{"id":14450,"date":"2020-11-23T08:13:22","date_gmt":"2020-11-23T08:13:22","guid":{"rendered":"\/gb\/en\/blog\/?p=14450"},"modified":"2023-01-16T17:39:20","modified_gmt":"2023-01-16T17:39:20","slug":"how-to-give-a-great-virtual-sales-pitch","status":"publish","type":"post","link":"\/gb\/en\/blog\/how-to-give-a-great-virtual-sales-pitch\/","title":{"rendered":"How to Give a Great Virtual Sales Pitch"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">With virtual meetings being an inseparable part of most people\u2019s working lives nowadays, it\u2019s extremely important for professionals to <\/span><b>improve their virtual pitches.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this post, we\u2019re going to break down the process of giving a killer virtual pitch for salespeople.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re going to give you eight methods that\u2019ll help you get the most out of an online sales meeting.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More specifically, I\u2019m going to discuss the following methods:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Give a fantastic presentation<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Use an icebreaker<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Turn on your camera<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Use multimedia<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Work with top-level software and screen sharing apps<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Help your audience fight screen fatigue<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Do you research and make sure you practice your pitch<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The list is long, so let\u2019s get right into it.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">8 Ways to Give a Great Virtual Sales Pitch<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Method #1: Give a Fantastic Presentation<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Method #2: Break the Ice<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Method #3: Turn Your Camera On<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Method #4: Incorporate Multimedia<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Method #5: Use Top-level Software and Screen Sharing Apps<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Method #6: Engage your Audience<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Method #7: Fight Screen Fatigue<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Method #8: Research and Practice<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Method #1: Give a Fantastic Presentation<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The first way to give a great virtual sales pitch is to <\/span><b>give a fantastic presentation<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Giving an unforgettable presentation will definitely work in your favour in terms of achieving the goal of your sales pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Regardless if sales is part of your overall <\/span><a href=\"https:\/\/moosend.com\/blog\/go-to-market-strategy\/\"><span style=\"font-weight: 400;\">go-to-market strategy<\/span><\/a><span style=\"font-weight: 400;\">, you need to be in the position to give a presentation that will leave lasting impressions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To give a fantastic presentation, you need to take care of several technical details in relation to how your presentation looks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s a long list of tips on <\/span><a href=\"https:\/\/visme.co\/blog\/presentation-tips\/\"><span style=\"font-weight: 400;\">how to make a good presentation<\/span><\/a><span style=\"font-weight: 400;\"> that you should consider before you start creating your slideshow.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s some of them:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Use one slide to present each idea or thought you have<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Make it stylistically consistent<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Avoid making it text-heavy<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Add multimedia<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Use high-quality visual content<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">I&#8217;m going to focus on some of them.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First of all, when you start creating your presentation, you\u2019ll need <\/span><a href=\"https:\/\/www.visme.co\/presentation-software\/\"><span style=\"font-weight: 400;\">presentation software<\/span><\/a><span style=\"font-weight: 400;\"> that will allow you to either start from scratch or use ready-made presentation templates &#8211; like the one I\u2019m showing you a little further down &#8211; that can be edited to match your style and help you convey your message.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No matter which route you take, it\u2019s very important that you try to keep it simple in terms of the amount of information you include on each slide.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, try not to mess with multiple ideas and huge amounts of information in one slide.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, try not to give a text-heavy presentation that\u2019ll probably make your audience feel overwhelmed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another tip that\u2019s to do with the looks of your presentation is to try to keep your presentation as consistent as possible.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When I talk of consistency, I\u2019m speaking of your content, fonts, and colour palette.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Have a look at the presentation theme below to get an idea of how a consistent slideshow could look:<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14451\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/virtual-sales-pitch.jpg\" alt=\"How to Give a Great Virtual Sales Pitch-453\" width=\"1999\" height=\"776\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Your virtual sales presentation needs to be as easy on the eye as possible &#8211; using few colours, images that go together with your slide background, and the same font in all slides will help you create a presentation that\u2019s visually appealing, thus making it easier and more natural for your audience to follow your pace.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, high quality images and other visual content should be one of your top priorities.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Given that <a href=\"\/gb\/en\/blog\/remote-work-resources\/\">remote work<\/a> has made most people much more familiar with images, graphics, and several other types of visual content, you shouldn\u2019t forget to give the best content you can so people don\u2019t get distracted and are more likely to keep looking at your presentation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Presenting high quality content will make it more possible for you to create a pleasant virtual environment that, in a few words, will help you get the job done successfully.