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WinesAndRecipes Success Story - Technology Industry

Unique businesses have unique communication needs. The innovative WinesAndRecipes.com, for example, needed a phone system that was inexpensive yet would create a professional persona that could give established retailers the impression that a partnership with the company would be fruitful.

WinesAndRecipes.com is a technology that wine distributors can license for their stores. Customers scan bottles of wine in the store to find out more about the wine's taste and the types of food with which it would pair well.

Jon Holland, the founder of the company, subscribed to the RingCentral virtual PBX system for his business communication needs. Aside from saving him thousands of dollars in hardware and maintenance costs, Holland found great convenience in the distinctive options the virtually hosted phone system provides.

Holland can check his voicemail from his email or online account. He can also specify his call forwarding options from his online account.

The inexpensive offerings from RingCentral allowed Holland to enable a toll free number, from which he routes multiple extensions that serve various customer needs.

The Internet fax feature is perhaps the most innovative. It allows Holland to receive and send faxes through his email. Incoming faxes are converted to PDF format and come straight to Holland's inbox, allowing for seamless electronic record keeping. Holland is also able to easily send faxes to standard fax machines through his online account or right over the phone!

The virtual nature of the system is most convenient for Jon Holland when he is traveling, which is fairly often. He finds himself on the road about 10 days a month. During these times, the ability to customize his business' phone options remotely provides him with a sense of security that he has responded to all his clients' needs.


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