RingCentral Team
January 23, 2017
Customer engagement
Customer Experience
Digital customer service

The Secrets to Excellent Customer Service for Small Businesses

The Secrets to Excellent Customer Service for Small Businesses

Running a small business is a constant challenge. Even if you have the best product, you can be overshadowed by larger competitors who have bigger footprints and bigger budgets. But small businesses also have their own advantages over the big guys. They’re agile and can adapt quicker to changes in customer patterns. Small businesses are also positioned to offer more personal service to their customers. These attributes are great jumping-off points for creating customer service strategies that will really help your business stand out. Here’s how a great small business VoIP phone system can help.

First impressions are important, and your customers’ experience with your company starts as soon as they dial the phone. Using RingCentral’s advanced VoIP business phone system, customers can have a great experience with your company from the very first call.

If you’re too small to have a receptionist answering the phones full time, take advantage of Auto-Receptionist and answering rules to make sure all of your calls get routed correctly from the start. These features are simple to set up and be created or modified on the fly from a computer or mobile device. Auto-Receptionist will greet callers with your custom message and present options for sending their calls to the appropriate party. Answering rules can also be used to route calls to specific extensions based on caller ID information or time and day of the week, for example. Together these two features can ensure that your customers reach the person they’re looking for as quickly as possible.

Of course, when customers do contact you, it’s important for that someone is available to take the call. RingCentral easily integrates mobile devices and computers into your business phone system. Using RingCentral mobile apps you can take HD voice, fax, text, and online meetings with you anywhere on your smart devices. RingCentral Desktop turns any computer into a full-featured business phone, with access to faxes, meetings and Business SMS. In short, no matter how or where you work, RingCentral is built with flexibility and mobility in mind.

Whether your team has 2 or 200 employees, good customer service teamwork is key to a great customer experience. RingCentral has a variety of features that can help your business work more productively and ensure that all of your customer calls are handled as quickly and efficiently as possible.

RingCentral offers advanced customizable voicemail with flexible notifications so that important messages are handled correctly. You can even send voicemail messages as email attachments, enabling users to listen and respond to messages from anywhere. Missed call alerts can be sent via email or to mobile phones as SMS messages.

For internal communications, RingCentral Glip gives your employees a unified team messaging and collaboration workspace. Using Glip, they can share files, manage tasks, and keep everyone up to date on work in progress. Glip eliminates the need for long email chains clogging up inboxes and creates a centralized workspace for conversations and file storage. When your team is collaborating efficiently, they can work more productively and focus on providing the best possible service for your customers without unnecessary time lags or duplication of effort.

Excellent customer service is one of the ways that SMBs can really differentiate themselves from the competition. By taking advantage of all the features included with your small business phone system from RingCentral, you’ll make customers happy and ensure your business is on the path to success.