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Besides carefully curating your slideshow in terms of content, a fantastic presentation is one that manages to build trust between the\u00a0 audience and speaker.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For a virtual sales pitch to be successful, you should try to present your slides in the most natural way possible while being pleasant and professional.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A practical tip that will allow you to be present when giving presentations online would be to turn off notifications on your phone and computer to minimise distractions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s now move on to the second method I have for you.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Method #2: Break the Ice<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Another way that you\u2019ll find very useful in terms of making your audience feel comfortable, thus making it easier for them to pay attention to what you\u2019re saying and create a sort of relationship with you, is to <\/span><b>use an icebreaker<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A huge number of companies across the world have started <\/span><a href=\"\/gb\/en\/blog\/remote-work-resources\/#ring-uk\"><span style=\"font-weight: 400;\">working from home<\/span><\/a><span style=\"font-weight: 400;\"> because of the COVID-19 pandemic.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This has led to many professionals losing face-to-face contact with their colleagues and\/or potential clients.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, this shouldn\u2019t mean that online meetings feel cold and cause people to feel uncomfortable.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the contrary, try to think of the first minutes of such virtual sales meetings as the perfect opportunity to establish connections with your prospects with whom your only communication, until recently, might have been the <\/span><a href=\"https:\/\/respona.com\/blog\/cold-email-marketing\/\"><span style=\"font-weight: 400;\">cold email<\/span><\/a><span style=\"font-weight: 400;\"> that led to the virtual meeting you\u2019re having now.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to overcome the obstacles of a virtual sales meeting, you should try to make it as natural and engaging as humanly possible.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A way of doing this is as simple as using an icebreaker.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is exactly what you\u2019d do if you had to run a presentation in the physical space of\u00a0 your company\u2019s office, right?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Why change what works?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Given that it\u2019s almost impossible to achieve eye contact when having an online conversation, you should try to find alternative ways to break the ice with your audience, a fact that\u2019s extremely important when it comes to sales.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">My advice is that your icebreaker shouldn\u2019t be too obvious or cheesy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, it should be personal and give your audience the opportunity to get to know you a bit better before you go on to give your sales pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, you could consider the idea of asking your audience questions so you can engage them in a conversation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s some different types of icebreakers that you could consider using:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Personal<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Meet and greet<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A game (e.g. guessing game)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Business<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Question and answer<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">After asking the types of questions that you find most appropriate for your virtual sales pitch, you should think of introducing them to the main ideas of your pitch and presentation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keep reading for the next way to give a great virtual sales pitch.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Method #3: Turn Your Camera On<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The third way to give a killer virtual sales pitch is to <\/span><b>turn your camera on<\/b><span style=\"font-weight: 400;\">, which might seem really obvious to some of you.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, it is absolutely necessary &#8211; I\u2019ll explain why.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">During in-person meetings, sales reps are capable of establishing a personal connection with their audience almost immediately because of the human connection that\u2019s created when we speak with someone face-to-face.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your tone of voice, facial expressions, and <\/span><a href=\"\/gb\/en\/blog\/body-language-cues-video-call-expert\/#ring-uk\"><span style=\"font-weight: 400;\">body language<\/span><\/a><span style=\"font-weight: 400;\"> are three essential aspects of the sales process.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Given that the pitching process is significantly different in virtual selling, the sales team &#8211; or sales person &#8211; should try their best to use the power of the aspects mentioned above in their favour.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Gong.io provides us with some exciting data on video calls and closing deals.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14453\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-9-5.png\" alt=\"How to Give a Great Virtual Sales Pitch-125\" width=\"1364\" height=\"670\" srcset=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-9-5.png 1364w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-9-5-300x147.png 300w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-9-5-640x314.png 640w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-9-5-768x377.png 768w\" sizes=\"(max-width: 1364px) 100vw, 1364px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Image Source: <\/span><a href=\"https:\/\/www.linkedin.com\/pulse\/youre-selling-without-video-doing-wrong-data-explains-chris-orlob\/\"><span style=\"font-weight: 400;\">Linkedin<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">As you can see above, using your webcam can be beneficial in terms of closing a deal 41% more often than when you keep it switched off.