-cta-2FdM5dTp\"\r\n\t\t\tdata-dl-custom-type=\"ctaButton\">\r\n\t\t\t<div class=\"inner-container\">\r\n\t\t\t\t<div class=\"text\">\r\n\t\t\t\t\t<span>Find out why closing the gender gap has been pushed back by 36 years.<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"button\">\r\n\t\t\t\t\t<span class=\"\">\r\n\t\t\t\t\t\t<a class=\"rc-cta-shortcode btn btn-primary btn-lg\" data-dl-element=\"button\"\r\n\t\t\t\t\t\t\tclass=\"btn btn-primary btn-lg\" href=\"\/gb\/en\/blog\/womens-day\/\"\r\n\t\t\t\t\t\t\tdata-dl-additional-info=\"Find out why closing the gender gap has been pushed back by 36 years.\"\r\n\t\t\t\t\t\t\tdata-dl-name=\"Find out why closing the gender gap has been pushed back by 36 years. | Learn more\" target=\"_blank\"\r\n\t\t\t\t\t\t\trel=\"noopener\" title=\"Go to IWD page\">Learn more<\/a>\r\n\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"clearfix\"><\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t\n","protected":false},"excerpt":{"rendered":"<p>Supporting Women&#8217;s History Month is something a lot of us hold dear at RingCentral. We&#8217;re opening up conversations around diversity, equality and inclusion to make change happen. To help #BreakTheBias &hellip; <a href=\"\/gb\/en\/blog\/interview-with-ashima-bhatt\/\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;Women&#8217;s History Month: Interview with Ashima Bhatt&#8221;<\/span><\/a><\/p>\n","protected":false},"author":130,"featured_media":22862,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[254,120],"tags":[122],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ringside Interview with Ashima Bhatt | RingCentral UK Blog<\/title>\n<meta name=\"description\" content=\"To help #BreakTheBias this year, we are inviting inspiring women to talk about topics that frankly need more attention.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ringcentral.com\/gb\/en\/blog\/interview-with-ashima-bhatt\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Samantha Clayton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ringside Interview with Ashima Bhatt | RingCentral UK Blog","description":"To help #BreakTheBias this year, we are inviting inspiring women to talk about topics that frankly need more attention.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ringcentral.com\/gb\/en\/blog\/interview-with-ashima-bhatt\/","twitter_misc":{"Written by":"Samantha Clayton","Est. reading time":"5 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UK","url":"\/gb\/en\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"\/gb\/en\/blog\/#\/schema\/logo\/image\/","url":"\/gb\/en\/blog\/wp-content\/uploads\/2021\/11\/ringcentral-logo.png","contentUrl":"\/gb\/en\/blog\/wp-content\/uploads\/2021\/11\/ringcentral-logo.png","width":1921,"height":416,"caption":"RingCentral UK"},"image":{"@id":"\/gb\/en\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"\/gb\/en\/blog\/#\/schema\/person\/f5e7b51c5870a1f2e6f07368d605e574","name":"Samantha Clayton","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"\/gb\/en\/blog\/#\/schema\/person\/image\/","url":"https:\/\/rcbloguk.wpengine.com\/gb\/en\/blog\/wp-content\/plugins\/rc-profile-photo\/images\/default-avatar.png","contentUrl":"https:\/\/rcbloguk.wpengine.com\/gb\/en\/blog\/wp-content\/plugins\/rc-profile-photo\/images\/default-avatar.png","caption":"Samantha Clayton"},"description":"Samantha is RingCentral\u2019s Content Manager for EMEA Marketing. Before joining the business, she worked in content and public relations roles. She has worked with companies in ed tech, marketing and advertising, connected home, telecoms and publishing. She has a BA in English Literature and an interest in story writing. In her spare time, she enjoys reading and live music.","sameAs":["https:\/\/www.linkedin.com\/in\/claytonsamantha\/"],"url":"\/gb\/en\/blog\/author\/samantha-clayton\/"}]}},"_links":{"self":[{"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/posts\/22840"}],"collection":[{"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/users\/130"}],"replies":[{"embeddable":true,"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/comments?post=22840"}],"version-history":[{"count":0,"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/posts\/22840\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/media\/22862"}],"wp:attachment":[{"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/media?parent=22840"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/categories?post=22840"},{"taxonomy":"post_tag","embeddable":true,"href":"\/gb\/en\/blog\/wp-json\/wp\/v2\/tags?post=22840"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}