Text Messaging Has Huge Business Potential
With the 20th birthday of SMS recently past, it’s time to reflect on the history of texting and its profound impact on our lives — and also examine why after 20 years, texting hasn’t reached its full potential for business communications.
Neil Papworth, a software programmer in the UK, sent the first SMS on December. 3, 1992, said a recent story in The Guardian. The text was a simple “Merry Christmas” that he sent from his PC to Vodafone’s Richard Jarvis’ cell phone.
Today, eight trillion text messages are sent worldwide every year — that’s 15 million texts every minute. If you’re between the ages of 18 and 25, you’re sending 133 texts a week. If you’re under 18, you text more than you email.
Read the rest of my thoughts on why SMS has yet to reach its full business potential on Wired.