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Forbes puts it fantastically:<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14459\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-6-16.png\" alt=\"How to Give a Great Virtual Sales Pitch-198\" width=\"1100\" height=\"916\" srcset=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-6-16.png 1100w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-6-16-300x250.png 300w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-6-16-640x533.png 640w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-6-16-768x640.png 768w\" sizes=\"(max-width: 1100px) 100vw, 1100px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Image Source: <\/span><a href=\"https:\/\/www.forbes.com\/sites\/williamvanderbloemen\/2020\/03\/15\/8-cardinal-rules-of-running-a-virtual-meeting\/#1088755f4e1d\"><span style=\"font-weight: 400;\">Forbes<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Giving your audience the opportunity to have a face-to-face meeting will definitely make them feel more comfortable and much more likely to stay focussed on your pitch without getting distracted.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, turning your webcam on can help you take your presentation and pitch to a more human level, thus making it easier for your audience to connect with you and follow your pace.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, it\u2019ll help you give your pitch in a natural way that\u2019s not going to be overwhelming for your audience.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moving on to method #4.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Method #4: Incorporate Multimedia<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Something that your audience will definitely appreciate and will help you make your virtual pitch success is to<\/span><b> use multimedia<\/b><span style=\"font-weight: 400;\"> in any appropriate and relevant way you can.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although text is one of the most common types of content when it comes to presentation structure and content, there\u2019s no doubt that other types of content can help you stand out and increase your level of engagement.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s have a look at what types of multimedia content you could incorporate into your virtual sales pitch and presentation deck to make it a success.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People tend to pay more attention to visual content, like infographics, <a href=\"https:\/\/venngage.com\/blog\/data-visualization\/\">data visualisations<\/a>, illustrations, and video.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The infographic below says it all:<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14454\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-1-18.png\" alt=\"How to Give a Great Virtual Sales Pitch-238\" width=\"1999\" height=\"812\" srcset=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-1-18.png 1999w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-1-18-300x122.png 300w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-1-18-640x260.png 640w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-1-18-768x312.png 768w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-1-18-1536x624.png 1536w\" sizes=\"(max-width: 1999px) 100vw, 1999px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Image Source: <\/span><a href=\"https:\/\/neomam.com\/interactive\/13reasons\/\"><span style=\"font-weight: 400;\">NeoMam Studios<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Visual content is not only easier to read and understand, it can also be more helpful in terms of persuading people to do or buy something.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In a few words, salespeople should definitely try to use the power of visual content to persuade their prospects, both when they give a face-to-face sales pitch and in the case of a virtual sales pitch.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some more data from the same infographic I showed you a little further up:<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14455\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-2-17.png\" alt=\"How to Give a Great Virtual Sales Pitch-23\" width=\"1999\" height=\"1075\" srcset=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-2-17.png 1999w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-2-17-300x161.png 300w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-2-17-640x344.png 640w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-2-17-768x413.png 768w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-2-17-1536x826.png 1536w\" sizes=\"(max-width: 1999px) 100vw, 1999px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Image Source:<\/span><a href=\"https:\/\/neomam.com\/interactive\/13reasons\/\"><span style=\"font-weight: 400;\"> NeoMam Studios<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Couldn\u2019t be more clear than that, right?<\/span><\/p>\n<p><a href=\"https:\/\/www.uscreen.tv\/ott-platform\/\"><span style=\"font-weight: 400;\">Video content<\/span><\/a><span style=\"font-weight: 400;\"> is also a great alternative to text content because it can be fun, diverse, and very engaging.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s a graph that gives us data on how successful video can be in terms of conversions.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14458\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-5-17.png\" alt=\"How to Give a Great Virtual Sales Pitch-291\" width=\"1254\" height=\"962\" srcset=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-5-17.png 1254w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-5-17-300x230.png 300w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-5-17-640x491.png 640w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-5-17-768x589.png 768w\" sizes=\"(max-width: 1254px) 100vw, 1254px\" \/><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.slideshare.net\/AdelieStudios\/adelie-studios-top16videomarketingstatistics2016-56658453\/8-Adlie_Studios_Copyright_2016_All\"><span style=\"font-weight: 400;\">Source<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The fact that <\/span><a href=\"https:\/\/www.slideshare.net\/AdelieStudios\/adelie-studios-top16videomarketingstatistics2016-56658453\/8-Adlie_Studios_Copyright_2016_All\"><span style=\"font-weight: 400;\">70% of marketers<\/span><\/a><span style=\"font-weight: 400;\"> claim that video content gives more conversions than other types of content proves the importance of its inclusion in a virtual sales pitch and presentation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moving on to another way of making your virtual sales pitch a success.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Method #5: Use Top-level Software and Screen Sharing Apps<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Another way I\u2019d like to share with you, and one of the most important in my opinion, is to<\/span><b> use top-level software and screen sharing apps<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using top notch software and apps allows you to perform better and pitch more successfully.