Success Stories

Ole Imports Success Story - Toll Free Numbers Feature

The accessibility of toll free numbers can be leveraged as a terrific marketing tool. Spanish wine importer Ole Imports, for example, uses the toll free numbers to give their wines a unique voice.

The importer includes a toll free number with a particular extension on the labels of its wines. Individual consumers and wholesalers can call the number to learn more about the particular wine's origins, with what foods it pairs well and the specifics of its taste.

This innovative use of the toll free number feature has given Ole Imports a leg up in its highly competitive industry.

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