Success Stories

The B Factory Success Story - Toll Free Numbers Feature

While a traditional radio station is often local and gets nearby callers, online radio targets a national audience and sometimes has more difficulty encouraging participation.

With an easy to remember toll free number, the "B" Factory, an online radio station, is able to draw in more calls from listeners. The station subscribes to its inexpensive vanity number from its virtual phone system provider, RingCentral.

The urban and contemporary gospel radio station found that a free number attracted callers as well as helped brand the station. The number serves a vital role in the station's business as it is the main number for artists, labels, vendors and sales people.

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