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The <\/span><a href=\"\/gb\/en\/blog\/work-from-home-jobs\/#ring-uk\"><span style=\"font-weight: 400;\">rise of remote working<\/span><\/a><span style=\"font-weight: 400;\"> has made us more familiar with a number of <a href=\"\/gb\/en\/blog\/video-conferencing-software\/\">video conferencing<\/a> platforms and other screen sharing apps that allow you to run a presentation and give a pitch simultaneously.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keep in mind that, because of the pandemic, many <\/span><a href=\"https:\/\/www.tidio.com\/blog\/companies-giving-away-special-deals-and-free-tools-during-coronavirus-crisis-to-support-other-businesses\/\"><span style=\"font-weight: 400;\">softwares and tools are being offered at a lower price<\/span><\/a><span style=\"font-weight: 400;\"> or provided for free in an attempt to support businesses and professionals.\u00a0\u00a0<\/span><\/p>\n<p><b><i>Author\u2019s Note:<\/i><\/b><i><span style=\"font-weight: 400;\"> If you find yourself in need of some guidance in terms of screen sharing that facilitates presentations and collaboration remotely, read the <\/span><\/i><a href=\"\/gb\/en\/blog\/the-ultimate-list-of-screen-sharing-apps-and-software\/#ring-uk\"><i><span style=\"font-weight: 400;\">ultimate list of screen sharing apps and software<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">.\u00a0<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Depending on which software you choose, you might get different kinds of capabilities and actions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For that reason, it\u2019s extremely important that you choose just one tool that suits your needs and allows you to perform better.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In case you don\u2019t know which tool will work best for you, I\u2019d advise you to experiment with some of the tools that are available.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This\u2019ll allow you to be more confident and ready on the day of your pitch because software that we already know and have used in the past makes us feel safer in regards to the things that could go wrong.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s now discuss the next way.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Method #6:\u00a0 Engage your Audience<\/span><\/h2>\n<p><b>Engaging your audience<\/b><span style=\"font-weight: 400;\"> will help you make the most of your virtual sales pitch.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This applies both to the processes of bringing prospects in as well as maintaining <\/span><a href=\"https:\/\/www.candybar.co\/blog\/customer-loyalty-program\/\"><span style=\"font-weight: 400;\">customer loyalty<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I think the following points could guide you in engaging your audience:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Keep it simple<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Give data<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Give interesting information<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Create and present compelling visual content<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Try not to read out from your presentation &#8211; there\u2019s nothing wrong with reading your pitch from a script, but make it sound as natural and interesting as possible<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ask for audience participation<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ask for feedback throughout<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Keep it short and to the point<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">As you can see on the bar chart below, engagement seems to be the biggest challenge when it comes to virtual meetings and events.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14457\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-4-16.png\" alt=\"How to Give a Great Virtual Sales Pitch-66\" width=\"1204\" height=\"782\" srcset=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-4-16.png 1204w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-4-16-300x195.png 300w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-4-16-640x416.png 640w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-4-16-768x499.png 768w\" sizes=\"(max-width: 1204px) 100vw, 1204px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Image Source: <\/span><a href=\"https:\/\/www.eventmanagerblog.com\/attendee-engagement-virtual-events\"><span style=\"font-weight: 400;\">Event MB<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">For that reason, it should be one of your top priorities when giving a virtual sales pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You want your audience to be engaged so you can achieve the goal of your pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To do so, you should try to present interesting data and information alongside attractive and memorable content.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, in order to achieve audience engagement and make sure you keep your audience interested in what you\u2019re saying, you should remember to invite the audience to participate.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can do that by asking open ended questions and by clearly addressing your questions to members of the audience.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keep in mind to ask questions politely without making people feel they\u2019re being put on the spot.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to keeping your audience engaged by asking them questions, you should definitely keep track of how you&#8217;re doing in terms of timing because long presentations and pitches can make it extremely tough for audience members to keep up, thus making it more likely they\u2019ll get distracted and lose focus.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More on this a little bit further down.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Method #7: Fight Screen Fatigue<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As we\u2019ve already established, with many companies working remotely because of the coronavirus pandemic, there\u2019s been a significant rise in virtual meetings.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That, of course, means that the majority of people are spending too much time in front of their screen for work purposes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You should be considerate of this and try to make it as easy as possible for your prospects to not lose their patience and get distracted or tired in front of their screen, trying to listen to your pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The first tip that\u2019ll help you <\/span><b>combat screen fatigue<\/b><span style=\"font-weight: 400;\"> is to present a reasonably short presentation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not presenting a slideshow that\u2019s too long and consists of too many slides can be key when it comes to giving a sales pitch online.