{"id":31317,"date":"2020-08-13T07:58:00","date_gmt":"2020-08-12T21:58:00","guid":{"rendered":"\/au\/en\/blog\/chapter-1-what-your-employees-need-to-keep-your-customers-happy\/"},"modified":"2020-08-13T12:43:42","modified_gmt":"2020-08-13T02:43:42","slug":"chapter-1-what-your-employees-need-to-keep-your-customers-happy","status":"publish","type":"post","link":"\/au\/en\/blog\/chapter-1-what-your-employees-need-to-keep-your-customers-happy\/","title":{"rendered":"Chapter 1: What Your Employees Need to Keep Your Customers Happy"},"content":{"rendered":"

Free lunches and growth opportunities are just one side of the happiness equation. Employees generally want to be productive to feel satisfied at work. The reality is, if you want employees to be happy at work (or working from home) you need to empower them with the tools they need to succeed.<\/p>\n

Welcome to the first chapter of our Employee Experience + Customer Experience Playbook. We have developed 9 chapters in total, we hope you enjoy reading them all.<\/p>\n

Here\u2019s how to improve your customer experience by putting your employees first<\/strong><\/p>\n

Richard Branson, the billionaire founder of the Virgin Group, says his customers always come second. With an empire built on customer-facing businesses, that might seem strange. After all, isn\u2019t the customer always right? Not according to Branson.<\/p>\n

\u201cSo, my philosophy has always been, if you can put staff first, your customer second, and shareholders third, effectively, in the end, the shareholders do well, the customers do better, and [you] yourself are happy,\u201d he told Inc. president Eric Schurenberg. It\u2019s a philosophy that\u2019s served him well. From trips (Virgin Holidays) and travel (Virgin Atlantic) to sport (Virgin Racing) and space (Virgin Galactic), the business mogul has carved out countless niches across the economy\u2014and he did it all by putting his customers second.<\/p>\n

\u201cIt should go without saying, if the person who works at your company is 100% proud of the brand, and you give them the tools to do a good job and they are treated well, they\u2019re going to be happy,\u201d Branson said.<\/p>\n

It\u2019s an idea that\u2019s starting to spread, too. Businesses are realizing that customer experience can\u2019t exist on its own. Any service relies on happy, motivated, and engaged employees\u2014and that requires a positive employee experience. In this article, we\u2019ll look at the interplay between both concepts, illustrating how organizations require both to effectively improve their service and drive growth.<\/p>\n

Read More<\/strong><\/a> of chapter one or download the complete EX+CX report<\/a><\/strong> now.<\/p>\n","protected":false},"excerpt":{"rendered":"

Free lunches and growth opportunities are just one side of the happiness equation. Employees generally want to be productive to feel satisfied at work. The reality is, if you want employees to be happy at work (or working from home) you need to empower them with the tools they need to succeed. Welcome to the …<\/p>\n","protected":false},"author":21,"featured_media":31318,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,4,484],"tags":[],"class_list":["post-31317","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-experience","category-employee-experience","category-employee-productivity"],"acf":[],"yoast_head":"\nChapter 1: What Your Employees Need to Keep Your Customers Happy | RingCentral Australian Blog<\/title>\n<meta name=\"description\" content=\"ree lunches and growth opportunities are just one side of the happiness equation. 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