Success Stories

Piedmont Valley Truffles Success Story - eCommerce Industry

Piedmont Valley Truffles is a company that helps farmers growing truffles in North Carolina to sell their product to upscale restaurants in New York City. While most small farm owners do well selling their produce locally, Piedmont Valley Truffles helps these farmers reach a larger audience and gain a larger percentage of the final retail price.

With many different farmers looking to sell truffles and restaurants looking to buy them, there are many calls that come in; the owners of Piedmont Valley Truffles needed an easy way to stay organized and make sure no calls or messages slipped through the cracks. Aron Ponticelli, co-owner of the company, turned to Ring Central, a virtual phone network company, to help streamline the phone system and keep track of calls.

Every call, whether it goes to Ponticelli in New York City or his business partner in North Carolina, is filed in the call log. When a voicemail message comes in it is saved in the system and an email alert is sent out. These messages and calls can be checked from a phone as well as over the Internet, making it easy to stay on top of business while on the road. This way, both partners can stay up-to-date on customers calling and respond to all important calls and leads.

One of the things Ponticelli especially loves about RingCentral is its ability to let him know who is calling. He can answer the important calls and ignore telemarketers. In addition, Piedmont Valley Truffles is not yet his full time job, making it imperative to know when a call concerns his other job. Through the Call Controller, he gets a message on his computer telling him exactly who is calling, so he knows who to expect on the other end of the line.

RingCentral also offers Piedmont Valley Truffles a great deal of flexibility, which is vital in a small, growing business. For instance, eventually Ponticelli and his partner would like to sell the truffles directly through a website, reaching a wider audience than New York City restaurants. For this, they plan to use put a RingMe button on the website. This will give customers an easy way to contact the company and help to increase sales.

Through all these features, RingCentral has been able to offer the owners of Piedmont Valley Truffles the ability to efficiently manage the phone system of a unique and growing business.

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