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Why?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because it can help you be more active and not get tired of presenting for too long.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to TED Talk curator Chris Anderson, the ideal length of a presentation or speech is 18 minutes.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14460\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-3-18.png\" alt=\"How to Give a Great Virtual Sales Pitch-122\" width=\"1079\" height=\"415\" srcset=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-3-18.png 1079w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-3-18-300x115.png 300w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-3-18-640x246.png 640w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-3-18-768x295.png 768w\" sizes=\"(max-width: 1079px) 100vw, 1079px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">\u00a0Image Source: <\/span><a href=\"https:\/\/www.inc.com\/carmine-gallo\/why-your-next-pitch-should-follow-teds-18-minute-rule.html\"><span style=\"font-weight: 400;\">Inc.<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Sticking to the timing can definitely make a difference for your audience\u2019s engagement.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A concise and well structured presentation will help them not only keep up with your pace, but also really listen to and understand the main points of your pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A great idea is to use visual cues that\u2019ll help you keep track of where you\u2019re at in terms of your presentation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In case you need to make your pitch longer than, let\u2019s say, 30 minutes, remember to give your audience a break so they can stretch their legs, take a refreshment, or simply spend a few minutes without looking at the screen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, try to apply constant changes so you keep your audience engaged to your pitch.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You should remember to benefit from this too and give yourself some time to run through the points you mentioned already and refresh your memory.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Below is the last method I have included in this guide.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Method #8: Research and Practice<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The last way I wanted to share with you in this guide to giving a great virtual sales pitch is to <\/span><b>do your research and practice your pitch<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What I mean by doing your research is that you should know your audience and prospects well, so you know how to approach them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before the day of your virtual pitch, give yourself time to get familiar with the people you\u2019re going to give your pitch to because this will allow you to be more confident and sure about your pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to this, make sure you practice your pitch and presentation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This\u2019ll make it easier for you to give a natural and confident pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, practice will help you be sure of the timing, structure, and how convincing your pitch is.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some additional tips for virtual participation that I think will help you when practicing your pitch, but also on the day of giving your pitch.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14452\" src=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-8-7.png\" alt=\"How to Give a Great Virtual Sales Pitch-145\" width=\"732\" height=\"424\" srcset=\"\/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-8-7.png 732w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-8-7-300x174.png 300w, \/gb\/en\/blog\/wp-content\/uploads\/2020\/11\/how-to-give-great-virtual-sales-pitch-8-7-640x371.png 640w\" sizes=\"(max-width: 732px) 100vw, 732px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Image Source: <\/span><a href=\"https:\/\/online.umaine.edu\/remote-learner-zoom-resources\/\"><span style=\"font-weight: 400;\">UMaine<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">I know that the tips shown above are slightly generic and don\u2019t focus so much on virtual sales, but I think they can be beneficial for everyone involved in virtual meetings, salespeople included.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s wrap this up.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Now Over to You<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In this guide, we\u2019ve discussed different aspects of a virtual sales pitch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To sum the main points up, I\u2019d advise you to look after your presentation and be natural and confident so you can make a virtual meeting feel more natural for everyone.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Furthermore, remember to engage your audience and present compelling and diverse content.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Last but not least, be prepared in terms of knowing your audience and practicing your pitch.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let us know what you think about the ways we presented in this post.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Are there other ways that you\u2019re using or have used in the past and think they are very effective?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Leave a comment below, we\u2019d love to know.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>With virtual meetings being an inseparable part of most people\u2019s working lives nowadays, it\u2019s extremely important for professionals to improve their virtual pitches.\u00a0 In this post, we\u2019re going to break &hellip; <a href=\"\/gb\/en\/blog\/how-to-give-a-great-virtual-sales-pitch\/\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;How to Give a Great Virtual Sales Pitch&#8221;<\/span><\/a><\/p>\n","protected":false},"author":244,"featured_media":4403,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast 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being an inseparable part of most people\u2019s working lives nowadays, it\u2019s extremely important for professionals to improve thei","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ringcentral.com\/gb\/en\/blog\/how-to-give-a-great-virtual-sales-pitch\/","twitter_misc":{"Written by":"RingCentral Team","Est. reading time":"14 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":":\/gb\/en\/blog\/how-to-give-a-great-virtual-sales-pitch\/#article","isPartOf":{"@id":"\/gb\/en\/blog\/how-to-give-a-great-virtual-sales-pitch\/"},"author":{"name":"RingCentral Team","@id":"\/gb\/en\/blog\/#\/schema\/person\/cc4f043d2b478862a8622c28b0ebd08c"},"headline":"How to Give a Great Virtual Sales 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